This isn't an industry Buffett usually targets, but the company fits his model perfectly. Warren Buffett surprised investors with his recent purchase of Ulta Beauty (ULTA 1.17%) stock. A cosmetics stock seems like an unlikely buy for a portfolio heavy with financial stocks and old standards, but Ulta fits the Buffett model quite well. Let's see why, and if Ulta might be a good pick for you, too. Ulta isn't really a surprising Buffett pick Buffett-led Berkshire Hathaway (NYSE: BRK.A)(NYSE: BRK.B) opened a ne ...

Is this a good buying opportunity or a value trip? With shares of specialty beauty retailer Ulta (ULTA -1.47%) getting hammered this year, despite the S&P 500 rising sharply higher, the stock has started to look quite attractive. Shares are trading at less than 15 times earnings as of this writing -- a huge discount compared to the S&P 500 and Nasdaq 100's price-to-earnings ratios of 24 and 31, respectively. Will a close examination of the retailer's stock reveal that it is as compelling as it appears on th ...

The most recent trading session ended with Ulta Beauty (ULTA) standing at $377.06, reflecting a -0.05% shift from the previouse trading day's closing. The stock trailed the S&P 500, which registered a daily gain of 0.97%. At the same time, the Dow added 0.58%, and the tech-heavy Nasdaq gained 1.39%. The beauty products retailer's shares have seen a decrease of 3.5% over the last month, not keeping up with the Retail-Wholesale sector's loss of 2.12% and the S&P 500's loss of 1.85%. Investors will be eagerly ...

Here's why Ulta Beauty's stock looks attractive. In a surprising move, Warren Buffett added cosmetic retailer Ulta Beauty (ULTA -0.04%) to Berkshire Hathaway's portfolio in the second quarter. Buffett isn't afraid to own retailers in his portfolio, holding Walmart shares for over 20 years before exiting the position in 2018. However, it has not been a big focus of his in recent years. The only other retailers currently in Berkshire's portfolio are e-commerce giant Amazon and flooring and tile retailer Floor ...

Ulta Beauty (ULTA) shares ended the last trading session 11.2% higher at $365.80. The jump came on an impressive volume with a higher-than-average number of shares changing hands in the session. This compares to the stock's 17.8% loss over the past four weeks. Ulta Beauty's shares got a significant boost on Berkshire Hathaway's latest regulatory filing, which revealed a new investment in the beauty retailer, per sources. Industry experts believe that this new investment signals strong confidence in Ulta Bea ...

Warren Buffett thinks Ulta stock is a buy at a cheap 12.5x earnings. Ulta Beauty (ULTA 11.87%) stock got a facelift Thursday after The Wall Street Journal reported that megainvestor Warren Buffett has taken an interest in the company. Citing public filings, the Journal noted that Buffett's Berkshire Hathaway (BRK.A 0.87%) (BRK.B 0.83%) has acquired 690,106 Ulta shares since making its last 13F filing with the Securities and Exchange Commission. What's Buffett up to? According to the Journal, Buffett's Ulta ...

Ulta Beauty Inc (NASDAQ:ULTA) is up 14.5% to trade at $366.88 at last check, amid news that Warren Buffett's Berkshire Hathaway (BRK) took a $266 million stake in the cosmetics retailer. Shares are bouncing off an Aug. 13, three-year low of $318.72, as they pace for their first close above the 20- day moving average in nearly a month. The equity still carries a 24.8% year-to-date deficit, though. Options are flying off the shelves, with 9,733 calls and 5,447 puts traded so far, which is 14 times the intrada ...

Core Viewpoint - Warren Buffett has added Ulta Beauty (ULTA) to Berkshire Hathaway's portfolio despite the stock being down 30% this year [1] Group 1 - Ulta Beauty's stock price was noted to be down 30% in 2024 [1] - The video discussing this investment was published on August 15, 2024, with stock prices referenced from August 14, 2024 [1]

Key Takeaways Ulta Beauty shares jumped 14% in extended trading on Wednesday after a regulatory filing revealed that Warren Buffett's Berkshire Hathaway had purchased 690,106 shares in the cosmetics retailer during the second quarter. Since setting a record high in mid-March, Ulta Beauty shares have traded within a falling wedge, a chart formation that, while sloping downwards, indicates a bullish trend reversal. Amid the stock's Berkshire-inspired jump, investors should watch key chart levels at $373, $406 ...

Ulta Beauty (ULTA) closed the latest trading day at $326.42, indicating a -0.26% change from the previous session's end. The stock's change was less than the S&P 500's daily gain of 1.04%. Meanwhile, the Dow experienced a rise of 0.76%, and the technology-dominated Nasdaq saw an increase of 1.03%. Shares of the beauty products retailer witnessed a loss of 17.32% over the previous month, trailing the performance of the Retail-Wholesale sector with its loss of 8.36% and the S&P 500's loss of 6.74%. Analysts a ...