Core Viewpoint - Oriental Selection issued a statement denying rumors related to CEO Zhou Chenggang, stating that the company has initiated legal processes against the rumors [1][4]. Group 1 - On August 19, Oriental Selection's stock price dropped over 20% due to market rumors, closing at 34.32 HKD, a decline of 20.89% from previous highs [4]. - The stock had previously reached a nearly two-year high of 53.7 HKD, reflecting an increase of over 23.5% [4]. - The company's Director of Investor Relations confirmed in a WeChat group that the rumors were false and emphasized that they are still in the quiet period before the annual report [4].

（文章来源：每日经济新闻） 每经AI快讯，8月19日，东方甄选发布辟谣声明称，关于周成刚老师的传闻纯属谣言，关于"东方甄选佣 金率长期超30%"的说法严重失实，东方甄选售卖产品确保高品质和高性价比，实际平均佣金率不到 20%。针对上述谣言，公司已启动报警和司法流程，对于这样的不法行为，我们将一追到底。 ...

Core Viewpoint - There are rumors regarding the CEO of New Oriental Group, Yu Minhong's long-time partner, Zhou Chenggang, being investigated by regulatory authorities for allegedly misappropriating company interests through related-party transactions, although the company has labeled this as "pure rumors" [1] Company Performance - Oriental Selection is set to release its full-year results for the fiscal year ending May 31, 2025, on August 22 [1] - For the fourth quarter of fiscal year 2025, Oriental Selection reported revenues of $150 million, representing a year-on-year decline of approximately 30%, although the decline rate has narrowed quarter-on-quarter [1] - The Non-GAAP operating profit was approximately 79 million RMB, with an operating profit margin of about 7%, showing a quarter-on-quarter improvement [1] - The company has shown continuous improvement in profitability despite challenges such as the departure of key hosts and the separation from Hui Tongxing [1] Industry Insights - Guosen Securities highlighted the "Sam's paradigm" in the current consumer market, which is characterized by diversified supply, transparent information, and rational demand [1] - Companies that can offer high-cost performance products and have a mature membership system, such as Sam's Club, Haidilao, and Oriental Selection, are expected to have enhanced advantages in this market context [1] - Recent operational improvements at Oriental Selection, including successful expansion into new product categories and enhanced quality of self-operated business growth, are seen as evidence of the growth logic for such companies [1]

Core Viewpoint - The stock price of Oriental Selection dropped significantly on August 19 due to rumors regarding the CEO of New Oriental, Zhou Chenggang, being investigated for alleged related-party transactions that could harm the interests of the listed company [1] Group 1 - Oriental Selection responded to the rumors, stating that the claims about Zhou Chenggang being under investigation are false [1] - Zhou Chenggang is known as a long-time partner of Yu Minhong, the founder of New Oriental [1]

Core Viewpoint - On August 19, Oriental Selection's stock experienced significant volatility, initially rising over 23% before closing down 20.89% at HKD 34.32 per share, with a trading volume exceeding HKD 9.3 billion and a market capitalization of approximately HKD 36 billion [1][2]. Group 1: Stock Performance and Market Reactions - The stock price of Oriental Selection saw a cumulative increase of 266% from July to August 18, 2023, but faced a sharp decline on August 19 due to profit-taking by short-term investors [4]. - Analysts noted signs of capital absorption at lower price levels during the sell-off, indicating potential interest from investors despite the volatility [3][4]. - The stock has experienced significant fluctuations in recent years, with a peak increase of over 14 times from June 8, 2022, to February 3, 2023, followed by an 81.37% decline from February 3, 2023, to June 30, 2025 [4]. Group 2: Business Model and Growth Prospects - Oriental Selection's self-operated products have shown strong performance, with an estimated GMV of RMB 870 million in June 2023, a year-on-year increase of 28%, and self-operated product GMV reaching RMB 350 million, up 15% year-on-year [6]. - The company is expected to achieve a self-operated product sales ratio of 39% by June 2025, with 60% of these sales coming from shelf e-commerce channels, indicating a shift away from reliance on live-streaming traffic [6]. - Recent product launches, such as a self-operated brand of sanitary napkins, have been successful, selling 180,000 units within two days of release [6]. - Analysts believe that the improvement in GMV and the growth in paid membership numbers will lead to a more favorable profit structure for Oriental Selection [6]. Group 3: Market Sentiment and Future Outlook - The recent stock surge is attributed to improvements in the company's business model and the overall bullish trend in the Hong Kong new consumption sector [7]. - Despite the positive developments, experts caution that Oriental Selection currently lacks a distinct competitive advantage or "moat" in the market [7].

Group 1 - The stock price of Dongfang Zhenxuan experienced significant volatility, initially surging over 23% in the morning before plummeting to a 20.89% decline by the end of the day [2] - There are reports suggesting that New Oriental's CEO, Zhou Chenggang, may be under investigation by regulatory authorities for potential related-party transactions [2] - Dongfang Zhenxuan has responded to these allegations, stating that they are purely rumors [2]

Core Viewpoint - New Oriental Group has issued a statement denying rumors regarding CEO Zhou Chenggang being investigated for allegedly misappropriating company interests through related-party transactions, labeling the news as false and malicious [1][5][7]. Group 1: Company Response - New Oriental Group has reserved the right to pursue legal action against those spreading false information that infringes on the rights of CEO Zhou Chenggang and the company [1]. - Oriental Selection, a subsidiary of New Oriental, has also announced that it has initiated legal proceedings against the rumors, emphasizing a commitment to pursue the matter thoroughly [2][6]. Group 2: Market Impact - The rumors led to a significant drop in the stock price of Oriental Selection, which fell by 20.89% to HKD 34.32 by the close of trading on August 19, after reaching a two-year high of HKD 53.7 earlier in the day [7]. - The market reaction was characterized by panic among investors, triggered by the unverified claims about regulatory investigations [5]. Group 3: Commission Rate Clarification - New Oriental clarified that the claim regarding Oriental Selection's commission rate being over 30% is inaccurate, stating that the actual average commission rate is below 20% [6].

东方甄选发布微博称，针对谣言，已启动报警和司法流程，对于这样的不法行为，我们将一追到底。 （文章来源：第一财经） ...

Core Viewpoint - The company has issued a statement denying rumors regarding its CEO, asserting that these claims are false and have initiated legal actions against the perpetrators [1][4][6]. Group 1: Rumors and Response - There are rumors alleging that Zhou Chenggang, CEO of New Oriental Group, is under investigation for misappropriating company interests through related-party transactions [3][5]. - The company has clarified that the claims about Zhou Chenggang and the commission rates are completely unfounded, stating that the actual average commission rate is below 20%, contrary to the rumored rate of over 30% [4][5]. Group 2: Market Impact - Following the rumors, the stock price of Oriental Selection (1797.HK) experienced a significant drop, closing at 34.32 HKD, down 20.89%, after reaching a two-year high of 53.7 HKD earlier in the day [5].

每经AI快讯，今日东方甄选股价上演"天地板"，早盘一度暴涨逾23%，午后高台跳水，盘后跌20.89%。 有消息称新东方CEO周成刚或涉关联交易被监管部门立案调查。东方甄选方面向记者回应称：纯属谣 言。（第一财经） （文章来源：每日经济新闻） ...