Core Insights - CELSIUS energy drinks are leveraging a recent labeling error that led to a recall of High Noon Vodka Seltzer cans mistakenly labeled as CELSIUS® ASTRO VIBE™ Energy Drink, creating a viral marketing opportunity [1][2][5] Group 1: Company Response - CELSIUS has recognized the viral nature of the mix-up and is engaging with consumers through social media, resulting in a positive reaction [5] - The Chief Marketing Officer of CELSIUS stated that the company acted swiftly and strategically to connect with their community while providing accurate information regarding the recall [5] Group 2: Social Media Engagement - The incident has sparked significant online dialogue, with users making humorous comments and suggestions, such as creating a non-alcoholic version of their product [4][5] - CELSIUS has actively participated in this dialogue, posting engaging content on their social media platforms to maintain brand visibility [2][5]

Core Insights - Celsius Holdings, Inc. is expected to report a significant increase in its second-quarter 2025 revenues, with a Zacks Consensus Estimate of $645.5 million, reflecting a 60.6% growth year-over-year [1] - The earnings consensus for Celsius has remained stable at 23 cents per share, indicating a decline of 17.9% compared to the previous year's figure [1] Revenue Growth Factors - The company is leveraging the growing health and wellness trends through its "LIVE FIT" campaign, which aims to attract consumers beyond traditional fitness enthusiasts [3][10] - Celsius has diversified its product offerings, including Celsius Essentials and Hydration sticks, which have enhanced consumer engagement and brand relevance [4][10] - The international revenue estimate for Celsius is projected at $27.3 million, representing over 20% growth from the previous quarter [5][10] Cost and Profitability Concerns - Rising costs, particularly in selling, general, and administrative expenses, are anticipated to impact the company's profitability in the upcoming quarter [6] - Increased investments in global sales, marketing, and organizational infrastructure, along with a challenging macroeconomic environment, are potential concerns for the company [6] Earnings Prediction - The company's earnings model suggests a likelihood of an earnings beat, supported by a positive Earnings ESP of +0.10% and a Zacks Rank of 2 (Buy) [7]

Company Overview - High Noon is one of the fastest-growing ready-to-drink alcohol brands in the U.S., owned by E. & J. Gallo Winery [4] - The brand is best known for its fruit-flavored vodka seltzers sold in variety packs [4] Recall Details - High Noon has issued a nationwide recall of its vodka seltzer drinks due to the potential presence of Celsius energy drink cans filled with the alcoholic beverage [1] - The affected cans are labeled as Celsius Astro Vibe Sparkling Blue Razz Edition and were found in certain shipments of High Noon's Beach Variety 12-packs [1] Health and Safety Concerns - The error could lead to unintentional alcohol consumption, posing health and safety risks, particularly for children or individuals who avoid alcohol for medical or religious reasons [2] - No illnesses or injuries have been reported in connection with this recall [2] Distribution and Customer Action - The affected products were shipped to retailers and distributors in late July, reaching multiple states including Florida, Michigan, New York, Ohio, Oklahoma, South Carolina, Virginia, and Wisconsin [3] - High Noon is advising customers to dispose of any affected Celsius cans and to contact the company for a refund [3]

Core Insights - Evolving consumer lifestyles are driving demand for healthy, sugar-free drinks, positioning Celsius Holdings, Inc. favorably with its LIVE FIT identity [1] - Continued innovation is crucial for long-term growth, with new product introductions enhancing consumer engagement and brand relevance [2] - Celsius is expanding into the $1.4 billion hydration powder market with the launch of CELSIUS HYDRATION, a zero-sugar, zero-caffeine electrolyte powder [3] Market Trends - Dollar sales for sugar-free energy drinks surpassed full-sugar varieties for the first time in 2024, with better-for-you functional beverages driving 86% of category growth in Q1 2025 [4] - Celsius is set to capitalize on the growing healthy, sugar-free energy beverage market through strategic acquisitions, product innovations, and global expansion [5] Competitive Landscape - PepsiCo and Coca-Cola are actively competing in the healthy, sugar-free energy beverage category, with both companies reshaping their product portfolios to align with consumer preferences [6][7][8] Financial Performance - Celsius shares have increased by 78.3% year to date, significantly outperforming the industry's 1.6% dip [9] - The company trades at a forward price-to-earnings ratio of 22.49X, compared to the industry average of 11.07X [11] - The Zacks Consensus Estimate indicates year-over-year EPS growth of 17.1% for 2025 and 41.5% for 2026, with recent estimates showing positive movement [12]

Core Insights - Celsius Holdings, Inc. (CELH) and PepsiCo, Inc. (PEP) are significant players in the beverage industry, with CELH focusing on functional, sugar-free energy drinks and PEP being a diversified multinational with a broad portfolio [1][2] Group 1: Celsius Holdings (CELH) - Celsius Holdings is strengthening its position in the energy beverage market, with the acquisition of Alani Nu contributing to approximately 20% of the total dollar growth in the energy drink category in Q1 2025 [3][4] - The company's strategy emphasizes sugar-free, better-for-you products, with sugar-free energy drinks accounting for 86% of the total growth in the energy category during the same period [4] - Innovation is key for CELH, as it launched new Vibe and ESSENTIALS flavors and CELSIUS HYDRATION, targeting the $1.4 billion hydration powder market [5] - Retail expansion is a growth driver, with distribution increased through over 1,800 Home Depot locations and 18,000 Subway restaurants [6] - Despite strong brand momentum, CELH faces operational and financial pressures, including rising costs and competition [7] Group 2: PepsiCo (PEP) - PepsiCo generated net revenues of $22.7 billion in Q2 2025, maintaining a strong market share in carbonated soft drinks, hydration, and sports beverages [8][9] - The company is integrating its North American businesses to enhance operational efficiency through investments in AI and unified data platforms [9][10] - PepsiCo is repositioning key brands to elevate real-food credentials, with growth in the $2 billion permissible snack segment and innovations in no-sugar colas and functional hydration platforms [11][12] - The company is targeting a return to the low end of its long-term top-line growth algorithm, supported by strong international momentum [12] Group 3: Financial Performance and Valuation - The Zacks Consensus Estimate for CELH's 2025 earnings per share (EPS) remains at 82 cents, while PEP's EPS estimate has increased by 13 cents to $8.00 [13][14] - Over the past month, CELH shares fell 0.7%, underperforming the S&P 500 Index, while PEP's stock surged 13.8% [16] - CELH trades at a forward price-to-earnings (P/E) ratio of 44.59X, compared to PEP's more modest forward P/E of 17.95X [17]

Core Insights - Investors in the Food - Miscellaneous sector may consider Bunzl PLC (BZLFY) and Celsius Holdings Inc. (CELH) for potential value opportunities [1] Valuation Metrics - Bunzl PLC has a Zacks Rank of 2 (Buy), indicating a positive earnings outlook, while Celsius Holdings Inc. has a Zacks Rank of 3 (Hold) [3] - BZLFY has a forward P/E ratio of 12.96, significantly lower than CELH's forward P/E of 53.97, suggesting BZLFY may be undervalued [5] - The PEG ratio for BZLFY is 1.20, compared to CELH's PEG ratio of 1.57, indicating BZLFY's earnings growth is more favorably priced [5] - BZLFY's P/B ratio is 2.87, while CELH's P/B ratio is 25.79, further supporting BZLFY's valuation as more attractive [6] - These metrics contribute to BZLFY's Value grade of A and CELH's Value grade of D, highlighting BZLFY as the superior value option [6][7]

Core Viewpoint - Celsius Holdings Inc (NASDAQ:CELH) has received a "buy" rating from Citigroup with a price target of $55, highlighting the strength in the U.S. energy drink market and international growth opportunities [1] Group 1: Analyst Sentiment - A majority of analysts are bullish on CELH, with 15 out of 18 analysts giving a "buy" or better rating [2] - The 12-month consensus target price for CELH is $48.08, representing a 7% premium over current trading levels [2] - There is potential for a short squeeze, as 24.89 million shares are sold short, accounting for 15.1% of the available float [2] Group 2: Stock Performance - CELH shares have increased by 70.5% in 2025, supported by the ascending 40-day moving average since June [3] - The stock is close to its July peak of $47.69, just below a 52-week high [3] - A reduction in pessimism in the options market could provide additional support, with CELH's 50-day put/call volume ratio being higher than 93% of readings from the past year [3]

Core Insights - Evolving consumer lifestyles are driving demand for energy drinks, positioning Celsius Holdings, Inc. (CELH) to capitalize on market trends through strategic acquisitions, product innovations, digital marketing, and global expansion [1][9] Company Developments - The acquisition of Alani Nu, completed in April, is expected to enhance Celsius's position in the modern energy category, contributing to approximately 20% of the overall energy drink category dollar growth in Q1 2025 [2] - Celsius is diversifying its product offerings beyond traditional canned drinks with innovations such as Celsius Essentials and CELSIUS Hydration powder sticks, which help maintain consumer engagement [3][9] - The "LIVE FIT" campaign aims to tap into lifestyle-driven trends, promoting energy drinks that support a balanced lifestyle and targeting the female consumer segment to drive future growth [4] Competitive Landscape - Celsius faces competition from PepsiCo and Monster Beverage, both of which are adapting their product portfolios to meet evolving consumer preferences [5][6][7] - PepsiCo is focusing on zero-sugar offerings and functional hydration products, while Monster Beverage continues to see growth in the energy drink market, with a 2.2% increase in sales in Q1 2025 [6][7] Financial Performance - Celsius shares have increased by 65% year-to-date, contrasting with a 3.3% decline in the industry [8] - The company trades at a forward price-to-earnings ratio of 43.99X, significantly higher than the industry average of 16.13X [10] - Zacks Consensus Estimate indicates year-over-year earnings per share (EPS) growth of 17.1% for 2025 and 41.5% for 2026, with recent upward revisions in EPS estimates [11]

Core Insights - Celsious (NASDAQ: CELH) has experienced a significant recovery, rising from a 52-week low of $21.10 in February to approximately $44.50, marking a remarkable 110% increase [1] - This rebound follows a challenging 2024, during which the company's shares fell by 56.7%, highlighting the necessity and merit of the recent recovery [1] Company Overview - Celsious is positioned within the growth stock sector, with a focus on identifying stocks that offer high expected returns and a solid margin of safety [1] - The company is part of a broader investment community that shares actionable trading ideas across various asset classes, sectors, and industries [1] Investment Community Features - The investment service includes a Funds Macro Portfolio, which focuses on ETFs and CEFs for less active investors, and a Single Macro Portfolio, which is equity-focused for more active investors [1] - Educational content and a live chat room are available for subscribers to discuss investment ideas with peers [1]

Core Viewpoint - Celsius Holdings Inc. is experiencing fluctuations in stock performance and is set to release financial results that indicate a mixed outlook for earnings and revenue growth [1][2][3]. Financial Performance - The company's stock closed at $44.44, reflecting a decrease of 2.35% from the previous day, underperforming the S&P 500's gain of 0.32% [1]. - Projected EPS for the upcoming release is $0.23, representing a 17.86% decline year-over-year, while revenue is expected to reach $631.19 million, a 57.02% increase from the same quarter last year [2]. - For the full year, earnings are projected at $0.82 per share and revenue at $2.18 billion, indicating increases of 17.14% and 60.67% respectively compared to the prior year [3]. Analyst Estimates and Market Sentiment - Changes in analyst estimates for Celsius Holdings are crucial as they reflect short-term business trends, with positive revisions indicating a favorable outlook on business health and profitability [4]. - The Zacks Rank system, which assesses these estimate changes, currently ranks Celsius Holdings at 3 (Hold), with a recent increase of 1.69% in the EPS estimate over the past month [5][6]. Valuation Metrics - Celsius Holdings is trading at a Forward P/E ratio of 55.39, significantly higher than the industry average of 15.81, indicating a premium valuation [7]. - The company has a PEG ratio of 1.61, which is slightly below the industry average PEG ratio of 1.66, suggesting a reasonable growth expectation relative to its price [7]. Industry Context - The Food - Miscellaneous industry, which includes Celsius Holdings, is currently ranked 175 in the Zacks Industry Rank, placing it in the bottom 30% of over 250 industries [8].