Core Insights - The article highlights the successful transformation of the Chinese cross-border e-commerce brand, Zibuyu (02420), under the leadership of CEO Chen Caixiong, amidst rising global uncertainties and protectionism. The company has achieved record-breaking financial metrics in 2024, including revenue, cash flow, and profit [1]. Group 1: CEO's Vision and Strategy - Chen Caixiong emphasizes two main propositions for Zibuyu's future: the necessity for Chinese brands to gain global premium pricing and the evolution of human organizations in the AI era [1][2]. - The CEO's approach involves a series of fundamental questions regarding the essence of business models, industry trends under AI impact, and the importance of trust as a valuable asset in building a global brand [2][3]. Group 2: Organizational Transformation - Zibuyu is shifting from a seller-focused logic, which prioritized quick turnover and hit products, to a brand-centric approach that emphasizes building user trust and becoming a global fashion brand [3]. - The company plans to leverage AI as a tool to enhance capabilities while also focusing on internal organizational strength, product quality, and brand power [4]. Group 3: Emotional Intelligence in Business - Chen Caixiong argues that the most significant advantage in the AI era lies in emotional intelligence, which AI cannot replicate, such as empathy, connection, and the ability to build deep trust [5][6]. - The company aims to create a warm and respectful organizational culture that resonates with both employees and partners, establishing a unique emotional link with consumers [6]. Group 4: Strategic Roadmap - Zibuyu's future strategy includes five major strategies and nine structural elements, with a focus on breaking through traditional models, integrating new channels, and setting clear annual and monthly goals [4]. - The company has already made significant strides in brand upgrades and global supply chain optimization, indicating a strong commitment to its strategic vision [4]. Group 5: Conclusion and Market Implications - The strategic vision articulated by Chen Caixiong reflects a blend of deep philosophical thought and practical business pathways, aiming to establish Zibuyu as a trusted global brand [7]. - The alignment of Zibuyu's clear strategic declaration with its strong financial performance suggests that the company's transformation is not merely theoretical but is entering a phase of effective execution and visible results [7].

Core Insights - The article highlights the successful transformation of the Chinese cross-border e-commerce brand, Zibuyu (02420), under the leadership of CEO Chen Caixiong, amidst rising global uncertainties and protectionism. The company has achieved record-breaking financial metrics in 2024, including revenue, cash flow, and profit [1] - Chen Caixiong's vision for Zibuyu focuses on two main themes for the next decade: the necessity for Chinese brands to gain global premium pricing and the evolution of human organizations in the age of AI [1][2] Group 1: CEO's Philosophy and Strategic Vision - Chen Caixiong emphasizes the importance of asking fundamental questions to navigate uncertainty, listing 11 core inquiries related to societal logic, business models, and organizational dynamics in the context of AI [2] - He asserts that the future will be dominated by Chinese culture and brands, aiming for Zibuyu to become a globally trusted brand [2] Group 2: Trust as a Core Asset - In the AI era, Chen believes that trust—both from consumers and stakeholders—is the most valuable asset, driving Zibuyu's shift from a seller-focused model to a brand value-centric approach [3] Group 3: Strategic Implementation - Zibuyu's strategy includes leveraging AI as a tool for enhancing capabilities while also focusing on internal organizational strength, product quality, and brand power. The company plans to implement five strategies and nine structures starting in 2026 [4] - Recent actions by Zibuyu, such as breaking away from traditional distribution models and expanding into new channels like TikTok and Temu, reflect this strategic direction [4] Group 4: Emotional Intelligence in Business - Chen highlights the importance of emotional intelligence as a competitive advantage in the AI era, suggesting that human organizations must cultivate empathy, connection, and trust to differentiate themselves from AI capabilities [5][6] - Zibuyu aims to create a warm and respectful organizational culture that resonates with both employees and consumers, establishing a deep emotional connection that could serve as a unique competitive moat [6] Group 5: Conclusion and Market Implications - The strategic vision articulated by Chen Caixiong combines philosophical depth with practical business pathways, aiming to build a globally trusted Chinese brand while recognizing the urgency of developing emotional competitiveness [7] - The alignment of Zibuyu's clear strategic declaration with its strong financial performance indicates that the company's transformation is not merely theoretical but is entering a phase of effective execution and tangible results [7]

股份發行人及根據《上市規則》第十九B章上市的香港預託證券發行人的證券變動月報表 截至月份: 2026年1月31日 狀態: 新提交 致：香港交易及結算所有限公司 公司名稱: 子不語集團有限公司 呈交日期: 2026年2月5日 FF301 FF301 II. 已發行股份及/或庫存股份變動及足夠公眾持股量的確認 1. 股份分類 普通股 股份類別 不適用 於香港聯交所上市 (註1) 是 證券代號 (如上市) 02420 說明 已發行股份（不包括庫存股份）數目 庫存股份數目 已發行股份總數 上月底結存 500,000,000 0 500,000,000 增加 / 減少 (-) 0 0 本月底結存 500,000,000 0 500,000,000 足夠公眾持股量的確認(註4) I. 法定/註冊股本變動 | 1. 股份分類 | 普通股 | 股份類別 | 不適用 | | 於香港聯交所上市 (註1) | | 是 | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 證券代號 (如上市) | 02420 | 說明 | | | | | | | | | | 法定 ...

股份發行人及根據《上市規則》第十九B章上市的香港預託證券發行人的證券變動月報表 截至月份: 2025年12月31日 狀態: 新提交 致：香港交易及結算所有限公司 公司名稱: 子不語集團有限公司 呈交日期: 2026年1月7日 I. 法定/註冊股本變動 | 1. 股份分類 | 普通股 | 股份類別 | 不適用 | | 於香港聯交所上市 (註1) | | | 是 | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 證券代號 (如上市) | 02420 | 說明 | | | | | | | | | | | 法定/註冊股份數目 | | | 面值 | | | 法定/註冊股本 | | | 上月底結存 | | | 2,000,000,000 | USD | | 0.00005 | USD | | 100,000 | | 增加 / 減少 (-) | | | 0 | | | | USD | | 0 | | 本月底結存 | | | 2,000,000,000 | USD | | 0.00005 | USD | | 100,000 | 本月底法定/ ...

Core Viewpoint - The company has granted 5 million reward shares to Mr. Chen Cai-hung, the executive director and CEO, as part of its share reward plan, recognizing his contributions to the company's development and performance improvement [1] Group 1: Share Reward Plan - 5 million reward shares represent 1% of the company's total issued shares (excluding treasury shares) as of the announcement date [1] - The grant of these shares is based on Mr. Chen's contributions during his tenure, particularly in leading the company through strategic reforms and operational improvements [1] Group 2: Financial Performance - The company successfully turned a profit in 2024 after implementing comprehensive strategic reforms and refined operations [1] - The performance in the first half of 2025 continues to show growth, with significant improvements in profitability and operational efficiency [1]

Core Viewpoint - The company has granted 5 million reward shares to Mr. Chen Cai-hung, the Executive Director and CEO, as part of the share reward plan, recognizing his contributions to the company's development [1] Group 1: Share Reward Plan - The reward shares represent 1% of the total issued shares of the company as of the announcement date, excluding treasury shares [1] - The grant of shares is based on Mr. Chen's contributions during his tenure, which have led to significant improvements in the company's performance [1] Group 2: Financial Performance - Under Mr. Chen's leadership, the company successfully turned a profit in 2024 after implementing comprehensive strategic reforms and refined operations [1] - The company has continued to see growth in the first half of 2025, with notable enhancements in profitability and operational efficiency [1]

Group 1 - The company, Zibuyu (02420.HK), announced the grant of 5 million share awards, representing 1% of the total issued shares (excluding treasury shares) as of the announcement date [1] - The share awards were granted to Chen Cai Xiong, the company's executive director and CEO, under the share award scheme [1]

香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責， 對其準確性或完整性亦不發表任何聲明，並明確表示，概不就因本公告全部或任何 部分內容而產生或因倚賴該等內容而引致的任何損失承擔任何責任。 Zibuyu Group Limited 子不語集團有限公司 兹提述子不語集團有限公司（「本公司」）日期為2023年9月15日的有關採納股份獎勵 計劃（現有股份）（「股份獎勵計劃」）的公告（「該公告」），除文義另有所指外，本公告 所用詞彙與該公告所界定者具有相同涵義。 關連交易 — 向董事授出獎勵股份 本公司董事會（「董事會」）宣佈，於2025年12月18日，5,000,000份獎勵股份（佔截至 本公告日期本公司已發行股份總數（不包含庫存股份）的1%）已根據股份獎勵計劃授 予陳才雄先生（「陳先生」）（本公司執行董事及行政總裁）（「承授人」）。該等獎勵股份 的授予是基於陳先生於任期內對本公司發展作出的貢獻而釐定，在其領導下，本公 司通過全面戰略改革與精細化運營，於2024年成功實現扭虧為盈，並推動2025年上 半年業績持續增長，盈利能力和運營效率均顯著提升。向陳先生授出的每份獎勵股 份均代表彼等於歸屬時獲 ...

公司名稱: 子不語集團有限公司 呈交日期: 2025年12月4日 股份發行人及根據《上市規則》第十九B章上市的香港預託證券發行人的證券變動月報表 截至月份: 2025年11月30日 狀態: 新提交 致：香港交易及結算所有限公司 I. 法定/註冊股本變動 | 1. 股份分類 | 普通股 | 股份類別 不適用 | | | 於香港聯交所上市 (註1) | | 是 | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 證券代號 (如上市) | 02420 | 說明 | | | | | | | | | | 法定/註冊股份數目 | | | 面值 | | 法定/註冊股本 | | | 上月底結存 | | | 2,000,000,000 | USD | | 0.00005 USD | | 100,000 | | 增加 / 減少 (-) | | | 0 | | | USD | | 0 | | 本月底結存 | | | 2,000,000,000 | USD | | 0.00005 USD | | 100,000 | 本月底法定/註冊股本總額： USD 100,0 ...

Group 1 - The core point of the article is that Chen Caihong, an executive director of the company, increased his shareholding in the company by purchasing 1.4285 million shares at an average price of HKD 2.95 per share, totaling approximately HKD 4.2141 million [1]. - Following this purchase, Chen Caihong's total shareholding increased to 5 million shares, raising his ownership percentage from 0.71% to 1.00% [1].