Core Insights - Citic Lyon's report indicates that Autohome (02518) achieved total revenue of 1.76 billion RMB in Q2 this year, exceeding the bank's expectations by 1% [1] - Media service revenue fell short of expectations but was offset by strong growth in the online market [1] - The management assured the market that the annual dividend of 1.5 billion RMB remains unchanged, resulting in a dividend yield of approximately 6% [1] Revenue and Growth - The report anticipates that media service revenue will recover in Q3 as the price war among automakers gradually eases [1] - Autohome aims to add 500 new stores by the end of the year, which will require additional cost investments [1]

Group 1 - The core viewpoint of the report indicates that Autohome (02518) achieved total revenue of 1.76 billion RMB in Q2 this year, exceeding the bank's expectations by 1% [1] - Media service revenue fell short of expectations but was offset by strong growth in the online market [1] - The management assured the market that the annual dividend of 1.5 billion RMB remains unchanged, resulting in a dividend yield of approximately 6% [1] Group 2 - The report anticipates that media service revenue will recover in Q3 as the price war among car manufacturers gradually eases [1] - Autohome aims to add 500 new stores by the end of the year, which will require additional cost investments [1]

Core Insights - The company reported a total revenue of 1.76 billion RMB for Q2 2025, with an adjusted net profit of 476 million RMB, reflecting a 20.5% year-on-year growth in online marketing and other revenues [1] Group 1: O2O Strategy and AI Integration - The company is advancing its O2O strategy and accelerating AI technology integration to enhance product innovation and optimize user decision-making efficiency [1] - A new content matrix centered around live streaming has been established to drive new car consumption growth, exemplified by the "New Car First Test" program which achieved over 160 million exposures [1][2] - The company aims to deepen its one-stop O2O automotive ecosystem while aligning with the trends of electrification, intelligence, and globalization in the automotive industry [1] Group 2: International Expansion and Ecosystem Collaboration - The company showcased its global strategy during the Hong Kong Auto Show with a 6-hour bilingual live broadcast, highlighting its innovations in AI and VR [2] - The launch of the overseas version of the website includes data on over 1,900 models from 52 Chinese automotive brands, marking a significant step in the company's international strategy [2] - A strategic partnership with Alipay was established to enhance car selection services, leveraging Alipay's extensive user base [2] Group 3: New Retail and Consumer Experience - The new retail business focuses on creating a one-stop O2O automotive service ecosystem, utilizing technology to reshape the consumer experience [3] - The company has expanded its network of automotive experience stations to over 200, enhancing service coverage and user trust [3] Group 4: Digital Marketing and Used Car Services - The company has launched five major data-driven product lines to enhance marketing efficiency, including AI-driven tools for customer acquisition and sales support [4] - The used car segment has introduced a flagship store that ensures transparency and safety in vehicle conditions, providing a reliable online-to-offline experience [5] - The company is committed to becoming a leading global automotive information and transaction service platform through technology innovation and ecosystem collaboration [5]

Group 1 - The core point of the announcement is that the company reported a net revenue of RMB 1.7581 billion for the second quarter of 2025, which is a decrease from RMB 1.8726 billion in the same period of 2024 [1] - The net profit attributable to the company for the second quarter of 2025 was RMB 415.7 million, down from RMB 524.8 million in the second quarter of 2024 [1]

Core Viewpoint - In the second quarter of 2025, the company reported total revenue of 1.76 billion RMB and an adjusted net profit of 476 million RMB, with online marketing and other revenues growing by 20.5% year-on-year [1] Group 1: Financial Performance - Total revenue for Q2 2025 was 1.76 billion RMB, with an adjusted net profit of 476 million RMB [1] - Online marketing and other revenues increased by 20.5% compared to the previous year [1] Group 2: Strategic Initiatives - The company is advancing its O2O strategy and accelerating AI technology integration for product innovation and user decision-making efficiency [1] - A new content matrix focusing on new car launches has been established, significantly enhancing user awareness and engagement [3] Group 3: International Expansion - The company showcased its global strategy during the Hong Kong Auto Show with a 6-hour bilingual live broadcast, highlighting its innovations in AI and VR [5] - The launch of the overseas website includes data on over 1,900 models from 52 Chinese automotive brands, marking a significant step in its international strategy [5] Group 4: Ecosystem Collaboration - The company is deepening its traffic alliance strategy through multi-platform collaborations, enhancing brand influence and user engagement [7] - Daily active mobile users reached 75.74 million in June, reflecting an 11.5% year-on-year growth [7] Group 5: New Retail and Technology Integration - The new retail business aims to create a one-stop O2O automotive ecosystem, enhancing the consumer experience through technology [8] - AI-driven tools are being utilized to streamline the marketing chain and improve service efficiency in the used car sector [12][14] Group 6: Future Outlook - The company aims to leverage technology and ecosystem collaboration to enhance service efficiency and expand its business boundaries [14] - The focus remains on becoming a leading global platform for automotive information and transaction services [14]

1.7月31日(周四)美股盘前，美股三大股指期货齐涨。截至发稿，道指期货涨0.27%，标普500指数期货涨0.94%，纳指期货涨1.33%。 | ■ US 30 | 44,580.80 | 44,694.30 | 44,488.30 | +119.50 | +0.27% | | --- | --- | --- | --- | --- | --- | | ■ US 500 | 6,422.70 | 6,436.70 | 6,399.70 | +59.80 | +0.94% | | ■ US Tech 100 | 23,656.80 | 23,710.30 | 23,553.80 | +311.40 | +1.33% | 2.截至发稿，德国DAX指数跌0.17%，英国富时100指数涨0.39%，法国CAC40指数跌0.32%，欧洲斯托克50指数跌0.51%。 | 德國DAX30 | 24,231.41 | 24,433.66 | 24,199.45 | -41.24 | -0.17% | | --- | --- | --- | --- | --- | --- | | 英國富時100 | 9,172.70 | 9, ...

Financial Data and Key Metrics Changes - Net revenues for the second quarter were 1,676 million, with media services revenues at 279 million, leads and recent services revenues at 733 million, and online marketplace and other revenues at 746 million, reflecting a 20.5% year-over-year increase [16] - Cost of revenue in the second quarter was 503 million compared to 346 million in 2024, resulting in a gross margin of 71.5%, down from 81.5% in the same period last year [17] - Operating profit was 297 million in the second quarter, down from 412 million in the same period of 2024, while adjusted net income attributable to Autohome was 476 million compared to 572 million in the corresponding period of 2024 [18] - Non-GAAP basic and diluted earnings per share were both 1.01, compared to 1.18 in the corresponding period of 2024 [18] - As of June 30, 2025, cash, cash equivalents, and short-term investments totaled 22,050 million [19] Business Line Data and Key Metrics Changes - Total revenues from the new retail business increased by 27% year-over-year [13] - The number of new retail franchise stores surpassed 200, expanding service coverage [7] - The average mobile daily active users reached 75.74 million in June 2025, up by 11.5% from the same period last year [12] Market Data and Key Metrics Changes - The auto market is experiencing a price war, but prices have begun to stabilize since July, which is expected to positively impact the industry [30] - NEV (New Energy Vehicle) exports increased by 48% year-over-year, indicating strong overseas expansion by Chinese automakers [32] - The overall Chinese auto export is expected to reach around 7 million units this year, with potential growth to 10 million units in the next one to two years [37] Company Strategy and Development Direction - The company is focusing on AI-driven product innovation and enhancing the automotive consumer experience through technology [6] - Autohome aims to deepen the deployment of its automotive ecosystem by capitalizing on trends of electrification, intelligence, and globalization [9] - The company is committed to building a comprehensive automotive service ecosystem and enhancing its brand influence through strategic partnerships [8] Management's Comments on Operating Environment and Future Outlook - Management is optimistic about the media services business in the second half of the year, anticipating increased advertising budgets from OEMs during peak seasons [25][26] - The company expects the auto market to stabilize and recover, with a focus on quality over quantity in response to the price war [43] - The secondhand vehicle market is projected to recover as car ownership increases and policies improve, with a forecasted 6.5% year-over-year increase in secondhand vehicle sales [48] Other Important Information - The company has launched an international version of its website, featuring over 1,900 vehicle models from 52 Chinese automobile brands [9] - Autohome has initiated a new share repurchase program, allowing for the repurchase of up to 200 million USD of its shares [19] Q&A Session Summary Question: Media services revenue trend for the second half - Management expects the media service business to improve in the second half due to stabilization in OEM pricing and increased advertising budgets during peak seasons [25][26] Question: Outlook on the auto market for 2025 and shareholder return plans - Management noted that the auto market is stabilizing, with a focus on AI technology and global expansion, and confirmed a cash dividend payout of no less than 1,500 million for the year [30][39] Question: Competition in the second half and used car market recovery - Management indicated that competition is expected to normalize, with a gradual recovery in the used car market as consumer interest grows and policies improve [42][48] Question: Progress on NEV business and data products - The number of franchise stores has exceeded 200, and the company is enhancing its AI capabilities and product offerings to improve customer experience and operational efficiency [52][54]

Financial Data and Key Metrics Changes - Net revenues for the second quarter were 1,676 million, with a year-over-year increase of 20.5% [19] - Media services revenues were 279 million, leads and recent services revenues were 733 million, and online marketplace and other revenues were 746 million [19] - Gross margin in the second quarter was 71.5%, down from 81.5% in the same period last year [20] - Operating profit was 297 million, compared to 412 million for the same period in 2024 [21] - Adjusted net income attributable to the company was 476 million, compared to 572 million in the corresponding period of 2024 [21] - Cash, cash equivalents, and short-term investments totaled 22,050 million as of June 30, 2025 [22] Business Line Data and Key Metrics Changes - Total revenues from the new retail business increased by 27% year-over-year [15] - The number of new retail franchise stores surpassed 200, expanding service coverage [8] - Average mobile daily active users reached 75.74 million in June 2025, up by 11.5% from the same period last year [14] Market Data and Key Metrics Changes - The auto market is experiencing a price war, but prices have begun to stabilize since July [32] - New energy vehicle (NEV) exports increased by 48% year-over-year, indicating strong overseas expansion [33] - The overall Chinese auto export is expected to reach around 7 million units this year, with potential growth to 10 million in the next one to two years [39] Company Strategy and Development Direction - The company is focusing on AI-driven product innovation and enhancing the automotive consumer experience through technology [7] - Plans to deepen the deployment of the automotive ecosystem by capitalizing on trends of electrification, intelligence, and globalization [11] - The company aims to build a comprehensive user engagement network through strategic collaborations with leading platforms [9] Management's Comments on Operating Environment and Future Outlook - Management is optimistic about the media service business in the second half of the year, expecting OEMs to invest more in advertising budgets [28] - The company anticipates a gradual recovery in the auto market, with government policies supporting stabilization [32] - The used car market is expected to recover as car ownership increases and average car age remains at 6.8 years [47] Other Important Information - The company has launched an international version of its website, featuring over 1,900 vehicle models from 52 Chinese automobile brands [10] - A new share repurchase program was authorized, allowing the company to repurchase up to 200 million USD of its shares [22] Q&A Session Summary Question: What is the outlook for media services revenue in the second half? - Management expects a bullish trend in media services due to OEMs gradually recovering and increasing advertising budgets during peak seasons [28] Question: What is the outlook for the auto market in 2025 and updates on shareholder return plans? - Management noted that the auto market is stabilizing, with a focus on AI technologies and global expansion. The cash dividend payout will remain no lower than 1.5 billion for the year [41] Question: How does management view competition in the second half and the recovery of the used car industry? - Management indicated that competition is expected to normalize due to government policies, and the used car market may recover as consumer interest increases [47][51] Question: What progress has been made in the NEV business and data products? - The company has exceeded 200 franchise stores and is enhancing AI functionalities in its offerings. Future plans include integrating AI technologies to improve customer experiences [56][58]

Core Insights - The company reported a total revenue of 1.76 billion RMB and an adjusted net profit of 476 million RMB for Q2 2025 [2] - The CEO emphasized the ongoing implementation of the O2O strategy and the acceleration of AI technology to enhance product innovation and user decision-making efficiency [2] Financial Performance - Total revenue for Q2 2025 was 1.76 billion RMB, with an adjusted net profit of 476 million RMB [2] Strategic Initiatives - The company is focusing on expanding AI applications in products and services while deepening the O2O automotive ecosystem [2] - A new content matrix centered around live streaming was developed to enhance new car consumption, achieving over 160 million exposures for a specific live test event [2] International Expansion - During the Hong Kong Auto Show, the company showcased its global strategy through a 6-hour bilingual live broadcast and launched an overseas website featuring data on over 1,900 models from 52 Chinese automotive brands [3] - The company is enhancing its brand influence through a traffic alliance strategy and collaborations with platforms like Alipay [3] New Energy and Retail Business - The new retail business aims to create a one-stop O2O automotive ecosystem, with over 200 franchise stores established by the end of Q2 [4] - The company is integrating data and technology to launch five new AI-driven product lines [4] Used Car Business - The company has launched a flagship used car selection area, ensuring transparency and safety in vehicle conditions through complete inspection reports [5] - Future plans include leveraging technological innovation to expand business boundaries and enhance service efficiency [5]

Core Viewpoint - In Q2 2025, Autohome reported total revenue of 1.76 billion RMB and adjusted net profit of 476 million RMB, with online marketing and other revenues growing by 20.5% year-on-year [1] Financial Performance - Total revenue for Q2 2025 reached 1.76 billion RMB - Adjusted net profit attributed to Autohome was 476 million RMB - Online marketing and other revenues increased by 20.5% year-on-year [1] Strategic Initiatives - The CEO emphasized the ongoing implementation of the O2O strategy and the acceleration of AI technology to enhance product innovation and user decision-making efficiency [1] - Autohome is focusing on expanding AI applications in products and services, aiming to enhance the automotive consumption experience [1] Content Ecosystem Development - The company has developed a comprehensive new car content matrix centered around live streaming, significantly increasing user engagement and brand authority [1] - The "New Car First Test" program launched in June achieved over 160 million exposures through high-density live testing [1] International Expansion - Autohome showcased its global strategy during the Hong Kong Auto Show with a 6-hour bilingual live broadcast and launched an overseas website featuring data on over 1,900 models from 52 Chinese automotive brands [2] - This marks a significant breakthrough in the company's international strategy [2] Ecosystem Collaboration - The company is deepening its traffic alliance strategy through multi-platform collaborations to enhance brand influence [2] - A strategic partnership with Alipay was established to innovate car selection services and provide targeted purchase subsidies [2] User Engagement Metrics - As of June, Autohome's mobile daily active users reached 75.74 million, reflecting an 11.5% year-on-year growth [2] New Retail and O2O Ecosystem - The new retail business aims to create a one-stop O2O automotive service ecosystem, enhancing the consumer experience through technology [3] - The company is utilizing VR technology and AI-driven services to improve user trust and conversion rates [3] AI Technology Integration - Autohome has launched five major data science product lines to enhance marketing efficiency and provide intelligent solutions for partners [4] - The "AI Customer Acquisition Pioneer" product addresses user intent and streamlines lead conversion processes [4] Used Car Business Development - The company is committed to developing an integrated online and offline service system for the used car sector, ensuring transparency and reliability in vehicle conditions [5] - A flagship used car selection area has been launched, featuring stringent quality controls and comprehensive service guarantees [5] Future Outlook - Autohome aims to leverage technological innovation and ecosystem collaboration to expand its business boundaries and enhance service efficiency [5] - The company is focused on becoming a leading global automotive information and transaction service platform [5]