Up to 40% of the world’s whiskey is counterfeit.Suntory is tackling this in part with Avalanche-powered NFC tags that prove authenticity and track bottles from sealed to opened. https://t.co/bvOigGPowk ...

Core Insights - Central Standard Craft Distillery will relocate its main operations to a refurbished 73,000-square-foot space on the historic Harley-Davidson campus in Milwaukee, aiming to open in late spring 2026 [1][3] - The expansion is expected to increase distillery production capacity by 20 times and create new job opportunities, with headcount projected to double [4][3] - Both Central Standard and Harley-Davidson have a strong history of investing in the Milwaukee community, enhancing local economic and tourism landscapes [2][6] Company Developments - Central Standard's new facility will include full distillery production, a tasting room, tours, and private events, consolidating operations currently spread across three locations [1][4] - The project is designed by Minnesota-based firm HGA, which has previously worked on Central Standard's Crafthouse & Kitchen [5] - Harley-Davidson continues to invest in the Juneau Avenue area, recently unveiling Davidson Park as part of its commitment to community revitalization [6][7] Market Position - Central Standard Craft Distillery is recognized as the fastest-growing top-10 distiller in Wisconsin, producing award-winning spirits from locally sourced ingredients [9] - The partnership with Harley-Davidson is seen as a strategic move to enhance Central Standard's presence and engagement within the Milwaukee community [4][3]