证券代码：300781 证券简称：因赛集团 公告编号：2023-075 广东因赛品牌营销集团股份有限公司 关于补充确认关联交易的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚 假记载、误导性陈述或重大遗漏。 广东因赛品牌营销集团股份有限公司（以下简称"公司"）全资子公司广东 创意热店互联网科技有限公司的参股子公司广州三极信息科技有限责任公司（以 下简称"三极信息"）于 2021 年度、2022 年度分别向公司提供了 569.09 万元 和 375.00 万元的无息借款，分别占公司 2020 年度和 2021 年度经审计净资产的 0.85%、0.50%。公司已分别于 2021 年度内和 2022 年度内向三极信息全额归还上 述借款。 统一社会信用代码：91440101MA9W4HY235 鉴于公司董事、高级管理人员在过去十二个月内及目前担任三极信息董事， 根据《深圳证券交易所创业板股票上市规则》的规定，三极信息为公司关联法人， 上述交易构成关联交易。 公司于 2023 年 8 月 11 日召开的第三届董事会第十四次会议以 8 票同意，0 票反对，0 票弃权审议通过了《关于补充确认关联交易 ...

本公司及监事会全体成员保证信息披露的内容真实、准确、完整，没有虚 假记载、误导性陈述或重大遗漏。 一、监事会会议召开情况 广东因赛品牌营销集团股份有限公司（以下简称"公司"）第三届监事会第 十三次会议于 2023 年 8 月 11 日以通讯表决方式召开。本次会议通知于 2023 年 8 月 8 日以电子邮件方式发出，应出席会议监事 3 名，实际出席会议监事 3 名。 监事会主席胡文娟女士主持本次会议，本次会议的召开和表决程序符合《公 司法》《公司章程》等有关规定，会议合法有效。 二、监事会会议审议情况 本次监事会以书面表决方式，审议通过了以下议案： （一）审议通过《关于使用自有资金进行现金管理的议案》 监事会认为，公司本次使用自有资金进行现金管理，能够提高暂时闲置自有 资金的使用效率和收益，不会影响公司的正常经营，同意公司使用自有资金进行 现金管理的事项。 证券代码：300781 证券简称：因赛集团 公告编号：2023-073 广东因赛品牌营销集团股份有限公司 第三届监事会第十三次会议决议公告 于补充确认关联交易的公告》。 三、备查文件 《第三届监事会第十三次会议决议》 广东因赛品牌营销集团股份有限公司监事会 ...

证券代码：300781 证券简称：因赛集团 广东因赛品牌营销集团股份有限公司 投资者关系活动记录表 编号：2023-001 投资者关系 活动类别 □特定对象调研 □分析师会议 □媒体采访 业绩说明会 □新闻发布会 □路演活动 □现场参观 □其他 （请文字说明其他活动内容） 参与单位名 称及人员姓 名 参加因赛集团 2022 年度网上业绩说明会的投资者 时间 2023 年 5 月 11 日 15:00 至 17:00 地点 全景网"投资者关系互动平台"（http://ir.p5w.net） 上市公司接 待人员姓名 董事长王建朝先生，董事、总经理李明女士，董事、副总经理、 财务总监王明子女士，独立董事沈肇章先生，董事会秘书程伟女 士，保荐代表人蒋迪女士 投资者关系 活动主要内 容介绍 公司于 2023 年 5 月 11 日下午 15:00 至 17:00 在全景网采用网络 远程的方式举行了 2022 年度业绩说明会。本次年度业绩说明会上 公司与投资者交流的主要内容如下： 1、公司在汽车营销领域一直在大力开拓，现在在新能源汽车营销 业务上有取得什么突破的发展吗？ 答：尊敬的投资者您好！公司从 2020 年开始大力开 ...

出席本次说明会的人员有：公司董事长王建朝先生，董事、总经理李明女士， 董事、副总经理、财务总监王明子女士，独立董事沈肇章先生，董事会秘书程伟 女士，保荐代表人蒋迪女士。 证券代码：300781 证券简称：因赛集团 公告编号：2023-041 广东因赛品牌营销集团股份有限公司 关于举行2022年度网上业绩说明会的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚 假记载、误导性陈述或重大遗漏。 广东因赛品牌营销集团股份有限公司（以下简称"公司"）2022 年年度报告 全文及摘要已于 2023 年 4 月 22 日在中国证监会指定的创业板信息披露网站巨潮 资讯网（www.coinfo.com.cn）披露。为使投资者进一步了解公司的生产经营情 况及未来发展规划，公司定于 2023 年 5 月 11 日（星期四）下午 15:00 至 17:00 在全景网举行 2022 年度业绩说明会。本次年度业绩说明会将采用网络远程的方 式举行，投资者可登陆全景网"投资者关系互动平台"（http://ir.p5w.net） 参与本次年度业绩说明会。 为充分尊重投资者，提升业绩说明会交流的针对性，现就公司 2022 ...

Financial Performance - The company's revenue for Q1 2023 was ¥77,035,017.08, representing a decrease of 36.05% compared to ¥120,459,867.32 in the same period last year[5] - Net profit attributable to shareholders was ¥11,644,864.08, down 5.95% from ¥12,380,945.04 year-on-year[5] - Total operating revenue for Q1 2023 was ¥77,035,017.08, a decrease of 36.0% compared to ¥120,459,867.32 in Q1 2022[18] - Net profit for Q1 2023 was ¥14,723,148.42, a decline of 3.1% from ¥15,193,349.69 in Q1 2022[20] - Basic and diluted earnings per share for Q1 2023 were both ¥0.106, down from ¥0.1127 in Q1 2022[20] Cash Flow - The net cash flow from operating activities increased significantly by 250.19%, reaching ¥31,484,055.68, compared to a negative cash flow of ¥20,962,934.37 in Q1 2022[9] - Operating cash flow for the period was $31,484,055.68, a significant improvement from the previous period's negative cash flow of -$20,962,934.37[22] - Cash inflow from operating activities totaled $134,779,614.34, down 14% from $156,650,064.68 in the prior period[22] - Cash outflow from operating activities decreased to $103,295,558.66, compared to $177,612,999.05 in the previous period, reflecting a 42% reduction[22] - Net cash flow from investment activities was -$99,239,359.21, an improvement from -$127,248,374.67 in the prior period[22] - Net cash flow from financing activities was -$15,026,928.52, compared to a positive cash flow of $200,000.00 in the prior period[23] Assets and Liabilities - Total assets at the end of Q1 2023 were ¥956,993,946.92, a decrease of 2.94% from ¥985,979,145.46 at the end of the previous year[5] - The company's total assets decreased to ¥956,993,946.92 from ¥996,801,413.81, reflecting a reduction of 4.0%[17] - Total liabilities decreased to ¥188,353,958.63 from ¥244,677,435.58, a reduction of 23.0%[17] - The company's short-term borrowings decreased by 30.40% to ¥34,800,000.00, reflecting repayment efforts during the period[9] - The company reported a significant increase of 129.25% in trading financial assets, reaching ¥119,124,432.36, attributed to increased investments in financial products[9] Equity and Shareholder Information - The company’s total equity attributable to shareholders was ¥683,319,970.16, down 0.59% from ¥687,391,322.34 at the end of the previous year[5] - The equity attributable to shareholders of the parent company increased to ¥683,319,970.16 from ¥669,882,244.44, an increase of 2.0%[17] Operational Efficiency - The company reported a 25.50% reduction in accounts receivable, amounting to ¥145,027,273.53, due to improved collection efforts[9] - Total operating costs for Q1 2023 were ¥66,325,001.79, down 38.9% from ¥108,779,615.38 in the same period last year[18] - Research and development expenses for Q1 2023 were ¥1,914,302.24, indicating ongoing investment in innovation[18] Other Information - The company has not reported any new product developments or technological advancements in this quarter[14] - There are no updates on market expansion or mergers and acquisitions in the current report[14] - The report does not indicate any changes in the number of preferred shareholders or any significant changes in restricted shares[13] - The first quarter report was not audited, indicating that the financial figures are subject to further verification[24]

Financial Performance - The company's operating revenue for 2022 was CNY 485,497,084.51, a decrease of 22.21% compared to CNY 624,146,372.46 in 2021[21]. - The net profit attributable to shareholders for 2022 was CNY 32,442,818.85, down 44.72% from CNY 58,685,699.80 in 2021[21]. - The net profit attributable to shareholders after deducting non-recurring gains and losses was CNY 25,931,179.06, a decline of 48.56% from CNY 50,409,563.17 in 2021[21]. - The basic earnings per share for 2022 was CNY 0.295, a decrease of 44.76% from CNY 0.534 in 2021[21]. - The total assets at the end of 2022 were CNY 991,510,907.20, a slight decrease of 0.22% from CNY 993,703,316.50 at the end of 2021[21]. - The net assets attributable to shareholders at the end of 2022 were CNY 669,520,076.57, down 0.81% from CNY 675,017,533.97 at the end of 2021[21]. - The weighted average return on equity for 2022 was 4.82%, down from 9.01% in 2021[21]. - The advertising sector accounted for 99.99% of total revenue, with a revenue of 485,424,457.07 yuan, down 22.22% year-on-year[47]. Cash Flow and Investments - The net cash flow from operating activities increased by 245.36% to CNY 92,017,726.06, compared to CNY 26,644,292.45 in 2021[21]. - The company reported a decrease in cash and cash equivalents, with a net decrease of ¥25,891,753.72, although this was an improvement of 74.39% compared to the previous year[61]. - The total amount of cash inflow from investment activities surged by 146.10% to ¥1,250,790,293.01, while cash outflow increased by 111.02% to ¥1,356,455,100.73[60]. - The total investment amount for the reporting period was ¥143,662,583.88, representing a significant increase of 238.25% compared to the previous year's investment of ¥42,472,784.85[68]. Business Strategy and Market Position - The company is focusing on strategic consulting, brand management, digital integrated marketing, public relations, and media agency services as its core business areas[34][35]. - The integration of AI and big data technologies is driving innovation in the marketing communication sector, with significant potential for application in future strategies[32]. - The company aims to enhance its brand value and market presence through comprehensive service offerings and innovative marketing strategies[34]. - The company plans to continue investing the unutilized raised funds into corresponding projects[74]. - The company aims to transform from an "intellectual service" model to an "intelligent + wisdom" marketing business model[87]. Talent and Human Resources - The talent pool includes 32% of employees from top universities, with over 23% in technical and R&D roles, supporting the company's competitive advantage[40]. - The company has established a robust talent acquisition, training, and incentive mechanism to mitigate the risk of talent loss, although competition for skilled professionals remains intense[95]. - The company has implemented a comprehensive training program, including industry-leading training and a systematic talent development model[143]. Corporate Governance - The company adheres to strict governance practices in compliance with relevant laws and regulations, ensuring the protection of shareholder rights and interests[101][102]. - The board of directors consists of 9 members, including 3 independent directors, and has held 11 meetings during the reporting period, demonstrating effective governance and oversight[103]. - The company maintains a high level of information disclosure, ensuring that all shareholders have equal access to information through designated platforms[105]. Social Responsibility and Community Engagement - The company actively engages in social responsibility initiatives, including a public art exhibition to honor Chinese doctors, which gained significant media attention and social engagement[166]. - The company produced a public service film addressing workplace sexual harassment, which achieved over one million views on social media within a day, highlighting its commitment to social issues[166]. - The "Respect the Next Century" campaign for local food shops received widespread attention, with numerous media outlets covering the initiative, helping to raise awareness for struggling small businesses[168]. Future Outlook and Growth Plans - The company plans to allocate 10 million CNY towards research and development in the next fiscal year to foster innovation[128]. - Future outlook includes plans for market expansion and the introduction of new products, aiming for a growth rate of approximately 15% in the upcoming fiscal year[128]. - The company aims to develop an AIGC large model to generate high-quality marketing content, aspiring to become the "ChatGPT of marketing" by leveraging 20 years of accumulated marketing methodologies and smart assets[90].

重要内容提示： 1.董事会、监事会及董事、监事、高级管理人员保证季度报告的真实、准确、完整，不存在虚假记载、误导性陈述或重 大遗漏，并承担个别和连带的法律责任。 2.公司负责人、主管会计工作负责人及会计机构负责人(会计主管人员)声明：保证季度报告中财务信息的真实、准确、 完整。 广东因赛品牌营销集团股份有限公司 2022 年第三季度报告 证券代码：300781 证券简称：因赛集团 公告编号：2022-071 广东因赛品牌营销集团股份有限公司 2022 年第三季度报告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、误导性陈述或重大遗漏。 3.第三季度报告是否经过审计 □是 否 一、主要财务数据 （一） 主要会计数据和财务指标 公司是否需追溯调整或重述以前年度会计数据 □是 否 | | 本报告期 | 本报告期比上年同期 | 年初至报告期末 | 年初至报告期末比上 | | --- | --- | --- | --- | --- | | | | 增减 | 年同期增减 | | | 营业收入（元） | 128,383,764.72 | -19.39% | 377,677,273.17 | -15 ...

Financial Performance - The company's operating revenue for the first half of 2022 was ¥249,293,508.45, a decrease of 13.37% compared to ¥287,757,489.11 in the same period last year[20]. - The net profit attributable to shareholders was ¥24,626,773.08, down 22.38% from ¥31,726,100.97 year-on-year[20]. - The net profit after deducting non-recurring gains and losses was ¥21,200,140.43, representing a decline of 27.50% compared to ¥29,240,860.56 in the previous year[20]. - The company's weighted average return on equity was 3.58%, down from 4.97% in the previous year[20]. - The company's revenue for the reporting period was approximately ¥249.29 million, a decrease of 13.37% compared to ¥287.76 million in the same period last year, primarily due to the impact of the pandemic on business operations in Shanghai[65]. - The net profit attributable to the parent company was 24.63 million yuan, down 22.38% year-on-year[49]. - The company reported a total comprehensive income for the first half of 2022 was CNY 35,825,007.39, down from CNY 46,019,309.99 in the same period of 2021[175]. - The company’s total comprehensive income for the first half of 2022 was 593.3 million yuan, showing a decrease of 344.4 million yuan compared to the previous period[193]. Cash Flow and Investments - The net cash flow from operating activities improved significantly to ¥64,897,699.64, a 429.15% increase from -¥19,716,612.04 in the same period last year[20]. - The company reported a significant increase in cash flow from operating activities, reaching ¥64.90 million, a 426.60% improvement compared to a negative cash flow of ¥19.72 million in the previous year[65]. - The total cash inflow from investment activities was ¥514,234,835.41, while cash outflow was ¥657,879,299.03, resulting in a net cash flow from investment activities of -¥143,644,463.62[182]. - The company raised ¥1,800,000.00 from investment activities, a notable increase from ¥130,000.00 in the previous year[182]. - The net cash flow from financing activities was -¥53,713,666.54, compared to -¥5,082,985.67 in the first half of 2021[182]. Assets and Liabilities - The total assets at the end of the reporting period were ¥919,781,116.18, a decrease of 7.44% from ¥993,703,316.50 at the end of the previous year[20]. - Cash and cash equivalents decreased to CNY 129,637,801.40, representing 14.09% of total assets, down from 26.36% due to increased external investments and cash management purchases[70]. - Long-term equity investments increased significantly to CNY 106,678,193.11, which is 11.60% of total assets, up from 1.63% due to investments in cross-border e-commerce[70]. - Total liabilities decreased from CNY 246.67 million to CNY 162.26 million, a decline of approximately 34.2%[168]. - Current liabilities decreased from CNY 237.42 million to CNY 154.72 million, a reduction of about 34.8%[168]. Business Strategy and Market Position - The company's core business focuses on brand management and integrated marketing communication services, positioning itself as a leading player in the marketing services industry in China[32]. - The company aims to enhance its cross-border e-commerce brand marketing capabilities, leveraging experience with major Chinese enterprises like Tencent and Midea[61]. - The company is focusing on expanding its client base in high-value sectors such as fast-moving consumer goods, financial services, and healthcare to ensure sustainable growth[59]. - The company plans to continue investing in frontier technologies such as the metaverse for marketing applications, with projects including virtual digital humans and XR technology[55]. - The company is actively exploring new business models and strategies to adapt to market changes and challenges[103]. Research and Development - Research and development investment surged by 291.95% to ¥6.62 million from ¥1.69 million, driven by the consolidation of Ruicong Shizhi and ongoing R&D efforts[65]. - The company plans to enhance its research and development capabilities to keep pace with the trends in intelligent and digital marketing technologies, which is crucial for its business development[101]. - The company has allocated 5.5 million yuan for research and development of new technologies in the upcoming fiscal year[191]. Risks and Challenges - The company does not foresee any significant risks affecting its normal operations[3]. - The marketing communication service industry in China is highly competitive, with numerous players and low market concentration, posing a risk to the company's operational performance if it fails to maintain its competitive advantages[102]. - The company faces risks related to macroeconomic fluctuations and unexpected major events that could affect client demand for marketing services[100]. - The talent competition in the marketing communication service industry is intensifying, leading to a risk of professional talent turnover that could impact the company's sustainable development[103]. Shareholder and Equity Information - The company plans not to distribute cash dividends or issue bonus shares[4]. - The total number of ordinary shareholders at the end of the reporting period is 10,826[153]. - The largest shareholder, Guangdong Insai Investment Co., Ltd., holds 19.57% of the shares, totaling 21,507,200 shares[154]. - The company has not undergone any changes in its controlling shareholder or actual controller during the reporting period[156]. Corporate Social Responsibility - The company engaged in social responsibility initiatives, including a unique art exhibition for autistic children, which garnered over 70 million views online[119]. - A public welfare campaign titled "I Want My Excellence" was launched, resulting in over 300 million views and 30 million video views, aimed at supporting graduates facing employment challenges[119].

Financial Performance - The company's revenue for Q1 2022 was CNY 120,459,867.32, showing a slight increase of 0.00% compared to CNY 120,455,225.27 in the same period last year[4] - Net profit attributable to shareholders was CNY 12,380,945.04, representing a year-on-year increase of 1.83% from CNY 12,157,932.20[4] - The net profit after deducting non-recurring gains and losses decreased by 3.55% to CNY 10,224,344.53 from CNY 10,601,195.01 in the previous year[4] - Total operating revenue for Q1 2022 was CNY 120,459,867.32, slightly up from CNY 120,455,225.27 in Q1 2021, indicating a growth of 0.004%[20] - Net profit for Q1 2022 was CNY 15,193,349.69, down from CNY 17,614,300.40 in the same period last year, reflecting a decrease of about 13.6%[21] - Earnings per share (EPS) for Q1 2022 was CNY 0.1127, compared to CNY 0.1106 in Q1 2021, showing an increase of 1.9%[22] Cash Flow and Liquidity - The net cash flow from operating activities improved by 37.00%, reaching CNY -20,962,934.37 compared to CNY -33,273,745.95 in the same period last year[4] - Cash flow from operating activities showed a net outflow of CNY 20,962,934.37, an improvement from a net outflow of CNY 33,273,745.95 in the previous year[25] - The net cash flow from investment activities was -127,248,374.67 CNY, indicating a decrease compared to the previous period[26] - The total cash inflow from financing activities was 200,000.00 CNY, with cash received from loans amounting to 26,250,000.00 CNY[26] - The net cash flow from financing activities was 19,898,963.54 CNY, showing a positive trend in financing[26] - The net increase in cash and cash equivalents was -148,019,915.35 CNY, reflecting a significant decrease in liquidity[26] - The ending balance of cash and cash equivalents was 113,935,350.75 CNY, down from 261,955,266.10 CNY at the beginning of the period[26] Assets and Liabilities - Total assets at the end of the reporting period were CNY 985,979,145.46, a decrease of 0.78% from CNY 993,703,316.50 at the end of the previous year[4] - The company's current assets decreased to CNY 510,637,543.91 from CNY 605,671,537.74 at the beginning of the year, primarily due to a reduction in cash and cash equivalents[16] - The company's long-term equity investments increased significantly to CNY 104,311,963.10 from CNY 16,179,192.43 at the beginning of the year, indicating a strategic focus on long-term growth[16] - The company's total liabilities decreased to CNY 214,221,882.24 from CNY 237,417,379.46, reflecting improved financial management[17] - The company's total liabilities decreased to CNY 223,311,383.60 from CNY 246,670,947.66, a reduction of about 9.5%[21] Expenses and Management - Management expenses rose by 41.39% to CNY 8,640,779.40, primarily due to increased operational management costs and the consolidation of Shanghai Ruicong Shezhi Information Technology Co., Ltd.[9] - Financial expenses decreased by 81.32%, resulting in CNY -233,298.14, attributed to reduced interest income from idle funds invested in financial products[9] - The company reported a decrease in sales expenses to CNY 29,586,921.03 from CNY 22,867,128.51, an increase of approximately 29.5%[21] - The company recorded a tax expense of CNY 907,216.35, down from CNY 3,593,651.55 in the previous year, indicating a decrease of about 74.8%[21] Strategic Investments and Growth - The company completed a strategic investment in Guangzhou Yingxing Tianxia Cultural Communication Co., enhancing its capabilities in content e-commerce and IP incubation, which is expected to drive brand communication and e-commerce sales growth[13] - The company strategically invested in Shenzhen Zhengniao Overseas Technology Co., aiming to expand its cross-border e-commerce brand marketing capabilities and explore growth points in the global brand management of Chinese products[14] - The company is actively enhancing its full-chain service capabilities in KOL incubation, short video/live streaming operations, and e-commerce operations[13] - In Q1 2022, the company maintained stable growth in overall performance despite the severe impact of the COVID-19 pandemic, particularly in Shanghai, with a focus on its annual operational planning and strategic layout[13] - The company reported a stable performance in Q1 2022, despite the challenging economic environment, maintaining its strategic focus on operational stability and growth[13] Shareholder Information - The number of ordinary shareholders at the end of the reporting period was 11,392[10] - The company's equity attributable to shareholders increased by 1.83% to CNY 687,391,322.34 from CNY 675,017,533.97[4] - The total equity attributable to shareholders increased to CNY 687,391,322.34 from CNY 675,017,533.97, reflecting a growth of approximately 1.9%[21] Audit Status - The company’s first-quarter report was not audited, which may affect the reliability of the financial data presented[27]

Financial Performance - The company's revenue for Q1 2021 was ¥120,455,225.27, representing a 52.64% increase compared to ¥78,913,430.56 in the same period last year[8] - Net profit attributable to shareholders was ¥12,157,932.20, up 41.79% from ¥8,574,734.14 year-over-year[8] - The net profit after deducting non-recurring gains and losses was ¥10,601,195.01, reflecting a significant increase of 63.47% compared to ¥6,485,229.66 in the previous year[8] - The basic earnings per share increased to ¥0.14, a 40.00% rise from ¥0.10 in the same quarter last year[8] - Net profit for Q1 2021 reached CNY 17.61 million, reflecting a 106.20% growth year-over-year[16] - The company reported a significant increase in prepayments, which rose to CNY 35,432,502.49 from CNY 3,184,859.90, marking a substantial growth[51] Assets and Liabilities - The total assets at the end of the reporting period were ¥877,445,452.06, which is a 5.44% increase from ¥832,141,461.98 at the end of the previous year[8] - The company's current assets totaled CNY 542,325,372.13, compared to CNY 519,790,244.88 at the end of 2020, reflecting a growth of approximately 4.3%[45] - The total liabilities rose to CNY 160,022,763.41, compared to CNY 109,221,554.44, indicating an increase of approximately 46.4%[52] - The total equity attributable to shareholders increased to CNY 591,321,491.61 from CNY 586,771,042.93, reflecting a slight growth of about 0.9%[52] Cash Flow - The net cash flow from operating activities was negative at -¥33,273,745.95, a decline of 727.84% compared to a positive cash flow of ¥5,299,696.28 in the same period last year[8] - Cash and cash equivalents at the end of the period rose by 341.87% to CNY 331.30 million, driven by new subsidiaries and reduced bank wealth management purchases[18] - The net cash flow from operating activities was -13,214,113.76, a decrease from 16,369,562.02 in the previous period[67] - Total cash inflow from operating activities was 119,240,869.55, compared to 80,013,232.33 in the previous period, indicating a 48.9% increase[67] Shareholder Information - The company reported a total of 11,962 common shareholders at the end of the reporting period[11] - The top shareholder, Guangdong Insai Investment Co., Ltd., holds 19.57% of the shares, followed closely by Wang Jianchao and Li Ming, each holding 19.00%[11] Investment and Expansion Plans - The company completed equity investments in four companies, enhancing its brand marketing service ecosystem[19] - The company aims to deepen relationships with existing high-value strategic clients, including Tencent, TCL, and China Mobile, to expand business cooperation and revenue contributions[20] - The company plans to significantly grow its automotive integrated marketing agency business by targeting new quality clients, particularly in the joint venture and new energy vehicle sectors[21] - The company has opened branches in Beijing, Shenzhen, and Wuhan, with further regional expansions planned[34] Risks and Challenges - The company faces risks from macroeconomic fluctuations that could impact client marketing budgets and demand for services[27] - The competitive landscape in the integrated marketing communication industry is intensifying, requiring the company to maintain its core competitive advantages and expand its client base[28] Projects and Developments - The company has invested in developing an Intelligent Technology Platform for Digital Marketing, which includes systems for data management, insights analysis, and content delivery[23] - The establishment of the INSIGHT MarTech R&D center will focus on intelligent marketing content generation and private domain marketing tools[24] - The multimedia display center project has been impacted by the COVID-19 pandemic, leading to a shift towards online exhibition formats and digital upgrades[35] Compliance and Standards - The company implemented a new leasing standard affecting the balance sheet, resulting in adjustments to non-current liabilities[69] - The first quarter report was not audited[75] - The company implemented new leasing standards starting from 2021, affecting prior comparative data[75]