Financial Data and Key Metrics Changes - Total revenue for Q1 2025 was $85.7 million, down 1.3% from $86.8 million in the same quarter last year [12] - Adjusted EBITDA for the quarter was $7.4 million, up 2.8% year over year, resulting in an adjusted EBITDA margin of 8.6% [13][14] - The company expects full year revenue for 2025 to be in the low end of the previously provided range of $360 million to $370 million [16] Business Line Data and Key Metrics Changes - Content and ad measurement revenue was $73.2 million, slightly up from the prior year, driven by growth in cross platform and local TV offerings [12] - Cross platform revenue increased by 20.5% year over year to $9.7 million, supported by growth in Proximic and Comscore campaign ratings [12] - Syndicated audience revenue decreased by 1.7% to $63.5 million, primarily due to declines in national TV and syndicated digital products [12] Market Data and Key Metrics Changes - Local TV revenue showed double digit growth due to higher renewals and new business [12] - The Movies business generated $9.4 million in revenue, up 2.6% from the prior year [12] - Research and Insight Solutions revenue decreased by 11.5% from Q1 2024, attributed to lower renewals and timing of deliveries [12] Company Strategy and Development Direction - The company is focused on cross platform growth and enhancing its strength in TV currency transactions [9][16] - Comscore launched a cross platform content measurement solution in January, aiming to provide clients with an omnichannel view of audience engagement [6] - The company is addressing legacy workflows and technical debt to improve operational execution and client delivery [6][14] Management's Comments on Operating Environment and Future Outlook - Management noted a macro environment that has become uncertain, impacting ad spend and leading to cautious approaches from advertisers [7][8] - The company expects revenue trends to continue in Q2 and improve in the latter half of the year [13][16] - Management remains disciplined in spending and is taking cost-saving actions to operate more efficiently [14] Other Important Information - Comscore remains the only TV measurement solution that meets MRC standards for both local and national TV measurement [5] - The company announced Comscore certified deal IDs in partnership with Magnite, aimed at improving ad targeting and reducing wasted ad spend [11] Q&A Session Summary - No questions were raised during the Q&A session, leading to a conclusion of the conference call [18]

Financial Data and Key Metrics Changes - Total revenue for Q1 2025 was $85.7 million, down 1.3% from $86.8 million in the same quarter last year [13] - Adjusted EBITDA for the quarter was $7.4 million, up 2.8% year over year, resulting in an adjusted EBITDA margin of 8.6% [14][15] - The company expects full year revenue for 2025 to be in the low end of the previously provided range of $360 million to $370 million [16][17] Business Line Data and Key Metrics Changes - Content and ad measurement revenue was $73.2 million, slightly up from the prior year, driven by growth in cross platform and local TV offerings [13] - Cross platform revenue increased by 20.5% year over year to $9.7 million, supported by growth in Proximic and Comscore campaign ratings [13] - Syndicated audience revenue decreased by 1.7% to $63.5 million, primarily due to declines in national TV and syndicated digital products [14] - Research and Insight Solutions revenue was down 11.5% to $12.5 million, attributed to lower renewals and timing of deliveries [14] Market Data and Key Metrics Changes - The company noted a cautious approach from advertisers in certain categories, impacting overall performance in the cross platform solution group [8] - The macroeconomic environment has created uncertainty, affecting ad spend, particularly in digital advertising [7] Company Strategy and Development Direction - The company is focused on driving greater adoption of its offerings, particularly for use in TV currency transactions [10] - The rollout of the cross platform content measurement product has been encouraging, addressing an unmet need for clients [11] - Comscore certified deal IDs were announced, aimed at improving targeting and efficiency in programmatic advertising [12] Management's Comments on Operating Environment and Future Outlook - Management expressed caution regarding expectations for Q2 revenues due to macroeconomic uncertainty impacting ad spend [8] - The company anticipates revenue in Q2 2025 to be in line with Q1 and roughly flat compared to Q2 2024, with expectations for revenue growth in the latter half of the year [17] - Management is monitoring industry and economic conditions to align expectations and strategy as needed [18] Other Important Information - The company achieved another accreditation from the MRC for its TV measurement offering, making it the only solution meeting MRC standards for both local and national TV measurement [5][6] - The company is making progress in addressing legacy workflows and technical debt, which has improved operational execution [6] Q&A Session Summary - No questions were raised during the Q&A session, leading to the conclusion of the conference call [19]

Q1 2025 Earnings Call Jon Carpenter Chief Executive Officer Mary Margaret Curry Chief Financial Officer First Quarter 2025 Cautionary Note Regarding Forward-Looking Statements This presentation contains forward-looking statements within the meaning of federal and state securities laws, including, without limitation, our expectations, forecasts, plans and opinions regarding expected revenue and adjusted EBITDA margin for 2025, revenue and success drivers, product adoption and demand, currency opportunities, ...

Exhibit 99.1 FOR IMMEDIATE RELEASE Comscore Reports First Quarter 2025 Results RESTON, Va., May 6, 2025 – Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended March 31, 2025. "In the first quarter, we delivered double-digit growth in our Cross-Platform and Local offerings, highlighting continued progress in key areas of our strategy. We also earned additional MRC accreditation of our demos, ex ...

Core Insights - Comscore, Inc. reported a revenue of $85.7 million for Q1 2025, a decrease of 1.3% from $86.8 million in Q1 2024, with a notable growth of 20.5% in Cross-Platform revenue [3][9][30] - The company experienced a net loss of $4.0 million in Q1 2025, compared to a net loss of $1.1 million in Q1 2024, resulting in a net loss margin of 4.7% [5][22] - Adjusted EBITDA for the quarter was $7.4 million, slightly up from $7.2 million in Q1 2024, with adjusted EBITDA margins of 8.6% [6][31] Financial Performance - Revenue breakdown showed Content & Ad Measurement revenue increased by 0.8%, while Research & Insight Solutions revenue declined by 11.5% [3][30] - Core operating expenses were $87.1 million, a decrease of 0.3% from $87.4 million in Q1 2024, primarily due to lower data costs [4] - The company anticipates revenue for Q2 2025 to be in line with Q1 2025, projecting full-year revenue at the low end of the previously provided range of $360 million to $370 million [2][10] Balance Sheet and Liquidity - As of March 31, 2025, Comscore had cash, cash equivalents, and restricted cash totaling $34.5 million, with no outstanding borrowings under its revolving credit facility [7] - The outstanding debt principal under the senior secured term loan was $44.9 million [7] Market Position and Strategy - Comscore continues to be the only MRC-accredited national and local TV measurement service, highlighting its competitive advantage in the industry [2] - The company is taking a cautious approach regarding expectations for business segments dependent on advertising spend due to observed slowdowns in key categories [2]

Core Insights - Comscore has launched a new solution called Comscore Certified Deal IDs to address inventory quality challenges for advertisers, providing a reliable path to high-quality programmatic inventory [1][3] - The solution is initially available through Magnite's supply-side platform, which covers 96% of overall omnichannel supply according to the Jounce March 2025 Supply Benchmarking Report [2] Company Overview - Comscore is a global leader in measuring and analyzing consumer behaviors, empowering media buyers and sellers to make informed business decisions with confidence [5] - Magnite is the world's largest independent sell-side advertising company, providing technology for publishers to monetize content across various screens and formats [6] Solution Features - Comscore Certified Deal IDs allow advertisers to target top-ranked publisher properties through private marketplaces, enhancing campaign performance by automating manual inclusion/exclusion list creation [3][4] - The integration with Magnite's curated marketplace simplifies the activation of programmatic media, enabling advertisers to layer audience or vertical attributes [3] Industry Impact - The introduction of Comscore Certified Deal IDs is expected to enhance buyer confidence and improve programmatic efficiency by providing access to Comscore-vetted inventory [4] - Early adopters, such as Kelly Scott Madison, emphasize the critical need for quality inventory protections in programmatic environments [4]

Core Insights - Comscore has launched a new solution called Comscore Certified Deal IDs to tackle inventory quality challenges for advertisers, enhancing campaign performance through reliable programmatic inventory [1][3] - The solution is initially available through Magnite's supply-side platform, which covers 96% of overall omnichannel supply, leveraging Comscore's trusted content measurement rankings [2][3] Group 1: Product Features - Comscore Certified Deal IDs allow advertisers to target top-ranked publisher properties via private marketplaces, with options to layer audience or vertical attributes [3] - The integration combines Comscore's Media Metrix and Video Metrix rankings with Proximic programmatic capabilities, automating the creation of inclusion/exclusion lists [3] - This solution provides flexibility for advertisers to target the Comscore Top 100, 500, or 2,000 site rankings [3] Group 2: Industry Impact - The partnership with Magnite enhances buyer confidence and improves programmatic efficiency by validating and packaging publisher inventory [4] - The solution is critical for clients seeking inventory quality protections in programmatic environments, as noted by industry professionals [4] - This launch is the first in a series of enhancements planned for the Comscore Certified Deal ID solution [4] Group 3: Company Background - Comscore is recognized as a global leader in measuring and analyzing consumer behaviors, providing comprehensive cross-platform measurement [5] - Magnite is the largest independent sell-side advertising company, facilitating monetization of content across various formats and screens [6]

Core Points - Comscore, Inc. plans to hold a conference call to discuss its financial results for Q1 2025 on May 6 at 5:00 p.m. ET [1] - The conference call will be accessible via live webcast and telephone registration [2] - A replay of the conference call will be available after the event [3] Company Overview - Comscore is a global partner for planning, transacting, and evaluating media across various platforms [4] - The company combines digital, linear TV, over-the-top, and theatrical viewership intelligence with advanced audience insights [4] - Comscore is recognized as a leader in measuring digital and TV audiences and advertising at scale, serving as a reliable source for cross-platform measurement [4] Investor and Media Contacts - John Tinker is the investor contact for Comscore, reachable at 212-203-2129 or jtinker@comscore.com [5] - Marie Scoutas is the media contact, available at 917-213-2032 or mscoutas@comscore.com [5]

Core Insights - Comscore has entered into a multi-season national and local TV measurement agreement with The Summit League, enhancing the League's ability to analyze viewer demographics and engagement patterns [1][2][3] - This partnership will provide Comscore as the TV measurement provider for the 2024-2025 and 2025-2026 basketball seasons, offering detailed insights into the performance of televised games [2][3] - The agreement marks Comscore's first TV measurement deal with an NCAA Division I athletic conference, solidifying its leadership in sports media measurement [3] Company Insights - Comscore is recognized as a global leader in measuring and analyzing consumer behaviors, providing advanced audience insights across various media platforms [4] - The company combines digital, linear TV, over-the-top, and theatrical viewership intelligence to empower media buyers and sellers [4] Industry Insights - The partnership reflects a growing demand for advanced audience measurement in sports broadcasting, particularly in college basketball [3] - The Summit League aims to leverage this data-driven approach to enhance its sponsorship value and overall media strategy [3]

Core Points - Comscore has received accreditation from the Media Rating Council (MRC) for its household-level TV measurement, covering both national and local TV Time-Based Grid reports [1][2] - This accreditation builds on a previous award from the MRC, making Comscore the first provider to leverage big data for both local and national TV ratings [2] - Comscore is the only measurement service accredited by the MRC in all 210 local markets based on big data device tuning measurement [2][3] Company Insights - The MRC accreditation signifies that Comscore's methodologies and processes meet established standards for transparency and accountability in measurement [3] - Comscore's CEO emphasized that this accreditation reinforces the company's leadership in big-data measurement and provides reliable insights for advertisers and broadcasters [4] - The accreditation process involved a comprehensive audit by an independent CPA firm and approval from the MRC's Board of Directors [4] Industry Context - The MRC is a non-profit industry association established in 1963, aimed at ensuring valid, reliable, and effective measurement services across various media platforms [5] - Comscore is positioned as a trusted partner for media planning, transacting, and evaluation, combining digital and traditional media insights [6]