Workflow
American Rebel(AREB)
icon
Search documents
Champion Safe's 2025 Triumph Series Gains Dealer Attention with Advanced Security Enhancements
Newsfilter· 2025-03-14 12:40
Core Insights - The 2025 Triumph Series from Champion Safe Company has generated strong dealer interest due to significant upgrades that enhance its security features and overall performance [1][5] - The series is recognized for its elite-level security and fire protection, making it a formidable competitor in the high-security safe market [1] Product Upgrades - Introduction of a new Tempered Glass Relocker System that automatically engages a secondary relock mechanism during an attack, significantly improving burglary resistance [2] - The safe now features a 3/16" steel body, which enhances durability and outperforms many competitor models [2] - Upgraded fire rating of 1750°F for two hours, providing some of the highest fire protection in its class [3] - A new door adjustment system allows for a more user-friendly mechanism, ensuring precise fit and improved long-term security [3] Design and Usability - The Triumph Series includes a 5½-inch-thick Double-Step™ door, four-way active boltworks, and a Diamond-Embedded Armor Plate™, contributing to its strength [4] - Features such as high-capacity gun racks, plush interior, adjustable shelving, and motion-activated LED lighting enhance convenience and usability [4] - The series is available in multiple sizes and finishes, including high-gloss Black, Ivory, and Platinum, combining security with refined design [5] Company Background - Champion Safe Company has over 25 years of experience in safe manufacturing, focusing on high-quality safes designed for ultimate security and fire protection [7] - The company is a wholly-owned subsidiary of American Rebel Holdings, Inc., which also operates in the beverage industry and produces branded apparel and accessories [8]
Champion Safe’s 2025 Triumph Series Gains Dealer Attention with Advanced Security Enhancements
Globenewswire· 2025-03-14 12:40
Core Insights - The 2025 Triumph Series from Champion Safe Company has generated strong dealer interest due to significant upgrades that enhance its security features and overall performance [1][5]. Product Features - The Triumph Series introduces a new Tempered Glass Relocker System that automatically engages a secondary relock mechanism during an attack, improving burglary resistance [2]. - A new 3/16" steel body has been implemented, which enhances the durability of the safe and outperforms many competitors [2]. - The fire rating has been upgraded to withstand temperatures of 1750°F for two hours, providing some of the highest fire protection in its class [3]. - The new door adjustment system allows for a more user-friendly mechanism, ensuring a precise fit and improved long-term security [3]. - The safe features a 5½-inch-thick Double-Step door, four-way active boltworks, and a Diamond-Embedded Armor Plate, making it one of the strongest safes available [4]. Market Positioning - Champion Safe Company emphasizes that the Triumph Series offers superior security and build quality compared to similarly priced competitors, positioning it as one of the most secure and feature-rich safes in its class [5]. - The series is available in multiple sizes and finishes, including high-gloss Black, Ivory, and Platinum, showcasing unmatched security and superior craftsmanship [5]. Company Background - Champion Safe Company has over 25 years of experience in safe manufacturing, focusing on high-quality safes designed for ultimate security and fire protection [7]. - American Rebel Holdings, Inc. operates as a designer, manufacturer, and marketer of branded safes and has recently expanded into the beverage industry with the introduction of American Rebel Beer [8].
American Rebel Light Beer Continues Rapid National Retailer Rollout Momentum with Multi-Case Placement Throughout Balls Food Stores, a Leader in the Kansas City Metro Market for Over 100 Years
Newsfilter· 2025-03-06 13:00
Core Viewpoint - American Rebel Holdings, Inc. is expanding its American Rebel Light Lager Beer distribution through a partnership with Balls Food Stores in the Kansas City metro area, leveraging promotional activities to enhance brand visibility and customer engagement [1][3]. Group 1: Company Overview - American Rebel Holdings, Inc. operates as a designer, manufacturer, and marketer of branded safes and personal security products, recently entering the beverage industry with American Rebel Light Beer [8]. - The company emphasizes its patriotic values and commitment to quality in its product offerings, particularly with American Rebel Light Beer [4]. Group 2: Product Details - American Rebel Light Beer is a premium domestic light lager with approximately 100 calories, 3.2 carbohydrates, and 4.3% alcohol content per 12 oz serving, marketed as a healthier beer option [5]. - The beer is all-natural, free from added supplements, corn, rice, or other sweeteners commonly found in mass-produced beers [5][7]. Group 3: Promotional Activities - The "Scan to Win" promotion will be featured in select Price Chopper and Hen House grocery stores, allowing customers to enter for a chance to win a collectible American Rebel safe [2][7]. - The promotional strategy has seen success in Tennessee and is now being rolled out in Kansas City, reflecting a strong partnership between American Rebel and Balls Food Stores [3]. Group 4: Partnership Insights - The collaboration with Balls Food Stores, which operates 26 locations in the Kansas City area, is rooted in shared community values and a commitment to fresh foods [6]. - Both companies' leadership has personal ties to the Kansas City area, enhancing the partnership's authenticity and community engagement [3].
American Rebel Light Beer Continues Rapid National Retailer Rollout Momentum with Multi-Case Placement Throughout Balls Food Stores, a Leader in the Kansas City Metro Market for Over 100 Years 
Globenewswire· 2025-03-06 13:00
Core Viewpoint - American Rebel Holdings, Inc. is expanding its American Rebel Light Lager Beer distribution in the Kansas City metro area through a partnership with Balls Food Stores, utilizing promotional strategies to enhance visibility and sales [1][3][9] Company Overview - American Rebel Holdings, Inc. operates primarily as a designer, manufacturer, and marketer of branded safes and personal security products, and has recently entered the beverage industry with the launch of American Rebel Light Beer [7] - The company emphasizes its patriotic values and aims to resonate with consumers who appreciate quality and a balanced lifestyle [4][5] Product Details - American Rebel Light Beer is a premium domestic light lager with approximately 100 calories, 3.2 grams of carbohydrates, and 4.3% alcohol content per 12 oz serving, marketed as an all-natural option without added sweeteners [5] - The beer is produced in partnership with AlcSource and is positioned as a product that embodies American values [4][5] Promotional Strategy - The "Scan to Win" promotion will be featured in three Price Chopper and two Hen House grocery store locations, allowing customers to enter for a chance to win a collectible American Rebel safe [2][3] - The promotional displays will prominently feature Rebel Light Beer, aiming to drive customer engagement and sales [2][9] Partnership Insights - The collaboration with Balls Food Stores is rooted in shared community values and a commitment to fresh foods, enhancing the brand's local presence [3][6] - The CEO of Balls Food Stores expressed enthusiasm for the partnership, highlighting the cultural alignment and potential for customer appreciation of Rebel Light [3]
Champion Safe Partners with NetWize to Enhance Technology, Streamline Operations and Drive Sales, Margin, and Profit Growth
Newsfilter· 2025-02-25 14:10
Core Insights - Champion Safe Company has announced a strategic partnership with NetWize to modernize its technology infrastructure, aiming to enhance efficiency, security, and overall business operations [1][2][3] Company Overview - Champion Safe Company is a leading manufacturer of premium safes with over 25 years in the industry, focusing on high-quality security solutions for homeowners, gun owners, and businesses [4] - American Rebel Holdings, Inc. is the parent company of Champion Safe, which has diversified into the beverage industry with the introduction of American Rebel Beer [6] Partnership Details - The collaboration with NetWize will involve a comprehensive technology upgrade, including enhanced cybersecurity measures, improved data management, and optimized IT infrastructure to support future expansion [2][3] - The partnership is expected to drive innovation in the safe manufacturing industry and improve customer service, reliability, and overall operational efficiency [3][4] Leadership Statements - Tom Mihalek, CEO of Champion Safe, emphasized the importance of investing in cutting-edge technology to support long-term growth and increase sales throughput, overall margin, and profitability [2] - Jed Crossley, CEO of NetWize, expressed excitement about the partnership, highlighting the shared dedication to excellence and the potential for increased operational efficiency [3]
American Rebel Holdings, Inc. (NASDAQ: AREB) CEO Andy Ross Promotes the American Dream and Patriotic Products on NBC KSHB 41 Kansas City Morning Show KC Spotlight
Globenewswire· 2025-02-21 13:32
Core Viewpoint - American Rebel Holdings, Inc. is actively promoting its patriotic brand and products, particularly American Rebel Light Beer, through media appearances and strategic market expansion efforts [1][3][15]. Company Overview - American Rebel Holdings, Inc. is a designer, manufacturer, and marketer of branded safes and personal security products, and has recently entered the beverage industry with American Rebel Light Beer [11]. - The company became publicly traded on NASDAQ under the symbol AREB in February 2022 [4]. Product Details - American Rebel Light Beer is a premium domestic light lager with approximately 100 calories, 3.2 carbohydrates, and 4.3% alcohol content per 12 oz serving, marketed as a patriotic beer [12][13]. - The beer is described as all-natural, with no added supplements or sweeteners typically found in mass-produced beers [13]. Marketing and Promotion - CEO Andy Ross is leveraging media exposure, including an appearance on NBC affiliate KSHB 41, to promote the values of the American Dream and the company's products [1][2][3]. - The company is focusing on expanding its presence in the Kansas market, particularly through partnerships with distribution networks like Standard Beverage [6][7]. Strategic Focus - American Rebel aims to share its brand story and expand into new markets, positioning itself as "America's Patriotic Brand" [3][9]. - The company is actively targeting key accounts in eastern Kansas to enhance product availability in both on-premise and off-premise locations [6][7].
American Rebel Light Beer Continues Rapid Expansion of National Distribution Footprint adding Iowa’s Mahaska Bottling Company
Globenewswire· 2025-02-19 13:00
Core Viewpoint - American Rebel Holdings, Inc. is expanding its market presence in Iowa through a partnership with Mahaska Bottling Company, aiming to distribute American Rebel Light Beer across the state, which is a key component of its Midwest growth strategy [1][4][12] Company Overview - American Rebel Holdings, Inc. operates primarily as a designer, manufacturer, and marketer of branded safes and personal security products, and has recently entered the beverage industry with the introduction of American Rebel Light Beer [14] - American Rebel Light Beer is marketed as a premium domestic light lager, emphasizing its natural ingredients and patriotic values [10][11] Partnership Details - The collaboration with Mahaska Bottling Company, a well-established beverage distributor in Iowa since 1889, is expected to enhance the distribution of American Rebel Light Beer in local bars, restaurants, and retail outlets [3][4] - Mahaska Bottling Company has a strong reputation for customer satisfaction and an extensive distribution network, making it an ideal partner for American Rebel [3][9] Marketing and Promotion - American Rebel plans to host a series of launch events in Iowa, including beer tastings and live music performances, to promote American Rebel Light Beer [5][6] - The partnership will leverage notable venues such as the Knoxville Raceway and the Dingus Lounge to enhance brand visibility and engage with local consumers [6][7][8] Product Characteristics - American Rebel Light Beer is characterized by approximately 100 calories, 3.2 carbohydrates, and 4.3% alcohol content per 12 oz serving, positioning it as a lighter option for health-conscious consumers [11] - The beer is marketed as "America's Patriotic, God-Fearing, Constitution-Loving, National Anthem-Singing, Stand Your Ground Beer," appealing to consumers who value these ideals [10][11]
Champion Safe Co. Surpasses Sales Goals at Recent Buying Group Shows, Achieving $2.4M Year-To-Date 2025 Sales and Outperforming Internal Projections
Globenewswire· 2025-02-18 14:50
Core Insights - Champion Safe Company has achieved over $2.4 million in year-to-date revenue, surpassing internal sales projections, with more than $610,000 generated at recent buying group shows [1][2][3] Product Innovation - The success is attributed to Champion's latest product innovations, which feature enhanced security, refined aesthetics, and superior craftsmanship, receiving positive feedback from dealers [2][3] Leadership and Growth Strategy - CEO Thomas Mihalek emphasized the importance of quality and attention to detail, stating that Champion is committed to continuous growth and expansion through innovative programming and enhanced manufacturing procedures [3][5] - The company is optimistic about continued growth and market share gains under Mihalek's leadership, following significant improvements since his appointment in April 2024 [5] Dealer Support and Market Position - Champion Safe is dedicated to supporting its dealer network with industry-leading service, reliable inventory, and premium products, aiming to drive retail success [4] - The company values partnerships with buying group members and provides cutting-edge solutions to help dealers grow their businesses [4] Company Background - Champion Safe Company has over 25 years of experience in safe manufacturing, offering high-quality safes designed for security and fire protection, trusted by homeowners, gun owners, and businesses [6] Parent Company Overview - American Rebel Holdings, Inc. operates as a designer, manufacturer, and marketer of branded safes and personal security products, and has recently entered the beverage industry with American Rebel Beer [7]
American Rebel Light Beer Now Available Online in 40 US States
Globenewswire· 2025-02-13 14:28
American Rebel Light Beer American Rebel Light Beer Now Available Online in 40 US States Nashville, TN, Feb. 13, 2025 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) ("American Rebel" or the "Company"), creator of American Rebel Beer (americanrebelbeer.com) and a designer, manufacturer, and marketer of branded safes, personal security and self-defense products and apparel (americanrebel.com), is very excited to announce that customers across 40 US states can now order American Rebel Lig ...
American Rebel Holdings, Inc. (NASDAQ: AREB) Regains Compliance with NASDAQ Listing Standards as of February 10, 2025. (UPDATED)
Globenewswire· 2025-02-11 20:20
Nashville, Tennessee, Feb. 11, 2025 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) ("American Rebel" or the "Company"), creator of American Rebel Beer (americanrebelbeer.com) and a designer, manufacturer, and marketer of branded safes, personal security and self-defense products and apparel (americanrebel.com), is pleased to announce that it has regained compliance with the periodic filing requirement under NASDAQ’s listing rules. “Maintaining our NASDAQ listing is of utmost importance to ...