Core Insights - Health is emerging as a critical variable in "time economics," influencing the productivity and value derived from time allocation [4][8] - The decline in health is leading to significant economic losses, with global productivity losses due to health crises estimated at over $15 trillion annually, equivalent to 17% of global GDP [6] - Investment in health, particularly through innovations like NAD+ supplementation, is seen as a means to extend both quality of life and wealth accumulation [11][12] Health as a Time Economic Variable - The concept of time as a scarce resource is being re-evaluated, with health now determining the marginal productivity of time [6][4] - In China, the prevalence of chronic conditions such as hypertension (27.5%) and high cholesterol (over 40%) indicates a widespread health depreciation [6] - The analogy of health investment to compound interest suggests that early health investments yield long-term benefits in productivity and wealth creation [8] NAD+ and Anti-Aging Technology - NAD+ has become a focal point in anti-aging research, recognized for its role in cellular metabolism and repair [11][12] - Research indicates that NAD+ levels decline significantly with age, dropping by approximately 50% every 20 years after age 30 [12] - The decline in NAD+ levels correlates with decreased energy metabolism and cellular repair capabilities, akin to asset depreciation in businesses [14] Target Demographics for NAD+ Supplementation - High-demand groups for NAD+ supplementation include celebrities and high-pressure professionals who require optimal physical and mental performance [15][17] - SwissePLUS has developed a range of NAD+ products tailored to different needs, emphasizing the importance of health management alongside financial asset management [17][29] SwissePLUS Product Offerings - The SwissePLUS product line includes various formulations designed to meet the needs of different demographics, from basic cellular repair to targeted anti-aging solutions [19][29] - The brand positions its NAD+ series not merely as nutritional supplements but as tools for sustainable body capital management, enhancing the quality of time rather than just its quantity [29]

Core Viewpoint - Health is the true underlying capital that determines the value of time, and neglecting health can lead to a significant depreciation of time as a resource [4][10]. Group 1: Time Economics and Health - Time is a scarce resource that must be allocated optimally among various uses, and health significantly influences the marginal productivity of time [3][7]. - The global health crisis has resulted in productivity losses equivalent to over $15 trillion annually, representing 17% of the global economy [8]. - In China, the prevalence of chronic diseases such as hypertension (27.5%), hyperlipidemia (over 40%), and diabetes (nearly 12%) indicates a significant health crisis impacting productivity [8]. Group 2: Investment in Health and Longevity - The establishment of companies like Altos Labs, which focuses on cellular anti-aging, highlights the growing investment in health and longevity technologies, with significant backing from high-profile investors [12][14]. - NAD+ has emerged as a key molecule in cellular metabolism and repair, with its levels declining sharply with age, leading to decreased energy metabolism and cellular repair capabilities [15][17]. - Research institutions are exploring ways to enhance NAD+ levels through nutritional supplementation, making it a critical variable influencing health, time, and wealth [18]. Group 3: Target Audience for NAD+ Solutions - High-demand groups for NAD+ supplementation include celebrities, corporate executives, and high-intensity knowledge workers who require optimal physical and mental performance [20][22]. - SwissePLUS has developed a range of NAD+ products aimed at these demographics, demonstrating the importance of managing physical capital alongside financial assets [22][31]. Group 4: SwissePLUS Product Offerings - SwissePLUS offers a comprehensive cellular nutrition anti-aging solution, including products tailored to different needs and life stages, emphasizing the importance of health management as a proactive capital operation [24][30]. - The brand's mission is to provide sustainable body capital management tools that enhance the quality of time, rather than merely increasing its quantity [31].