Core Insights - Byrna Technologies Inc. is gaining traction in the market for less-lethal personal security solutions, particularly among houses of worship and schools as safety concerns rise nationwide [1][2] Company Overview - Byrna specializes in the development, manufacture, and sale of innovative less-lethal personal security solutions, including the Byrna CL, Byrna LE, and Byrna SD devices [4] - The company aims to provide effective means of defense without resorting to deadly force, emphasizing safety and responsibility [2][3] Market Trends - There is a growing national conversation about balancing preparedness with responsibility, leading institutions to seek alternatives to lethal force [2] - Byrna's less-lethal launchers utilize kinetic and pepper projectiles to incapacitate threats, offering a middle ground between passive security measures and firearms [3] Partnerships and Training - Byrna collaborates with leading security training organizations, such as Krisis, Inc. and USCCA, to develop responsible safety programs [3] - The company trains hundreds of church security teams annually, focusing on situational awareness, de-escalation, and less-lethal response tactics [3] Adoption by Institutions - Byrna is currently partnering with various educational institutions and houses of worship, including public schools and colleges across Texas and Utah [3][5]

Core Insights - Byrna Technologies Inc. has been included in a significant independent study by researchers from Harvard and Stanford, focusing on firearm ownership and attitudes towards non-lethal defense solutions [1][2]. Group 1: Study Overview - The study titled "The Universal Pursuit of Safety and the Demand for (Lethal, Non-Lethal, or No) Guns" involved approximately 6,000 U.S. adults aged 18-64 and aimed to understand how safety beliefs influence preferences for lethal versus non-lethal protection [2]. - The Byrna SD was the exclusive non-lethal firearm used in the study, which assessed how exposure to such products affects safety beliefs and preferences [3]. Group 2: Findings and Implications - Exposure to Byrna's technology led to a significant increase in respondents' willingness to pay for non-lethal devices, with 43% preferring a firearm that incapacitates rather than kills [3][4]. - The study indicates a cultural shift in self-defense perceptions, with both firearm owners and non-owners prioritizing family and self-protection as key reasons for firearm ownership [4]. - Only 21% of firearm owners had previously heard of Byrna, highlighting a substantial opportunity for increased education and awareness about non-lethal alternatives [4]. Group 3: Market Position and Future Outlook - The study supports the notion of non-lethal alternatives as a "harm reduction" approach, potentially expanding access to personal protection while mitigating risks associated with lethal weapons [5]. - Byrna's inclusion in this research reinforces its position as a leader in the movement towards responsible self-defense and safer personal security solutions [5].

Company Overview - Byrna Technologies Inc. is a leading less-lethal self-defense technology company focused on empowering individuals and security professionals with innovative, non-lethal solutions under its "Live Safe®" mission [3] - The company's product portfolio includes handheld personal security devices, shoulder-fired launchers, proprietary projectiles, self-defense aerosols, and related safety accessories, serving both consumer and professional markets [3] Product and Market Strategy - Byrna's flagship products, such as the Byrna SD, Byrna LE, and Byrna CL, provide safer standoff distances than traditional self-defense tools while offering modularity, ease of use, and higher margins [3] - Strategic acquisitions, including Mission Less Lethal and Fox Labs International, have expanded Byrna's product line, professional market reach, and intellectual property portfolio [4] - The company employs a dual sales strategy that includes e-commerce, dealer networks, and professional training programs, supported by targeted marketing efforts focusing on brand awareness and law enforcement education [4] Competitive Advantage - Byrna's competitive edge is enhanced by patented Pull-Pierce technology, which improves response time and usability in critical scenarios [5] - The company operates in a rapidly growing market with strong societal support for less-lethal solutions, benefiting from an enormous addressable market and improving profitability [5] - Byrna's manufacturing is conducted in high-capacity U.S. and South African facilities, ensuring reliability and scalability through rigorous quality control and in-house projectile production [4]

Industry Overview - The Technology Services industry ranks within the top 24% of Zacks Ranked Industries and is expected to outperform the market over the next three to six months, having rallied 32.9% year to date [1] - The industry is mature with strong demand for services, and this momentum is likely to continue into the fourth quarter of 2025 [1][3] Market Trends - The global shift toward digitization is creating opportunities in markets such as 5G, blockchain, and artificial intelligence (AI) [3] - Companies are rapidly adopting generative AI, machine learning (ML), blockchain, and data science to gain competitive advantages [3] - There is robust demand for multi-cloud-enabled software solutions as businesses transition from legacy platforms to modern cloud-based infrastructure [3] Company Highlights AppLovin Corp. (APP) - AppLovin is a leading technology platform for mobile app developers, enhancing marketing and monetization efforts [7][8] - The Axon 2.0 AI engine has significantly boosted ad performance, leading to a $10 billion annual run rate in ad spend [9] - AppLovin targets a 20-30% year-over-year growth rate, primarily driven by its gaming segment and AI-driven ad monetization [11] - Expected revenue and earnings growth rates for the current quarter are 15.2% and 63.6%, respectively [12] Skillsoft Corp. (SKIL) - Skillsoft provides digital learning and talent solutions, focusing on a learner-centric approach [13] - Expected revenue and earnings growth rates for the next quarter are -2% and -53.1%, respectively, but earnings estimates have improved over 100% in the last 30 days [14] Acuity Inc. (AYI) - Acuity manufactures lighting fixtures and related components, with a focus on energy efficiency and smart building solutions [15][17] - Expected revenue and earnings growth rates for the current quarter are 19.5% and 12.3%, respectively [17] Byrna Technologies Inc. (BYRN) - Byrna develops non-lethal technology products for personal and professional security [18] - Expected revenue and earnings growth rates for the current quarter are 21.3% and -23.5%, respectively [19] MediaAlpha Inc. (MAX) - MediaAlpha specializes in programmatic technology platforms for vertical search and metasearch [20] - Expected revenue and earnings growth rates for the current quarter are -8.1% and over 100%, respectively [20]

Core Viewpoint - Byrna Technologies Inc. (BYRN) is experiencing solid improvement in earnings estimates, which is likely to positively impact its stock price momentum [1][2]. Estimate Revisions - Analysts show growing optimism regarding Byrna Technologies' earnings prospects, reflected in upward revisions of earnings estimates [2][3]. - The current quarter's earnings estimate is $0.14 per share, a decrease of 17.7% from the previous year, but the Zacks Consensus Estimate has increased by 8% over the last 30 days with no negative revisions [6]. - For the full year, the expected earnings are $0.40 per share, indicating a year-over-year increase of 29.0%, with a 14.49% rise in consensus estimates due to two upward revisions and no negative changes [7][8]. Zacks Rank - Byrna Technologies has achieved a Zacks Rank 1 (Strong Buy), indicating strong agreement among analysts on the positive earnings revisions [9]. - Stocks with a Zacks Rank 1 and 2 are shown to significantly outperform the S&P 500 [9]. Stock Performance - Over the past four weeks, Byrna Technologies shares have increased by 22.8%, suggesting investor confidence in its earnings growth prospects [10].

Core Insights - Three stocks with strong momentum and buy rankings are highlighted for investors: HudBay Minerals, Byrna Technologies, and Jackson Financial [1][2][3][4] Group 1: HudBay Minerals - HudBay Minerals is engaged in the discovery, production, and marketing of base metals in North and Central America [1] - The company has a Zacks Rank of 1 (Strong Buy) and a 5% increase in the Zacks Consensus Estimate for current year earnings over the last 60 days [1] - HudBay's shares gained 67.9% over the last three months, significantly outperforming the S&P 500's gain of 6.1% [2] - The company possesses a Momentum Score of A [2] Group 2: Byrna Technologies - Byrna Technologies develops and manufactures innovative non-lethal equipment and munitions [2] - The company also has a Zacks Rank of 1 and an 11.1% increase in the Zacks Consensus Estimate for current year earnings over the last 60 days [2] - Byrna's shares gained 9.2% over the last three months, again outperforming the S&P 500's gain of 6.1% [2] - The company possesses a Momentum Score of A [2] Group 3: Jackson Financial - Jackson Financial is a U.S. retirement services provider with a diverse portfolio of differentiated products [3] - The company has a Zacks Rank of 1 and a 4.8% increase in the Zacks Consensus Estimate for current year earnings over the last 60 days [3] - Jackson Financial's shares gained 9.3% over the last three months, also outperforming the S&P 500's gain of 6.1% [4] - The company possesses a Momentum Score of A [4]

Group 1 - Byrna Technologies Inc. (BYRN) shares have increased by 22.8% over the past four weeks, closing at $24.59, with a mean price target of $40.63 indicating a potential upside of 65.2% [1] - The mean estimate consists of four short-term price targets with a standard deviation of $3.73, where the lowest estimate of $37.50 suggests a 52.5% increase, and the highest estimate of $46.00 indicates an 87.1% surge [2] - Analysts show a consensus that BYRN will report better earnings than previously estimated, which supports the potential for stock price increases [4][11] Group 2 - The Zacks Consensus Estimate for the current year has risen by 14.5% over the last 30 days, with two estimates moving higher and no negative revisions [12] - BYRN holds a Zacks Rank 1 (Strong Buy), placing it in the top 5% of over 4,000 ranked stocks based on earnings estimate factors, indicating strong potential for upside [13] - While consensus price targets may not be reliable for predicting exact gains, they can provide a directional guide for price movement [14]

Core Insights - The article emphasizes the investment philosophy focused on small cap companies, highlighting the importance of identifying mispriced securities through understanding financial drivers and utilizing DCF model valuation [1] Investment Philosophy - The investment approach is not confined to traditional categories such as value, dividend, or growth investing, but rather considers all prospects of a stock to assess risk-to-reward [1]

Core Insights - Byrna Technologies Inc. has been recognized for its strong financial performance and strategic initiatives, with a price target of $40 set by Roth Capital, indicating a potential upside of approximately 40.9% from its current trading price of $28.39 [1] Financial Performance - In Q3 2025, Byrna reported an earnings per share (EPS) of $0.09, exceeding the Zacks Consensus Estimate of $0.05, resulting in an 80% earnings surprise compared to the previous year's EPS of $0.04 [2][6] - The company's revenue for the quarter ending August 2025 was $28.18 million, slightly below the Zacks Consensus Estimate by 0.07%, but representing a significant 35% increase from $20.85 million in the same quarter last year [3][6] Strategic Initiatives - Byrna has launched a new AI advertising workstream, which has expanded its advertising reach cost-effectively, positioning the company for an anticipated revenue growth of 35-40% for fiscal year 2025 [4][6] - The company has increased its retail presence, with products now available in over 1,000 big-box store locations nationwide, contributing to its revenue growth [3] Market Performance - The stock of Byrna Technologies has shown volatility, trading between $28.35 and $30.61 during the day, with a yearly high of $34.78 and a low of $13.51 [5] - As of the latest data, the stock price is $29.50, reflecting a 6.77% increase, with a market capitalization of approximately $669.76 million [4]

Core Insights - Byrna Technologies Inc. is positioned as a promising defense stock with recent strategic board appointments aimed at growth and market expansion [1][2]. Group 1: Board Appointments - The company appointed Adam Roth, former VP of North America Marketing at Nike, and TJ Kennedy, a veteran in public safety technology, to its Board of Directors [2]. - These appointments are expected to enhance Byrna's capabilities in go-to-market execution, brand building, and public safety technology leadership [2][3]. - The Chairman of the Board, Herbert Hughes, emphasized that these appointments reflect Byrna's ability to attract high-caliber board members, which will be crucial for expanding its presence in consumer, private security, and law enforcement markets [3]. Group 2: Market Performance - Following the board appointments on September 9, Byrna Technologies Inc.'s stock has increased by 15% [3]. - The company specializes in manufacturing less-lethal equipment and munitions for personal security, private security firms, and law enforcement agencies [3].