Wingstop Inc. (NASDAQ:WING) is included in our list of the best restaurant stocks to buy now. Stephens’ Confidence in Wingstop (WING) Uplifted After a Challenging 2025 Wingstop Inc. (NASDAQ:WING) kicked off 2026 with renewed bullish conviction, with Stephens naming the stock its 2026 Best Idea on January 2, 2026. Each of the firm’s 23 industry teams identified one stock they see outpacing the performance of their industry, the Russell 2000, and the broader market. This update came following a challenging ...

Core Insights - Wingstop reported a decline in same-store sales of 5.6% for the third quarter, which was more than anticipated, and lowered its full-year guidance, yet the company continues to expand aggressively with a record 114 openings this quarter, aiming for over 10,000 locations globally [1][3][9] Company Performance - The company has experienced two years of strong same-store sales growth of nearly 40%, but is now facing broader consumer pressures, particularly among lower-income and middle-income demographics [3][4] - Despite the decline in same-store sales, the company sees strength in brand health metrics, particularly in the dinner segment, which grew during the third quarter [5][6] Growth Strategy - Wingstop is focusing on long-term growth strategies, including the rollout of the Wingstop Smart Kitchen and a new advertising campaign, with plans to launch a loyalty program by the second quarter of 2026 [6][7] - The company anticipates growth in 2026 that is not heavily reliant on changes in the macroeconomic environment [7] Expansion Plans - Wingstop is on track to open between 475 and 485 new restaurants this year, with a goal of reaching 3,000 restaurants by the end of the fourth quarter [9][10] - The company has entered five new countries this year and plans to enter three more by early 2026, with a long-term opportunity of over 1,000 restaurants in India [14][15] Operational Efficiency - The new kitchen operating platform has shown positive results, with same-store sales growth spreading across the system, indicating a long-term opportunity for operational improvements [12][13] - The company is not planning to reduce prices, focusing instead on quality and maintaining brand strength in the face of industry-wide pricing challenges [16][18]

Financial Data and Key Metrics Changes - System-wide sales grew by 13%, exceeding $5 billion on a trailing 12-month basis [5] - Total revenue increased by 8.1% to $175.7 million compared to the prior year [23] - Adjusted EBITDA reached $63.6 million in Q3, marking a 19% year-over-year increase [25] - Adjusted earnings per diluted share rose by 15.6% to $1.09 [25] - Domestic average unit volumes (AUVs) are now at $2.1 million, with cash-on-cash returns exceeding 70% [23] Business Line Data and Key Metrics Changes - The company opened 369 net new restaurants in the first three quarters of 2025, achieving a 19% unit growth rate [5][22] - Company-owned restaurants delivered same-store sales growth of 3.8%, outperforming the broader system [23] - The new kitchen operating platform, Wingstop Smart Kitchen, is live in over 2,000 restaurants, showing a 50% reduction in service speed [9] Market Data and Key Metrics Changes - Same-store sales declined by 5.6% in Q3, attributed to broader industry trends affecting various consumer demographics [7][23] - The company is experiencing record demand for new development, with over 70 unique brand partners opening restaurants in more than 100 different markets [16] Company Strategy and Development Direction - The company aims to expand to over 10,000 restaurants globally, with a mid-teens unit growth rate expected for 2026 [17][29] - Strategic investments include the rollout of the Wingstop Smart Kitchen, a new marketing campaign, and the launch of a loyalty program named Club Wingstop [10][13][15] - The marketing campaign targets a broader consumer base, aiming to increase brand awareness and consideration from 2% to 20% in the core demand space [11][12] Management's Comments on Operating Environment and Future Outlook - Management acknowledges near-term challenges but remains confident in the brand's fundamentals and long-term growth strategies [7][27] - The company expects to return to same-store sales growth in 2026, supported by the new kitchen platform and loyalty program [27][36] - Management emphasizes the importance of protecting unit economics while navigating the current consumer environment [50][63] Other Important Information - The company has raised nearly $3.5 million for St. Jude Children's Research Hospital as part of its community engagement efforts [18] - A quarterly dividend of 30 cents per share will be paid on December 12, 2025, reflecting the company's strong pre-capex position [26] Q&A Session Summary Question: Comp outlook for Q4 - Management acknowledges near-term choppiness but sees stabilization in trends as Q4 progresses [32] Question: Path to positive comps in 2026 - Management cites the impact of the Smart Kitchen rollout, loyalty program, and new advertising campaign as key drivers for returning to positive comps [34][36] Question: Incrementality of Smart Kitchen - Management believes the new operating standard will enhance guest satisfaction and drive sales as more restaurants adopt the Smart Kitchen [39] Question: Cannibalization impact - Cannibalization has been minimal, typically around 1% in comps, with recent openings performing well above system averages [42][44] Question: Value proposition and promotions - Management focuses on maintaining strong unit economics and does not feel pressured to engage in heavy discounting [50] Question: Awareness and brand health - There remains a significant gap in brand awareness compared to larger QSR brands, presenting an opportunity for growth [73] Question: New ad campaign testing - Early feedback on the new campaign has been positive, indicating it resonates well with consumers [77] Question: Expansion in India - The company has finalized an agreement for expansion in India, targeting over 1,000 restaurants with a proven operator [78]

Financial Data and Key Metrics Changes - System-wide sales grew by 13%, exceeding $5 billion on a trailing 12-month basis [5] - Total revenue increased by 8.1% to $175.7 million compared to the prior year [24] - Adjusted EBITDA reached $63.6 million in Q3, marking a 19% year-over-year increase and the highest single quarter on record [26] - Adjusted earnings per diluted share rose by 15.6% to $1.09, despite a 24% impact from additional interest expense [26] Business Line Data and Key Metrics Changes - Domestic same-store sales declined by 5.6% in Q3, following two years of strong growth [7][24] - Company-owned restaurants outperformed the broader system with same-store sales growth of 3.8% [25] - Domestic average unit volumes (AUVs) reached $2.1 million, with industry-leading unlevered cash-on-cash returns exceeding 70% [24] Market Data and Key Metrics Changes - The company opened 369 net new restaurants in the first three quarters of 2025, achieving a 19% unit growth rate [5][24] - The Southwest region, which has the highest concentration of the new kitchen operating platform, showed mid-single-digit same-store sales growth compared to the U.S. average [9] Company Strategy and Development Direction - The company aims to expand to over 10,000 restaurants globally, with a focus on executing a national rollout of the new kitchen operating platform [5][19] - A new marketing campaign is designed to increase brand awareness and attract new customers, targeting a demand space where the company currently captures only 2% [11][12] - The launch of a loyalty program, Club Wingstop, is expected to enhance customer engagement and drive sales [13][15] Management's Comments on Operating Environment and Future Outlook - Management acknowledged a temporary decline in same-store sales due to broader industry trends but expressed confidence in the brand's fundamentals and strategies [7][28] - The company expects to return to same-store sales growth in 2026, supported by the new kitchen operating platform and marketing initiatives [28][39] - Management highlighted the strong demand from brand partners for new restaurant openings, indicating confidence in the unit economic model [24][29] Other Important Information - The company has raised nearly $3.5 million for St. Jude Children's Research Hospital as part of its community engagement efforts [18] - SG&A expenses decreased by $1.6 million to $30.7 million, reflecting lower headcount-related expenses [26] Q&A Session Summary Question: What is the outlook for same-store sales in Q4? - Management acknowledged near-term choppiness but noted stabilization in trends as they entered Q4, with a focus on long-term investments [34][35] Question: What are the key drivers for returning to positive same-store sales in 2026? - Management cited the impact of the Smart Kitchen rollout, the upcoming loyalty program, and a new advertising campaign as catalysts for growth [36][39] Question: How is the Smart Kitchen performing in terms of sales? - The Southwest region, with the highest concentration of Smart Kitchen, is seeing positive comps and improved guest satisfaction scores [41][43] Question: What is the cannibalization impact from new restaurant openings? - Cannibalization has been around 1% in comps, with recent openings in new markets affecting performance due to high initial sales [46][47] Question: How does the company plan to emphasize value in the current environment? - Management stated that the company does not need to rely heavily on promotions, focusing instead on protecting unit economics and long-term strategies [53][55] Question: What is the strategy for the new advertising campaign? - The campaign aims to showcase how Wingstop fits into everyday life moments, targeting a broader audience to increase brand awareness [60][62]

Financial Data and Key Metrics Changes - System-wide sales grew by 13%, exceeding $5 billion on a trailing 12-month basis [4] - Total revenue increased by 8.1% to $175.7 million compared to the prior year [20] - Adjusted EBITDA reached $63.6 million in Q3, marking a 19% year-over-year increase and the highest single quarter on record [23] - Adjusted earnings per diluted share increased by 15.6% to $1.09 [23] Business Line Data and Key Metrics Changes - Domestic same-store sales declined by 5.6% in Q3, following two years of strong growth [5][20] - Company-owned restaurants delivered same-store sales growth of 3.8%, outperforming the broader system [20][21] - Domestic average unit volumes (AUVs) are now at $2.1 million, with cash-on-cash returns exceeding 70% [20] Market Data and Key Metrics Changes - The company opened 369 net new restaurants in the first three quarters of 2025, achieving a 19% unit growth rate [4][19] - The development pipeline remains at a record level, indicating strong demand from brand partners [16] - International expansion includes openings in several countries, with a significant opportunity in India for over 1,000 restaurants [15][59] Company Strategy and Development Direction - The company aims to scale towards over 10,000 Wingstop restaurants globally [4][14] - Key strategic investments include the new kitchen operating platform, a marketing campaign targeting new guests, and the launch of a loyalty program [9][12][25] - The company is focused on maintaining industry-leading unit economics while expanding its footprint [17][27] Management's Comments on Operating Environment and Future Outlook - Management acknowledged a temporary decline in same-store sales due to broader industry trends but remains confident in the brand's fundamentals [5][25] - The company expects to return to same-store sales growth in 2026, supported by strategic initiatives [25][33] - Management highlighted the importance of operationalizing the new kitchen platform and launching the loyalty program to drive future growth [51][53] Other Important Information - The company has raised nearly $3.5 million for St. Jude Children's Research Hospital through its partnership [16] - A quarterly dividend of 30 cents per share will be paid on December 12, 2025, totaling approximately $8.3 million [24] Q&A Session Summary Question: What is the outlook for Q4 same-store sales? - Management acknowledged near-term choppiness but noted stabilization in trends as they entered Q4, with growth in key segments like dinner [30][31] Question: What are the key drivers for returning to positive comps in 2026? - Management cited the rollout of the Smart Kitchen, the loyalty program, and a new advertising campaign as catalysts for growth [32][33] Question: How long will it take to see benefits from the Smart Kitchen across franchise stores? - Management indicated that as more restaurants implement the Smart Kitchen, improvements in guest satisfaction and sales are expected to follow [35][36] Question: What is the impact of cannibalization on new restaurant openings? - Management noted that cannibalization has typically been around 1% and is more pronounced in high-volume areas [38] Question: How does the company plan to emphasize value in the current environment? - Management stated that the company does not feel pressured to discount due to strong unit economics and is focused on long-term strategies [43] Question: What is the significance of the new ad campaign? - Management expressed confidence in the campaign's ability to resonate with consumers and drive brand awareness [58]

Core Insights - Wingstop reported Q2 FY2025 adjusted earnings per share of $1.00, surpassing analyst expectations of $0.87, while GAAP revenue reached $174.3 million, slightly above the forecast of $173.71 million [1][2] - The company experienced a 1.9% decline in domestic same store sales, marking the first negative growth in over 20 years, despite strong adjusted earnings and rapid expansion [1][7] - Wingstop raised its quarterly dividend by 11% to $0.30 per share, indicating a commitment to returning capital to shareholders [11] Financial Performance - Adjusted EBITDA for Q2 FY2025 was $59.2 million, reflecting a 14.3% increase year-over-year [2][6] - System-wide sales grew by 13.9% to $1.34 billion, supported by a 12.0% rise in GAAP revenue compared to the previous year [2][6] - The company added 129 new restaurant units, bringing the total to 2,818, a 19.8% increase from the prior year [5] Business Model and Strategy - Wingstop operates a highly franchised, asset-light business model, with nearly 98% of its locations run by independent franchisees [3][5] - The company focuses on a limited menu of chicken wings and sandwiches, emphasizing customization and omnichannel ordering [3] - Recent corporate priorities include global expansion, investment in digital ordering, and enhancing franchisee economics [4] Consumer Trends and Challenges - The decline in domestic same store sales was attributed to pullbacks among lower-income and Hispanic consumer segments, with company-owned stores showing a 3.6% positive growth [7] - The introduction of new menu items like tenders and chicken sandwiches has attracted individual eaters, potentially leading to higher future group orders [9] International Expansion - Wingstop opened a record 21 new international locations, increasing its international store count to 407, with strong performance in new markets like Kuwait and Puerto Rico [8] Technological Initiatives - The "Wingstop Smart Kitchen" project aims to enhance operational efficiency through AI-driven demand forecasting and improved guest experience, with early pilot results showing a 5% increase in conversion rates [10] Future Outlook - For FY2025, the company raised its global unit growth guidance to 17-18%, while same store sales growth in the U.S. is expected to remain flat at around 1% [11] - Interest expense guidance was adjusted to $39 million for FY2025, reflecting balance sheet improvements [11]

Financial Data and Key Metrics Changes - System-wide sales increased by 13.9% to $1.3 billion, while same-store sales declined by 1.9% for the quarter [7][25] - Total revenue increased by 12% to $174.3 million compared to the prior year [25] - Adjusted EBITDA rose by 14.3% to $59.2 million, and adjusted EPS was $1 per diluted share, a 1.6% increase year-over-year [27] Business Line Data and Key Metrics Changes - Company-owned restaurant sales increased by $2.6 million due to same-store sales growth of 3.6% [25] - Cost of sales as a percentage of company-owned sales was 75.2%, a decline of 70 basis points [26] - The implementation of the Wingstop Smart Kitchen has led to a consistent average ticket time of ten minutes [26][15] Market Data and Key Metrics Changes - The company opened 129 net new restaurants globally in the second quarter, marking a nearly 20% growth rate [9][20] - The international business is showing strong demand, with new restaurants in Sydney and Paris exceeding expectations [21][22] Company Strategy and Development Direction - The company aims to scale brand awareness, drive menu innovation, expand delivery channels, and invest in digital transformation [9][19] - The long-term target is to achieve average unit volumes (AUVs) of $3 million, supported by the success of the Wingstop Smart Kitchen [17][19] - The company has updated its guidance for unit growth to 17% to 18% for 2025, reflecting strong demand from brand partners [20][29] Management's Comments on Operating Environment and Future Outlook - Management acknowledged uncertainty in consumer behavior and spending habits but remains focused on executing strategies [10][22] - The company expects to return to positive same-store sales growth as the year progresses, particularly in the latter half of the third quarter [38][86] - Management expressed confidence in the long-term strategies and the potential of the Wingstop Smart Kitchen to enhance operational efficiency [41][43] Other Important Information - The company has increased its quarterly dividend from $0.27 to $0.30 per share, reflecting the strength of its business model [28] - The digital database has grown by 30%, now approaching 60 million, which will support the upcoming loyalty program [18][56] Q&A Session Summary Question: Clarification on third quarter guidance - Management noted some softness in consumer demand but expects to return to growth as comparisons ease in the latter half of the third quarter [36][38] Question: Impact of Smart Kitchen on sales - Early results from the Smart Kitchen indicate improvements in speed and guest satisfaction, with sales outperformance noted in the Dallas Fort Worth market [41][43] Question: Unit growth and franchisee demand - The company is encouraged by the pace of development and the record level of sold commitments, indicating strong franchisee demand [46][50] Question: Details on the loyalty program - The loyalty program is designed to create an emotional connection with guests, leveraging insights from the growing digital database [56][57] Question: Impact of value deals on customer behavior - The 20 for 20 bundle performed well, leading to higher average checks and demonstrating the company's ability to offer value without sacrificing margins [62][63] Question: Changes in delivery mix with Smart Kitchen - Restaurants with Smart Kitchen are seeing mid-single-digit growth in delivery sales, indicating improved performance [69] Question: Future unit growth normalization - Management is focused on disciplined and sustainable growth, with a strong pipeline of sold commitments supporting future expansion [98][100]

Core Insights - Wingstop Inc.'s earnings estimates for fiscal 2025 and 2026 have increased by 0.5% to $3.90 per share and 0.8% to $5.03 per share, reflecting year-over-year growth of 6.6% and 29% respectively [1][2] Financial Performance - WING stock has surged 50.2% over the past three months, outperforming the Zacks Retail - Restaurants industry, the broader Retail-Wholesale sector, and the S&P 500 index [3] - The fiscal 2025 EPS estimates indicate a 6.6% year-over-year growth, supported by the new AI-powered Smart Kitchen, which has halved order times and is now implemented in over 200 locations [7][10] Strategic Initiatives - The newly developed Wingstop Smart Kitchen aims to enhance guest visits and delivery times, featuring AI-driven demand forecasting and a customer-facing order tracking system [9] - Wingstop is focusing on menu innovation, digital enhancements, and expanding delivery channels to drive brand awareness and guest traffic, including a recent pop-up bar in Brooklyn dedicated to chicken tenders [12] Shareholder Value - The company has initiated a share repurchase program, retiring 2,196,768 shares at an average price of $258.58 per share, and declared a quarterly dividend of 27 cents per share, totaling approximately $7.5 million [13][14] Market Position - WING is trading above both its 50- and 200-day simple moving averages, indicating strong market sentiment and confidence in its financial health [15] - The stock is currently trading at a premium compared to industry peers on a forward 12-month price-to-earnings ratio basis, reflecting strong market potential [16][17] Analyst Sentiment - Analysts show optimism for WING stock, with 15 out of 23 recommendations indicating a "Strong Buy" and two indicating a "Buy," representing 65.2% and 8.7% of all recommendations respectively [19]