Everyone's like, "Oh, we have to do Tik Tok and Reddit." There comes a time and place to add in a million things. Because if you do a million channels and you do them all poorly, it's not going to help you out. I say there's the core three of any acquisition engine.You have met Google and life cycle because you have your strong video intent platforms both in meta and like YouTube ads. You have the search intent of like people not knowing your product exists, but they're searching for something, right. Via t ...