American Rebel(AREB)
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American Rebel Light Beer Continues Aggressive Growth of National Platform with Rapid “Distributor‑First” Expansion, Major Retail Authorizations, and High‑Impact Motorsports + Music Activations
Globenewswire· 2026-02-19 14:46
From American Rebel Holdings, Inc.’s (NASDAQ: AREB) beverage‑industry launch announcement in October 2023 to today, American Rebel Light Beer has executed a scalable rollout strategy—pairing it’s premium, “better‑for‑you” light lager differentiation with leading distribution relationships that power chain placements, high‑volume on‑premise accounts, and repeat consumer demand in a $110B+ U.S. beer market. NASHVILLE, Tenn., Feb. 19, 2026 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) (“Amer ...
Champion Safe Wraps Successful Participation at Nation's Best Sports Spring Annual Market in Oklahoma City
Globenewswire· 2026-02-17 13:30
Buying-group market brings independent dealers together to preview product lines, place spring orders, and power the retail backbone of America Provo, UT, Feb. 17, 2026 (GLOBE NEWSWIRE) -- Champion Safe Company (championsafe.com), a premier manufacturer of high-security safes and a proud subsidiary of American Rebel Holdings, Inc. (NASDAQ: AREB), America’s Patriotic Brand, wrapped a successful showing at the Nation’s Best Sports Spring Annual Market, held February 10–13 in Oklahoma City. The four-day buying ...
Champion Safe Wraps Successful Participation at Nation’s Best Sports Spring Annual Market in Oklahoma City
Globenewswire· 2026-02-17 13:30
Core Insights - Champion Safe Company successfully showcased its products at the Nation's Best Sports Spring Annual Market, emphasizing the importance of independent dealers in the retail landscape [1][3][10] Product Highlights - The company highlighted two key product families: the Challenger Series, known for its rugged design and affordability, and the Trophy Series, which offers premium features for high-security needs [7][8] - The Challenger Series is built with American-made steel and designed for everyday use, while the Trophy Series provides enhanced security and fire protection, appealing to serious collectors and homeowners [8] Market Engagement - The Market served as a platform for Champion Safe to strengthen relationships with dealer partners, confirm spring orders, and showcase new product lines [6][10] - Dealers appreciated the opportunity to evaluate products in person, which facilitated quicker buying decisions and better inventory planning for the spring selling season [10][11] Commitment to Dealers - Champion Safe is dedicated to supporting independent dealers through product innovation, dealer-first programs, and hands-on sales support, aiming to help them grow their businesses in 2026 [13][14]
American Rebel Light Beer and Wil Fischer Distributing Forge Powerful Missouri Partnership to Expand Distribution Footprint
Globenewswire· 2026-02-13 13:00
Core Insights - American Rebel Beverages has entered a distribution agreement with Wil Fischer Distributing, enhancing its market presence in Missouri and supporting its growth strategy [1][2][6] - The partnership aims to leverage Wil Fischer's extensive distribution network, which covers approximately 900,000 residents across key Missouri markets [1][5] - American Rebel Light Beer plans to launch a limited-edition 250th Anniversary Patriot Pack to celebrate the United States' upcoming birthday, aligning with its patriotic branding [9][15] Company Overview - American Rebel Holdings, Inc. is a diversified patriotic lifestyle company that has expanded from security products into beverages, apparel, and accessories [17] - The company launched American Rebel Light Beer in April 2024, which has quickly expanded into 18 states, positioning itself as "America's Patriotic Beer" [13][19] - The beer is marketed as a premium, all-natural light lager with no adjuncts, appealing to consumers seeking quality and patriotic values [11][12] Distribution Strategy - The partnership with Wil Fischer Distributing is part of American Rebel's "Distributor-First" growth strategy, focusing on strong relationships with top-tier wholesalers [2][20] - Wil Fischer Distributing has a proven track record, having grown from selling 211,000 cases in its early years to 5 million cases annually by 2021, showcasing its capability to scale [3][6] - The distribution network includes a mix of chain retailers, independent stores, and on-premise accounts, ensuring broad market access for American Rebel Light Beer [5][6] Market Potential - The domestic beer market is estimated at $110 billion annually, providing significant growth opportunities for American Rebel Light Beer through strategic partnerships [2] - The partnership with Wil Fischer is expected to enhance retail availability and consumer trial, particularly in urban and rural markets across Missouri [1][5] - The Black Oak Amphitheater will serve as a key venue for brand activation, allowing American Rebel to engage with consumers at high-profile events [7][8] Product Launch - The 250th Anniversary Patriot Pack will feature patriotic branding and is set to hit shelves in spring 2026, coinciding with major American holidays [9][15][16] - This limited-edition release aims to resonate with consumers' values and celebrate American independence, enhancing brand visibility and consumer engagement [9][12]
When Everything Burned, This Champion Safe Held the Line
Globenewswire· 2026-02-12 13:30
Core Insights - Champion Safe Company, a subsidiary of American Rebel Holdings, demonstrated the effectiveness of its safes by preserving irreplaceable family treasures during a catastrophic house fire, highlighting the importance of real fire protection [2][5][10] Product Performance - The Champion Medalist 41 safe, despite being an entry-level model with a one-hour fire rating, successfully protected its contents during a near-total home burn, showcasing the critical nature of fire protection that works under extreme conditions [9][10] - The safe's advanced sealing systems and layered construction are designed to manage heat transfer and resist smoke and water intrusion, proving effective even after prolonged exposure to destructive fire conditions [10][11] Customer Commitment - Champion Safe Company is committed to customer satisfaction, as evidenced by their decision to replace the damaged safe at no charge, emphasizing their responsibility towards customers who trust them with irreplaceable items [15] - The company encourages collaboration with authorized dealers to ensure customers select the right safe tailored to their specific needs and risks [15] Industry Context - The incident is not isolated; Champion safes have repeatedly survived catastrophic fires, reinforcing the significance of fire ratings, materials, and construction methods in the safe manufacturing industry [11] - The narrative underscores that a safe is not merely a theft prevention tool but also a means of resilience, protecting family history and critical documents when disasters strike [17][18]
American Rebel Holdings, Inc (NASDAQ: AREB) Files Appeal of Nasdaq Delisting Determination, Preserving Listing Pending Hearing
Globenewswire· 2026-02-11 20:36
American Rebel Appeals Nasdaq Delisting After Continued Strategic Stockholder Discussions, Ensuring Continued Trading of Common Shares on Nasdaq Under Symbol AREB Nashville, Tennessee, Feb. 11, 2026 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB, AREBW) (“American Rebel” or the “Company”) today announced that it has formally filed an appeal with Nasdaq in response to the Nasdaq Staff Delisting Determination dated February 4, 2026. The appeal was submitted ahead of the 4:00 p.m. ET deadline ...
American Rebel Holdings Announces Strategic Transition to OTC Markets and Confirms Board Decision Not to Appeal Nasdaq Delisting Determination
Globenewswire· 2026-02-11 12:00
Core Viewpoint - American Rebel Holdings, Inc. will not appeal the Nasdaq delisting determination and will transition to OTC Markets, aiming for an upgrade to higher tiers as eligibility requirements are met [1][3][9] Company Strategy - The company intends to remain a fully reporting public entity, ensuring timely and transparent disclosures to maintain liquidity options for shareholders [2][11] - The decision to transition is based on the volatility of the Nasdaq market and stringent listing standards that have created challenges for small-cap companies [3][5] - The company plans to strengthen its fundamentals, improve capital access, and evaluate relisting options on national exchanges, including NYSE and Texas Stock Exchange [3][12] Business Momentum - American Rebel has executed significant strategic actions during its nearly four-year tenure on Nasdaq, focusing on business building, brand expansion, and disciplined growth initiatives [4][8] - The company has made strategic investments to support long-term value creation, including the acquisition of Champion Safe and the expansion of its Beverage Division [8] Nasdaq Delisting Details - Nasdaq determined that the company was not in compliance with the minimum bid price requirement, with the share price closing below $1.00 for 30 consecutive business days [5] - The company has undergone multiple reverse stock splits, which contributed to its ineligibility for a compliance period [6] Transition to OTC Markets - The company's securities are scheduled to be suspended from trading on Nasdaq on February 13, 2026, and a Form 25-NSE will be filed to remove the company's securities from Nasdaq listing [9][10] - The transition to OTC Markets is subject to the submission and approval of necessary forms and actions by third-party broker-dealers [10] Shareholder Communication - Shareholders will retain ownership of their shares, which are expected to transition to OTC quotation following Nasdaq's suspension process [11] - The company emphasizes that it is not going private and remains committed to being a fully reporting public company [11]
Champion Safe Applauds Northwest Safe's Standout Showing at the Washington Sportsmen's Show
Globenewswire· 2026-02-05 13:30
Core Insights - Champion Safe Company, a leading manufacturer of high-security safes and a subsidiary of American Rebel Holdings, showcased its products at the Washington Sportsmen's Show, achieving strong sales and customer engagement [1][2][6] Group 1: Event Highlights - Northwest Safe, a premier retailer in the Pacific Northwest, successfully connected with thousands of attendees and sold a significant number of Champion Safes during the event [1][2] - The Big Yellow safe, a prominent feature at the booth, stood 10 feet tall and weighed two tons, attracting considerable attention and serving as a testament to Champion's build quality [3][5] - The event provided an ideal platform for Northwest Safe to demonstrate its product knowledge and customer service, leading to confident purchasing decisions from attendees [2][5] Group 2: Company Reputation and Strategy - Northwest Safe has established a reputation for deep product knowledge and a customer-first approach, offering end-to-end service from consultations to professional delivery and installation [5][6] - Champion Safe's CEO praised Northwest Safe for creating a comfortable purchasing environment and understanding customer needs, reinforcing the importance of strong dealer relationships [6][7] - Champion Safe remains committed to supporting top dealers who enhance the brand through professionalism and expertise, with Northwest Safe being a key retail partner in the region [7] Group 3: Company Background - Champion Safe Company has over 25 years of experience in safe manufacturing, focusing on high-quality products made from 100% American-made steel, featuring lifetime warranties [10] - American Rebel Holdings, the parent company, has diversified its offerings beyond safes to include branded apparel and beverages, indicating a broader market strategy [10]
American Rebel Holdings, Inc. (NASDAQ: AREB) and American Rebel Light Beer Unveil a Limited-Edition 250th Anniversary “Patriot Pack” to Celebrate America’s 250th Birthday
Globenewswire· 2026-02-04 13:00
Core Viewpoint - American Rebel Holdings, Inc. is launching a limited-edition "Patriot Pack" of American Rebel Light Beer to commemorate the 250th anniversary of the United States, featuring patriotic packaging and a focus on American values [1][4][6]. Product Details - The "Patriot Pack" will include 16 oz cans and 12-packs, available for pre-orders starting now, with distribution set to begin in mid-May 2026 and lasting until October 2026 or until supplies run out [2][14][15]. - The beer is marketed as a premium light lager with a 100% all-malt formulation, containing 110 calories and 4.2% ABV per 12 oz serving, crafted without adjunct sugars [11][16][19]. Brewing and Quality - American Rebel Light Beer is brewed in partnership with AlcSource and City Brewing Company, ensuring high-quality production and consistency [13][17]. - The brewing process emphasizes a cold, extended fermentation to achieve a crisp taste and visual clarity, appealing to consumers seeking a flavorful yet lighter beer option [11][19]. Marketing and Brand Positioning - The company positions American Rebel Light Beer as "America's Patriotic Beer," aiming to resonate with consumers' values of freedom and quality, and to celebrate American ideals [4][18]. - The brand's growth strategy focuses on expanding its distribution network across the United States, leveraging its patriotic branding to build a scalable platform in various consumer categories [18][20]. Availability and Consumer Engagement - Wholesalers are encouraged to place early pre-orders for the limited run, which is expected to ship in time for Memorial Day 2026, coinciding with key patriotic holidays [14][15]. - The special-edition cans will be available in stores, allowing consumers to celebrate Independence Day and other summer events with the product [15].
Champion Safe Company Notes Strong Year-Over-Year Order Growth from Heavy Metal Gun Safes
Globenewswire· 2026-02-03 13:30
Core Insights - Heavy Metal Gun Safes has achieved a remarkable 56% year-over-year growth in Champion Safe orders from 2024 to 2025, indicating a strong market presence and commitment to premium security solutions [1] Company Overview - Heavy Metal Gun Safes, founded by Caleb Lindner, has evolved from a startup into a respected safe retailer and moving company in Texas, starting its journey in the safe industry in 2015 and opening a storefront by 2020 [2] - The company focuses on safe sales, delivery, and professional placement services, catering to customers' needs for securing firearms, valuables, and important documents [5] - Heavy Metal Gun Safes has built a strong local reputation, receiving positive customer feedback for its technical expertise and customer-focused service [6] Partnership and Product Quality - Caleb Lindner, the owner, emphasizes the quality and support from Champion Safe Company, stating that the brand consistently delivers on product design and dealer support [7] - Tom Mihalek, CEO of Champion Safe Company, recognizes the value of partnerships with entrepreneurial and service-driven dealers like Heavy Metal Gun Safes, which contribute to product improvement [7] Market Positioning - Heavy Metal Gun Safes positions itself as a trusted resource for both residential and commercial security needs, showcasing its services and product offerings on its website [7]