此次评选覆盖逾 3000 家 A 股、港股及中概股(拟)上市公司，历经材料初选、7 天超 2 万名专业人士实 名认证投票复选，再经专家评委综合评审终选，流程严谨且具广泛公信力。荣誉彰显汽车之家在环境、 社会及治理领域的综合实力，获资本市场高度认可。 近日，公益学术平台《聚董秘》发起的第二届聚董秘上市公司评选结果揭晓，汽车之家-S(02518)凭借 卓越 ESG 实践脱颖而出，荣膺 "百佳 ESG 公司(二十佳)" 称号。 ...

此次评选覆盖逾 3000 家 A 股、港股及中概股(拟)上市公司，历经材料初选、7 天超 2 万名专业人士实 名认证投票复选，再经专家评委综合评审终选，流程严谨且具广泛公信力。荣誉彰显汽车之家在环境、 社会及治理领域的综合实力，获资本市场高度认可。 智通财经APP获悉，近日，公益学术平台《聚董秘》发起的第二届聚董秘上市公司评选结果揭晓，汽车 之家-S(02518)凭借卓越 ESG 实践脱颖而出，荣膺 "百佳 ESG 公司(二十佳)" 称号。 ...

Core Insights - The article highlights that Autohome has won the "Annual Brand Value Award" in the 2025 "Golden Grid Awards," reflecting strong market recognition of its brand value and its competitive logic in the automotive industry transformation [1] Brand Value Foundation: Traffic Barriers and Ecological Closed Loop - Brand value is rooted in user recognition and stickiness, particularly significant in the automotive sector due to its high-cost, low-frequency nature, which leads to long decision cycles and high information demands [3] - As of September 2025, Autohome's mobile daily active users reached 76.56 million, a year-on-year increase of 5.1%, maintaining industry leadership [3] Content Innovation and User Engagement - Autohome continuously innovates and enriches its content, collaborating with various ecosystem partners to create a comprehensive product and service content matrix, achieving 503 million monthly active users in August, with mobile app users growing by 33.7% year-on-year [4] - The platform's content ecosystem is designed to meet user needs from car selection to usage, enhancing user retention through high-quality content [4] Tool Advantages and User Experience - Autohome leverages digital tools like "AI Smart Car Buying" and "AI Smart Assistant" to enhance user experience and decision-making efficiency [4] - The brand's value is also built on unique user perceptions and emotional connections, creating a strong competitive moat [5] O2O and AI Dual-Drive Value Reconstruction - The automotive industry is undergoing a transformation with the rise of new energy vehicles, reshaping market competition and retail systems, which also impacts platforms like Autohome [7] - Users now seek transparent car selection, one-stop transactions, and full-cycle services, which Autohome addresses through its adaptability to industry changes [8] Autohome Mall and New Business Growth - Autohome launched the "Autohome Mall" in Q3, attracting 15 brands and addressing transparency issues in traditional car buying processes, with over 3,000 orders recorded by early October [8] - The mall's success indicates a new growth path for Autohome, providing integrated solutions for car manufacturers and improving order conversion rates [8] Offline Service Network Expansion - Autohome has expanded its offline service network to over 200 locations, integrating with existing service systems to enhance user experience [9] - The collaboration with car manufacturers indicates a shift towards more efficient distribution channels beyond traditional 4S stores [9] Market Opportunities and Future Expectations - The low-tier market presents significant growth potential for Autohome, with strong consumer demand and a large population base [11] - The demand for second-hand electric vehicles is increasing, with Autohome's established presence in this sector providing a competitive advantage [11] AI Integration and Commercialization - Autohome's "All in AI" strategy aims to integrate AI technology into all aspects of automotive consumption, enhancing user experience and supporting sales for manufacturers [12] - The proprietary "Cangjie Model" developed by Autohome ranks first in automotive knowledge assessments, showcasing its competitive edge in AI application [12] Conclusion - Autohome's recognition with the "Annual Brand Value Award" is a result of its long-term focus on user value, industry adaptation, and technological innovation, positioning it well for future growth in the evolving automotive landscape [13]

"年度品牌价值奖（大市值）"旨在表彰资本市场中拥有最高品牌价值的企业。品牌作为企业生存和发展 的核心，做好一个品牌，对于每个企业来说都是重中之重。本奖项从品牌差异化、知名度、客户忠诚度 等多角度衡量品牌价值，甄选出的企业都创造了卓越品牌，并在品牌价值提升的过程中做出创新和不凡 实践。本次评选通过定量数据分析和专家评审团等方式得出最终结果。 格隆汇以"全球视野，下注中国"为初衷，本次评选旨在打造出投资圈中最具参考价值的上市公司及独角 兽公司排行榜。此次"金格奖"上市公司评选覆盖港交所、上交所、深交所、纽交所、美国证券交易所、 纳斯达克证券交易所挂牌上市的全部上市公司及独角兽公司。 12月22日，格隆汇在线上举办"科技赋能·资本破局"分享会。本次分享会，备受瞩目的卓越公司评选榜 单将隆重揭晓，其中格隆汇"金格奖"年度卓越公司评选中，安能物流(09956.HK)、比亚迪 (002594.SZ/01211.HK)、东方雨虹(002271.SZ)、恒瑞医药(600276.SH/01276.HK)、蓝月亮集团 (06993.HK)、联想集团(00992.HK)、美丽田园医疗健康(02373.HK)、汽车之家(02518. ...

Core Viewpoint - The recognition of Autohome as the "Most Investment-Value Chinese Concept Stock" at the 10th Zhito Finance Capital Market Annual Conference highlights its successful strategic transformation and growth potential in the digital automotive ecosystem [1][3]. Strategic Upgrades and Ecosystem Reconstruction - Autohome has evolved from a leading automotive vertical media to a digital automotive ecosystem platform centered on "content + transactions + services," showcasing strong strategic execution and ecological synergy [3]. - The recent strategic investment from Haier Group's Katai Chi has accelerated Autohome's business integration, scene expansion, and digital capability development [3]. Content as a Core Competitive Barrier - Autohome views content as a key competitive barrier, enhancing its role from a traffic tool to a value hub that connects consumer decisions and builds brand trust [4]. - The platform focuses on user-centered professional content creation, expanding investments in original reviews, in-depth reports, and user community development [4]. - Autohome has embraced content innovation through various formats like short videos and live broadcasts, increasing user engagement and stickiness [4]. O2O Ecosystem Construction - The launch of Autohome's mall business during the "Double Eleven" shopping festival marks a significant step in building a transaction closure, offering a full-process design from online car selection to offline delivery [5]. - The platform integrates its dealership network and certified used car systems, providing users with transparent and reliable purchasing experiences [5]. - Autohome is transitioning from a "decision support platform" to a "transaction and service integrated platform," enhancing user retention and value [5]. Future Growth Prospects - Autohome aims to expand beyond automotive services, focusing on becoming the preferred platform for car selection and an O2O new retail platform [6]. - The company envisions a future that integrates "car life" and "car-home connectivity," breaking traditional automotive service boundaries [6]. - Autohome's evolution reflects the deep integration of China's automotive industry with the digital consumption ecosystem, positioning itself for new growth opportunities [6].

Core Viewpoint - Autohome has been awarded the "Most Investment Value Chinese Concept Stock" at the 10th Zhito Finance Capital Market Annual Conference, recognizing its strong business model, operational performance, and ecological value [1] Group 1: Strategic Transformation and Ecosystem Reconstruction - Autohome has successfully transformed from a leading automotive vertical media to a digital automotive ecosystem platform centered on "content + transactions + services," integrating online and offline operations [6] - The strategic investment from Haier Group's Katai Chi has led to significant breakthroughs in business integration, scenario expansion, and digital capability development within just over three months [6] - The CEO of Autohome emphasized that the recognition of their transformation is a guide for future growth, focusing on connecting diverse scenarios and releasing ecological value throughout the user lifecycle [6] Group 2: Content as a Core Competitive Barrier - Autohome views content as a core competitive barrier, enhancing its value from a traffic tool to a central hub for consumer decision-making and brand trust [7] - The platform has invested in professional content creation, expanding its offerings in original reviews, in-depth reports, and user community development [7] - Autohome has embraced content innovation through various formats like short videos and live broadcasts, increasing user engagement and loyalty [7] Group 3: O2O Ecosystem and One-Stop Service - The integration of online and offline services is crucial for user retention and value enhancement, with the launch of the Autohome Mall marking a significant step in transaction closure [8] - The mall allows users to select cars online, pay deposits, and receive vehicles through a nationwide dealer network, enhancing transparency and trust in the purchasing process [8] - Autohome's ecosystem supports various services, including new car purchases, used car exchanges, and after-market services, facilitating efficient collaboration between online resources and offline services [8] Group 4: Future Growth Prospects - Autohome aims to expand beyond automotive services, focusing on becoming the preferred platform for car selection and an O2O new retail platform [9] - The company is envisioning future scenarios of "car life" and "car-home connectivity," aiming to integrate into broader lifestyle and smart scenarios [9] - The evolution of Autohome reflects the deep integration of China's automotive industry with the digital consumer ecosystem, transitioning from automotive information to a narrative about future lifestyles [9]

Core Viewpoint - The article highlights that Autohome has been awarded the "Most Investment Value Chinese Concept Stock" at the 10th Zhito Finance Capital Market Annual Conference, recognizing its strong business model, operational performance, and ecological value, which reflects its strategic transformation and growth potential [1]. Group 1: Strategic Transformation and Ecosystem Reconstruction - Autohome has successfully evolved from a leading automotive vertical media platform to a digital automotive ecosystem platform centered on "content + transactions + services," integrating online and offline operations [6]. - The recognition of the award is seen as validation of Autohome's transformation achievements and a guide for its future growth path, emphasizing the importance of connecting diverse scenarios and serving users throughout their lifecycle [6]. Group 2: Content as a Core Competitive Barrier - Autohome views content as a core competitive barrier, enhancing its value proposition by upgrading content from a traffic tool to a central value hub that connects consumer decisions and builds brand trust [7]. - The platform focuses on user-centered professional content creation, investing in original reviews, in-depth reports, and community building, while also embracing content innovation through short videos and live streaming [7]. Group 3: O2O Ecosystem and One-Stop Service - The launch of the Autohome Mall during the "Double Eleven" shopping festival marks a significant step in building a transaction closure, offering a full process from online vehicle selection to offline delivery [8]. - By integrating its dealership network and second-hand car services, Autohome efficiently connects online traffic with offline service resources, enhancing user retention and value [8]. Group 4: Future Growth Prospects - Autohome aims to expand beyond automotive services, focusing on becoming the preferred platform for car viewing and selection, as well as an O2O new retail platform [9]. - The company's evolution from a vertical media platform to a transaction and service platform reflects the deep integration of the Chinese automotive industry with the digital consumption ecosystem, positioning Autohome for future growth in broader lifestyle and smart scenarios [9].

Core Insights - The article highlights that Autohome (ATHM.US, 02518) has been awarded the "Most Investment Value Chinese Concept Stock" at the 10th Zhito Finance Capital Market Annual Conference, recognizing its strong business model, operational performance, and ecological value [1][2] Strategic Upgrades and Ecological Reconstruction - Autohome has successfully transformed from a leading automotive vertical media platform to a digital automotive ecosystem centered on "content + transactions + services," showcasing its strategic execution and ecological synergy potential [2][3] - The company aims to accelerate the construction of a closed-loop automotive ecosystem service, leveraging resources from Haier Group and Kataychi to enhance its growth trajectory beyond existing business growth [2][3] Content Development - Autohome views content as a core competitive barrier, focusing on professional and objective content creation to build brand trust and connect consumer decisions [4] - The platform has expanded its content ecosystem by integrating various content forms, including short videos and live broadcasts, and has attracted over 200 cross-domain creators to enhance its content diversity [4] O2O Ecosystem Construction - The launch of Autohome's mall business during the "Double Eleven" shopping festival marks a significant step in building a transaction closed-loop, offering a seamless online-to-offline (O2O) service experience [5] - The mall allows users to select cars online, pay deposits, and receive offline delivery, thus transforming traditional car purchasing models and ensuring transparency and trust through platform credit [5] Future Growth Prospects - Autohome is expanding its vision beyond automotive services, focusing on "car life" and "car-home connectivity," aiming to integrate into broader lifestyle and smart scenarios [6] - The evolution from a vertical media platform to a comprehensive service platform reflects the deep integration of China's automotive industry with digital consumption ecosystems, positioning Autohome for future growth opportunities [6]

Core Insights - The article highlights the rapid growth of China's automotive market, with vehicle ownership increasing from 43.29 million in 2005 to 360 million by 2025, and the number of drivers expanding from 80.17 million to 550 million during the same period [1] - It emphasizes the transformation of the automotive media landscape, particularly the evolution of Autohome from a content producer to a comprehensive ecosystem builder, reflecting the broader changes in the automotive industry [1][17] Industry Growth - China's automotive ownership is projected to reach 360 million vehicles by 2025, marking a significant increase from 43.29 million in 2005 [1] - The number of automotive drivers is expected to grow to 550 million, up from 80.17 million in 2005, indicating a substantial expansion in the automotive user base [1] Media Transformation - Autohome has transitioned from a content distribution platform to an integrated content ecosystem, focusing on data, services, and user experiences [1] - The media's business logic has evolved from building trust to creating a "content-trust-transaction" closed loop, enhancing its role in the automotive industry [1] Autohome's Development - Autohome was founded in 2005 and quickly became a leading automotive vertical website, achieving daily views of over 10 million within two years [4] - The platform has continuously adapted its strategy, launching mobile applications in 2010 and a self-media platform in 2017, marking its shift from content producer to aggregator [4] User-Centric Approach - Autohome's evolution is centered around user needs, with a focus on enhancing user experience through strategic pivots [7] - The platform aims to provide not just vehicle information but also enrich users' lives through automotive experiences [7] Content Ecosystem - Autohome's content ecosystem is built on three layers: Original Generated Content (OGC), Professional Generated Content (PGC), and User Generated Content (UGC), each contributing to a diverse and dynamic content landscape [8][9] - The platform has produced over 100,000 professional evaluation articles and tested more than 2,500 vehicle models, showcasing its commitment to quality content [8] Future Directions - Autohome plans to expand its content ecosystem by transitioning from a platform to a comprehensive "content forest," integrating various content creators and enhancing collaboration [12][14] - The introduction of "Zhijia Media" MCN aims to address content homogenization and foster a rich creative environment [14] Global Expansion - Autohome is set to enhance its online presence across multiple platforms, including Douyin, Xiaohongshu, and Bilibili, while also pursuing international outreach to connect Chinese automotive brands with global audiences [15]

Core Insights - The Guangzhou International Auto Show serves as a "barometer" for the development of China's automotive industry, showcasing innovation and attracting user attention [2] - Autohome made a significant impact at the event by unveiling a new content ecosystem strategy and launching innovative services to enhance its automotive service platform [2][10] Group 1: Event Participation and Impact - Autohome showcased a record 400 square meters booth, designed as a "home space" that integrates car exhibition reporting, brand display, creator interaction, and user experience [2] - The company utilized an 80-meter advertising banner and organized multiple user interaction activities, enhancing its brand influence and establishing itself as a new landmark at the auto show [2] Group 2: Content Creation and Engagement - Autohome conducted two high-quality live broadcasts during the media day, focusing on new car releases and industry trends, with a total live broadcast duration of 14 hours [3] - The company's WeChat index saw a remarkable increase of 606.8% on media day, indicating a significant rise in user engagement [3] - Total views for the live broadcasts exceeded 18.03 million, with external media views reaching 15.97 million, showcasing Autohome's strong content resonance [3][5] Group 3: New Content Ecosystem Strategy - The "2025 Autohome Creator Conference" was held, where the CEO announced a strategy to build "China's largest content service platform" [6] - The strategy includes the establishment of a head brand in automotive content, "Zhijia Media MCN," and the launch of the "Zhijia Wanxiang" platform for efficient content connection [6] - The platform aims to provide a one-stop solution for IP, creators, and marketing resources, with plans to launch a "Content Square" in December [6] Group 4: External Expansion and Collaborations - Autohome plans to expand its presence on mainstream content platforms like Xiaohongshu, Bilibili, and Kuaishou, creating a "ubiquitous content service ecosystem" [9] - The company announced a "Content Going Global" initiative to assist Chinese automotive brands in expanding internationally and to facilitate global commercialization for domestic creators [9] - A strategic partnership was established with the Turin Automotive Design Award (TADA), making Autohome the official "invited automotive internet cooperation platform" for TADA [9] Group 5: Future Directions - Autohome aims to enhance its comprehensive capabilities as an automotive service platform and demonstrate its strategic commitment to driving industry innovation and connecting global resources [10] - The company plans to continue expanding content boundaries and empowering the creator ecosystem, collaborating with partners to shape a new automotive content ecosystem [10]