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“中国游”悄然升级:搭建民间交流桥梁 让外国游客“零距离”感受中国魅力
Yang Shi Wang· 2025-08-20 03:56
Core Viewpoint - The article highlights the transformation of inbound tourism in China, moving from traditional tour groups to more immersive and personalized experiences that allow foreign tourists to engage with local culture and daily life [1][2]. Group 1: Inbound Tourism Trends - Inbound tourism is experiencing a surge, with a shift from conventional bus tours to immersive experiences that connect tourists with the authentic lives of contemporary Chinese people [1]. - Tourists from various countries, including Spain, France, and Australia, are participating in city walking tours that offer a more engaging and vibrant experience of China [4][6]. Group 2: Innovative Tour Guides - Young tour planners, such as Sun Shuli and Qin Mao, are leading the charge in creating unique and personalized travel experiences, leveraging their language skills and cultural insights [8][13]. - Sun Shuli has developed various routes in Beijing and Shanghai, while Qin Mao's studio has doubled its revenue in the past year by catering to the preferences of foreign tourists [8][13]. Group 3: Cultural Engagement - Tourists are not only observing but also participating in local activities, such as playing traditional games and tasting local cuisine, which enhances their appreciation for Chinese culture [6][13]. - Experiences like watching martial arts performances and engaging in local customs are becoming popular among foreign visitors, showcasing the appeal of China's rich cultural heritage [11][13]. Group 4: Personal Stories of Tour Guides - Tour guides like Liu Lichao have transitioned from other careers to full-time roles in inbound tourism, finding fulfillment and purpose in sharing their culture with international visitors [16]. - The increasing number of foreign tourists in China is creating opportunities for guides to build meaningful connections and promote cultural exchange [16].
文旅如何更好赋能经济社会发展?这场议事会“信息量”很大
Yang Zi Wan Bao Wang· 2025-04-28 01:33
Core Insights - The article discusses the potential of Huqiao Road Street in Nanjing to leverage its rich historical and cultural resources for economic and social development through tourism empowerment [1][2]. Group 1: Current State of Cultural and Tourism Resources - Huqiao Road Street is home to significant historical sites such as the 2000-year-old Shitou City and Qingliang Mountain, which is part of the "Tiger Jumps Dragon Coils" landscape [2]. - Despite having numerous attractions, the area lacks standout "blockbuster" sites and needs to enhance the thematic focus of its offerings [2]. Group 2: Development Initiatives - The recently renovated Chongzheng Academy, a 500-year-old institution, has reopened to the public, and other sites like the Sweeping Leaves Tower are expected to be completed soon, enhancing the tourism supply [3]. - The National Defense Park is also undergoing improvements to its exhibition facilities, aiming to enrich the local tourism offerings [3]. Group 3: Collaborative Efforts and Suggestions - Suggestions include creating a culturally rich city walk route along Qingliang Mountain and enhancing water-side branding to maximize tourism resources [4]. - The integration of sports and cultural events at the Wutai Mountain Sports Center is proposed to transform transient visitor traffic into economic growth [4]. Group 4: Community Engagement and Educational Integration - Local representatives suggest that the street can act as a facilitator for cultural tourism, engaging schools and communities to co-create tourism products and experiences [5]. - The integration of educational initiatives with tourism development is emphasized, encouraging students to become active participants in community culture [5]. Group 5: Innovative Tourism Routes - The establishment of the Shizhu Zhai Art Exhibition Hall at the foot of Qingliang Mountain aims to provide diverse cultural experiences, including non-material heritage and art exhibitions [6][7]. - There is a call for deeper cultural exploration of local attractions to create educational projects that enhance visitor engagement [7]. Group 6: Vision for Future Development - The area is positioned as a core zone for cultural and tourism integration, with a focus on creating a "readable historical district" and a "shared happy home" through innovative practices [8]. - The goal is to combine cultural heritage with modern tourism to achieve high-quality economic development in the region [8].