7月中旬，国内极端高温依然持续。 来自中央气象台数据显示，未来一周，河北中南部、黄淮、江汉、江淮、江南北部、陕西关中、四川盆地等地有持续性高温天气，部分地区最高气温可达 39℃~42℃，局地接近或突破历史同期极值。 本文来自微信公众号：劲旅网 （ID：ctcnn1），作者：陈杰tigereat，编辑：壮壮，题图来自：视觉中国 极端高温炙烤之下，一内一外两个行业反而愈发火爆。 一内是空调。今年就连原本适合避暑的东三省，在气温接连突破35℃后，空调供不应求，几大空调厂家紧急从关内抽调上千名安装工人临时补缺，一时成为 热议。 一外是玩水。对于被40℃高温炙烤的中国人，如果你不想每天都蹲在空调房里，周末玩水几乎成为避暑降温的唯一出路。 毕竟人一热，脑子就不由自主地想往水里钻。 纵观当下主流玩水项目，能轻松上手，又老少咸宜，还能打卡出片的，选项并不太多。 于是乎，被高温逼疯的中国人，扎堆涌向景区漂流。 一 "7月景区漂流快被游客挤爆了。" A君在湖南操盘一家当地头部的景区漂流项目，他向劲旅君透露，自6月初开业以来，几乎每天客流量都保持在5000+人次，周末轻松破万，预计整个暑期客 流量能突破30万人次，同比去年上涨55 ...

今天听了一些其他行业的创始人 / 成功人士的访谈 & 播客，发现有很多思维模式还是互通的最核心的因素是风口 + 运气，抓住了红利期，然而目前看来找到风口这件事没有太多通法，大部分原因是机缘巧合就好像电商时期，拼多多颠覆了速卖通的过程中也有不少人吃到红利：平台刚起来的时候是商家最容易赚钱的时候，流量不花钱，商家竞争小而不抽离原有体系的原因是对原有的老旧体系心存幻想，在一个领域的沉没成本过高时，很难克服人性改道去新的领域更抽象化的底层思维还是理性人对机会成本的理解 ...

Core Insights - The summer game release schedule for 2025 is less competitive compared to previous years, with fewer standout titles expected to dominate the market [1] - A significant trend in the gaming industry for 2024 is a reduction in R&D spending, with approximately 67.6% of listed game companies cutting their development budgets by an average of 20.79% year-on-year [1] - Despite the reduced competition, there are still several promising titles in the 2025 summer lineup that have the potential to become hits [1] Industry Trends - The gaming industry is experiencing a "development contraction" trend, leading to reduced R&D expenditures among companies [1] - The impact of this contraction on the market is expected to have a delayed effect, suggesting that the current lineup may still yield successful titles despite the overall trend [1] Upcoming Titles - Notable titles for the 2025 summer release include: - "解限机" by 西山居, which has already shown strong performance with over 130,000 concurrent players on its launch day [5] - "远光84" by 莉莉丝, which aims to innovate within the shooting genre with new gameplay mechanics [10] - "碳碳岛" by 腾讯游戏, a low-carbon environmental management game that emphasizes educational elements [12] - "明末:渊虚之羽" by 灵泽科技, anticipated to be a leading title in the single-player market [19] Market Dynamics - The competitive landscape is shifting, with major companies like 腾讯 and 网易 adopting more conservative strategies in their game releases for 2025 [16][24] - The industry is witnessing a potential stagnation in gameplay innovation, as companies focus on refining existing concepts rather than introducing groundbreaking new ideas [47] - There is a growing interest in exploring new game genres and mechanics, particularly in response to the evolving demands of players and the influence of AI technology [47]

智通财经记者 | 赵晓娟 智通财经编辑 | 牙韩翔 在创立10年之后，意式冰淇淋品牌"野人先生"终于等到了风口。 智通财经获得的信息显示，目前，该品牌的门店数量已经突破了900家。而今年2月，它的门店还只是 400家。这意味着野人先生在5个月的时间里就猛开了500家，也是这个品牌10年以来开店速度之最。截 至发稿，野人先生未接受智通财经的采访请求。 目前，野人先生在北京门店约110家，上海门店数量约为125家，江苏、浙江分别有98、77家。而智通财 经从野人先生小程序的门店城市列表看，该品牌已经进入全国98个城市，包括邢台、鞍山、济宁、恩施 等地市级城市。 野人先生的门店多位于购物中心，相对于咖啡和茶饮，其主打的意式冰淇淋属于一个相对空白的市场。 意式冰淇淋又称Gelato，区别于其他冰淇淋，它的制作过程中使用的原料相对更天然，例如天然鲜奶、 坚果及时令水果等等。此外，在搅打中不额外加水，口感也更绵密。 目前市场上较多的意式冰淇淋门店多是独立品牌，像野人先生这样的连锁品牌较为少见。 而野人先生事实上是由"野人牧坊"更名而来。根据其创始人崔渐为此前在公开采访中的说法，他与冰淇 淋产业结缘始于2007年，当时他在 ...

以下文章来源于黄青春频道 ，作者黄青春Youth 黄青春频道 . 看清流量迁徙的切面 于是， 一场全民参与的"荣誉保卫战"，让《羊了个羊》达成"50 万本金半年流水破亿"的传说。 在此之后，2023 年的《咸鱼之王》、2024年的《寻道大千》《抓大鹅》《向僵尸开炮》《无尽冬 日》、2025 年的《三国冰河时代》《雷霆战机》《英雄没有闪》，无不依托微信庞大的社交关系链 风靡一时。 当然，这场全年龄层渗透的小游戏风潮也带动了商业化的爆发——DataEye 研究院基于小程序游戏国 内买量消耗、买量参投情况、备案新增产品情况、大厂内测产品布局情况综合判断， 预计 2025 年 小游戏市场规模或高达 610 亿，较七年前涨了 10 倍。 有意思的是，一边是小游戏节节攀高的游戏流水，一边是玩家吐槽小游戏频繁跳出的广告——玩家通 过朋友圈广告进入 A 小游戏，为获取游戏道具观看 B 小游戏广告（素材时长一般为 15 秒至 60 秒）；观看时误点进入 B 小游戏，为获取道具又被迫观看 C 小游戏广告—— 以此循环，玩家单个小 游戏没玩多久，倒是把小游戏最热门品类挨个体验了一遍，被动吃下了小游戏广告"全家桶"。 出品｜虎嗅黄青 ...

头图｜视觉中国 当聒噪的短剧让年轻人直呼上头时，一个更隐秘的风口正让网友们无法自拔——过去一年，微信小游戏 用户体量飙至 10 亿，再加上紧随其后的抖音、快手、支付宝、B 站等分发渠道，小游戏正成为统治全 网的"杀时间利器"。 犹记得，2022 年《羊了个羊》击穿朋友圈时，想要激怒好友只需轻轻问一句：你通关了吗？彼时， 《羊了个羊》通关率不到 0.1%，多少个不服输的小年轻都被整破防过，笔者也曾头铁试了几十次无法 通关后，半夜因为给北京拖后腿辗转难眠。 出品｜虎嗅黄青春频道 作者｜商业消费主笔 黄青春 一位从业 15 年的独立游戏人一针见血指出，《羊了个羊》的成功很大一部分要归功于反其道刺激（大 幅提升难度）玩家的压力阈值，"以往消除类游戏强度都不高，但《羊了个羊》兼具休闲性与挑战性， 通关身份标识加上省份排名，无疑会让玩家压力释放同时获得更大的自我实现感。" 于是，一场全民参与的"荣誉保卫战"，让《羊了个羊》达成"50 万本金半年流水破亿"的传说。 在此之后，2023 年的《咸鱼之王》、2024年的《寻道大千》《抓大鹅》《向僵尸开炮》《无尽冬 日》、2025 年的《三国冰河时代》《雷霆战机》《英雄没有闪》， ...

Core Insights - The community group buying model, once favored by capital, is facing decline as major players withdraw from the market, leading to speculation about its sustainability and the rise of instant retail as a new battleground [1][3][4] - Instant retail is emerging as a response to consumer demand for immediacy, with major companies like Meituan, JD, and Alibaba investing heavily to capture a share of this trillion-yuan market [1][6][11] Community Group Buying - Community group buying combines online ordering with offline pickup, aiming to reduce costs by eliminating intermediaries and lowering logistics expenses [2] - The model saw massive capital influx starting in late 2020, with companies like Meituan and Pinduoduo offering substantial subsidies to attract users, leading to unsustainable growth [2][3] - The decline is attributed to overestimation of market potential, underestimation of costs, and low customer loyalty due to reliance on price-sensitive consumers [3][4] Instant Retail - Instant retail focuses on meeting the immediate needs of consumers, offering delivery within 30 minutes, and is projected to exceed 1 trillion yuan by 2025 [6][11] - Major players are establishing clear strategies in instant retail, with Meituan leading the market, followed by Alibaba and JD, all leveraging their logistics and supply chain strengths [6][7][9] - Instant retail addresses real consumer demand for speed and convenience, particularly in fresh produce and daily necessities [6][11] Challenges and Opportunities - Instant retail faces challenges such as high delivery costs and low profit margins, similar to community group buying, with intense competition leading to price wars [8][10] - The market is expected to consolidate, with smaller retailers struggling to survive, while larger chains may expand through acquisitions [9][10] - To thrive, instant retail platforms must focus on optimizing supply chains, enhancing service quality, and shifting towards higher-priced offerings to improve margins [11][12]

Group 1: Core Concepts - The establishment of "Central Mother Joint Family Office" aims to reconstruct the wealth ecosystem in the context of a shifting global order and the rise of Asia [4][22] - The focus is on creating a wealth network that is independent of Western-centric models, emphasizing the idea that "Asia is for Asians" [7][22] - The office seeks to address the deep-seated anxieties of the second generation of wealthy families, providing guidance and support for their growth [8][22] Group 2: Investment Philosophy - The investment philosophy has evolved through three stages, culminating in the "AI+3" strategy, which emphasizes the importance of AI and future-oriented investments [11][12] - The strategy includes a focus on gold as a safe-haven asset, particularly in the context of ongoing geopolitical tensions [10][12] - The "AI+3" strategy also highlights the importance of ETFs, gold investments, and support for specialized small and medium enterprises [12] Group 3: Macro-Economic Insights - The ongoing geopolitical conflicts and economic shifts are seen as the beginning of a new world order, fundamentally altering traditional investment logic [9][22] - The current environment is characterized by a "triple resonance" opportunity for Hong Kong, with policies aimed at enhancing its role as a financial hub [14][15] - The potential for Hong Kong to surpass Singapore as a dual-currency financial center is anticipated, driven by increased liquidity and favorable policies [15][22] Group 4: Future Outlook - The long-term vision for family offices and the investment market includes a shift towards "commercial benevolence," with a growing emphasis on social impact in investments [22] - The influence of Asian family offices is expected to increase, with a focus on political awareness, technological understanding, and the ability to pass on values [22] - The current era is viewed as both challenging and an awakening opportunity for the younger generation to redefine wealth and legacy [22]

最近行情，像不像一锅温水？表面平静，但底下已经开始翻腾。你可以不敏感，但主力已经在抢位置 了。 这一周的消息面密集得离谱： 1：伊朗突然空袭以色列港口，地缘局势升温，黄金、军工、石油都有动作； 2：巴黎航展大单频出，低空经济、航空制造链一呼百应； 3：华为开发者大会敲定，盘后消息刺激鸿蒙、AI PC，芯片、算力再被点火； 4：印花税数据暴跌9成+，减税预期又被市场拿出来炒； 5：跨境支付互联互通消息落地，有人在说"人民币版Swift来了"； 6：中报炒作预热中，资金在押注那些一季报暴涨+有题材的。 热点拆解：比如这波低空、 AI芯片、稀土的逻辑深挖 风控提醒：什么不能做，什么时候该空仓 还有一点，更多不能写明的内容，只能在那边讲 如果你仔细观察，会发现：盘面越来越不像存量博弈，而像在酝酿 "新一轮局部主升浪"但，这种主升 浪，和你印象中那种"大牛市"不同。 它更像是：战术性行情，结构性爆发，以新为主线的风口轮动，说白了，不适合闭眼重仓，但特别适合 有战法、有策略、有执行的人。 所以我专门开了个新窝。因为老地方太吵，太多人在赌反弹、追热点，我想换个地方，把主升浪的节奏 讲清楚，有兴趣的朋友可以关注我下面公众号！ ...

Group 1 - The "Su Super" phenomenon has transformed from a local football league into a significant commercial IP, leading to substantial stock price increases for related companies [1] - From May 28 to June 17, notable stock performances include ST United with a 52.85% increase, Jining Sports with a 106.41% rise, and Gongchuang Lawn with a 64.63% gain [1] - On June 17, a significant market correction occurred, with Gongchuang Lawn hitting the daily limit down and Jining Sports dropping by 9.05%, indicating potential short-term speculative risks [1] Group 2 - The "Su Super" trend has shown a "universal" characteristic, benefiting companies from both southern and northern Jiangsu cities, reflecting capital's recognition of balanced regional economic development [2] - Jiangsu Bank, as the title sponsor of "Su Super," reached a historical high of 11.79 yuan per share, with a total market value exceeding 213.6 billion yuan [2] - As of June 17, Jiangsu has 707 listed companies, ranking third in China, with a structural gap in the sports and cultural tourism sectors compared to Guangdong, suggesting new investment opportunities [2] Group 3 - The "Su Super" model may provide insights for Shenzhen to develop its own IP events in the Guangdong-Hong Kong-Macao Greater Bay Area, leveraging low ticket prices and city rivalry narratives [3] - The ongoing "Su Super" effect is prompting a reevaluation of the value boundaries in the sports and cultural tourism industries within the capital market [3]