Company Overview - Celsius Holdings' shares are currently trading 73% off their all-time high due to lower sales attributed to inventory adjustments by its largest distributor [1] - The company has a current annual revenue of $1.4 billion, with significant growth potential in the energy drink market [6] Market Position and Performance - Celsius has increased its market share to 11.6% in October, positioning itself as a growth leader in the energy drink category [5] - Recent sales data from Nielsen indicates a 6% year-over-year decline in sales, with a slight market share decline of 80 basis points from the previous year [4] Future Growth Prospects - The global energy drink market is projected to grow by $47 billion, reaching $240 billion by 2027, presenting a substantial opportunity for Celsius [6] - The company is recognized as a "better-for-you" energy drink option, which is expected to drive future growth as per capita spending on energy drinks is anticipated to increase significantly [5] Investment Outlook - Morgan Stanley maintains an equal weight rating on Celsius shares with a price target of $42, suggesting a potential upside of 66% from current trading levels [2] - The forward earnings multiple for Celsius has decreased to 27, making it more attractive for long-term investors compared to over 100 times earnings last March [7]

Group 1 - Celsius, once favored by growth investors, has seen a significant slowdown in its top-line expansion in recent quarters [1] - The article discusses the FALCON Method, which is an evidence-based stock selection process aimed at constructing a buy and hold portfolio focused on income and total return [1] - The FALCON Method's elements are proven to support outperformance, and their combination increases the likelihood of achieving outstanding results [1] Group 2 - The research framework utilized is centered around shareholder value, specifically the Economic Value Added (EVA) approach [1] - The content provided is exclusive to Seeking Alpha readers, with a focus on quality compounders or "EVA Monsters" [1]

Group 1 - Celsius Holdings Inc (NASDAQ:CELH) has experienced a 3.7% decline, trading at $25.78, following a downgrade from TD Cowen from "buy" to "hold" and a price target reduction from $40 to $29, attributed to a sales slowdown and increased competition from Alani Nu and other brands [1] - The stock is nearing its two-year low of $25.23, with a support level established at $25 over the past few months. Year-over-year, the stock has decreased approximately 51%, significantly down from its record high of $99.61 on March 14 [2] - Among the 18 brokerages covering CELH, 14 maintain a "buy" or better rating, with no "sells" recorded. The 12-month consensus price target stands at $39.20, indicating a 51% premium over the current price [3] Group 2 - Call traders are actively engaging with CELH, with 23,000 calls exchanged compared to 7,990 puts, indicating a higher options volume than usual. The February 30 call is the most popular, followed by the February 40 call [4] - The options market suggests a favorable outlook for Celsius stock, with a Schaeffer's Volatility Index (SVI) of 65% ranking in the low 22nd percentile of its annual range, indicating low volatility expectations. The stock has historically exceeded these expectations, as reflected in its Schaeffer's Volatility Scorecard (SVS) of 97 out of 100 [5]

Core Viewpoint - The article discusses a class action lawsuit involving Zeta Global Holdings Corp, highlighting the importance for investors to participate in the legal proceedings [1] Group 1 - The law firm Bronstein, Gewirtz & Grossman LLC is alerting investors of Zeta Global Holdings Corp regarding the class action lawsuit [1] - Investors are encouraged to take action to protect their interests in the ongoing legal matter [1]

Core Viewpoint - Celsius Holdings, Inc. is facing a securities class action lawsuit with a deadline for investors to secure counsel by January 21 [1] Group 1 - The law firm Rosen is encouraging investors of Celsius Holdings, Inc. to take action before the upcoming deadline [1] - The class action lawsuit pertains to potential securities violations by Celsius Holdings, Inc. [1] - Investors are advised to seek legal counsel to understand their rights and options regarding the lawsuit [1]

Celsius Holdings, Inc. Is Being Sued For Securities Law Violations And Impacted Investors Are Urged To Contact The Schall Law Firm Before Jan. 21 ...

INVESTOR ALERT: Faruqi & Faruqi, LLP Investigates Claims on Behalf of Investors of Celsius ...

FINAL CELH DEADLINE: Bronstein, Gewirtz & Grossman LLC Reminds Celsius Holdings Inc. Investors to Join the Class Action Lawsuit ...

CELH DEADLINE TUESDAY: ROSEN, A LEADING LAW FIRM, Encourages Celsius Holdings, Inc. Investors to Secure Counsel Before Important January 21 Deadline in Securities Class Action - CELH ...

Shareholders That Lost Money on Celsius Holdings, Inc. (CELH) Should Contact Levi & Korsinsky About Pending Class Action - CELH ...