花经济

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赏花经济增“留量”
Jing Ji Ri Bao· 2025-05-10 01:42
Core Insights - The article highlights the booming rural tourism in Huadong County, Qinghai Province, driven by the blooming of apricot flowers and the introduction of new economic models such as street markets [1][2] - The county has successfully integrated cultural and tourism experiences, enhancing visitor engagement and generating significant economic benefits [2][3] Tourism Development - Huadong County has developed a series of cultural tourism brands centered around the apricot blossom festival, attracting tourists from various regions [1] - The introduction of street markets has attracted nearly 100 vendors, creating a vibrant atmosphere where visitors can enjoy local delicacies and crafts [2] - The tourism boom has positively impacted related industries such as dining, accommodation, and transportation, with local businesses experiencing increased demand [2] Economic Impact - The eighth "Nianbo·Zhai" pear culture event in Ledou District attracted over 153,000 visitors, generating a record revenue of 9.2 million yuan from surrounding businesses [2] - The integration of various activities such as food tasting, cultural performances, and agricultural experiences has extended the economic benefits of tourism [3] Agricultural Innovation - Innovative agricultural practices, such as greenhouse cherry picking and crop rotation, have enhanced local farmers' incomes and ensured a steady supply of fresh produce [3] - The implementation of a "peach blossom + rapeseed flower" planting model has extended the viewing period for tourists, creating a multi-layered visual experience [3] Cultural Heritage - The promotion of intangible cultural heritage products, such as traditional embroidery, has become a significant draw for tourists and a source of income for local artisans [4][5] - The county reported a 16.6% increase in tourist arrivals and a 17.4% increase in tourism revenue in the first quarter of 2025, highlighting the effectiveness of cultural tourism initiatives [5]
消费市场繁花似锦
Xiao Fei Ri Bao Wang· 2025-05-06 02:43
Group 1: Core Insights - The "flower economy" is emerging as a new highlight in the consumer market, driven by consumption upgrades and changing consumer attitudes, expanding from gifts to daily consumables and integrating with various industries [1][2] - The scale of China's flower e-commerce market surpassed 100 billion yuan in 2022, with consumers increasingly purchasing flowers for daily use rather than just special occasions [2][3] Group 2: Industry Developments - The "flower + food" model is creating new growth points in the market, with products like rose jam and flower cakes significantly increasing their value; for instance, the rose processing products in Yunnan have seen a 300% value increase, reaching an output value of over 1.2 billion yuan in 2023 [3] - The "flower + tourism" model is enhancing consumer experiences and driving the upgrade of the tourism industry, with the "flower sea economy" contributing over 400 billion yuan in revenue nationwide in 2023, a 25% year-on-year growth [4]
从山间花海到文旅盛宴——河南繁花经济系列观察④
He Nan Ri Bao· 2025-05-05 23:23
Core Insights - The article highlights the development of the flower economy in Henan Province, driven by various flower festivals and tourism activities, which have become a significant economic engine for the region [1][4]. Group 1: Economic Impact - The "Flower Economy" has transformed local tourism, with the West Xia County's scenic area attracting a continuous flow of visitors during the spring season, significantly boosting local businesses [1]. - During the 42nd China Luoyang Peony Culture Festival, Luoyang received 10.3371 million tourists, generating a total tourism revenue of 8.293 billion yuan, marking year-on-year increases of 1.69% and 5.72%, respectively [4]. Group 2: Employment and Community Development - The cultivation of large-leaf lilies in Yiku Village has created job opportunities for 65 local laborers, enhancing the local economy and boosting the hospitality sector during the flower blooming season [2]. - The local government is increasingly focusing on matching rural development with ecological beautification, launching "Flower+" projects that turn flowers into a "green bank" for the community [1]. Group 3: Cultural Integration - The integration of cultural activities with flower viewing has enhanced visitor engagement, transforming the experience from merely sightseeing to cultural appreciation, thereby increasing consumer loyalty [4]. - Various themed activities and markets during the Peony Festival have contributed to a comprehensive tourism experience, promoting both cultural and economic benefits [4].
次第花开撬动吉林“赏花经济”
Xin Hua Wang· 2025-05-05 11:17
Core Viewpoint - The "flower appreciation tourism" is becoming a significant driver for the cultural and tourism economy in Jilin Province, attracting numerous visitors and enhancing local businesses [1][8]. Group 1: Tourism Development - The popularity of the cherry blossom and apricot blossom festivals in Jilin is transforming local areas into tourist hotspots, with events like the 10th Apricot Blossom Cultural Festival at Jilin University drawing over 80,000 visitors [2][5]. - The "Golden Daisy Cultural Tourism Season" in Helong City features traditional performances and local cuisine, enhancing the cultural experience for visitors [5][6]. Group 2: Economic Impact - The influx of tourists during the "May Day" holiday is expected to exceed 100,000 in Tongyu County, indicating a significant boost in local tourism [8]. - Local businesses, particularly in the food and hospitality sectors, are experiencing increased activity, with some restaurants expanding their seating to accommodate the surge in visitors [5][6]. Group 3: Cultural Integration - The integration of cultural experiences, such as traditional Korean dance and food preparation, is enhancing the appeal of flower tourism, allowing visitors to engage more deeply with local customs [6][7]. - The concept of "flower economy" is evolving to include various activities beyond mere flower viewing, such as local cuisine, cultural experiences, and educational opportunities, thereby extending the duration of tourist stays [8].
2025上海国际花展吸引众多市民游客
Zhong Guo Jing Ji Wang· 2025-05-04 00:28
Core Viewpoint - The 2025 Shanghai International Flower Exhibition aims to integrate cultural, commercial, and tourism elements, enhancing the "flower economy" and attracting numerous visitors during the holiday season [1] Group 1: Event Highlights - The flower exhibition will take place in various locations including Huangpu Xintiandi, Pudong Qiantan, and Shanghai Botanical Garden, featuring a wide array of floral displays and activities [1] - A large flower market in the Xintiandi area showcases over 100 types of flowers and 800,000 plants, creating an ecological space within the city [1] - Visitors have expressed enjoyment of the aesthetic experience, with social media users sharing their own "Shanghai Flower Walk" routes [1] Group 2: Cultural Integration - The historic Dongtai Road, known for its antique market, has reopened after 10 years, offering a blend of flowers and cultural heritage [2] - Performances by Shanghai Conservatory of Music students at the music district enhance the romantic atmosphere, with popular songs resonating with the floral theme [2] Group 3: Economic Impact - The flower exhibition has inspired core commercial districts to create unique flower markets and floral displays, driving consumer engagement and spending [3] - The integration of flower-themed routes in urban areas, such as the pedestrian street in Pudong, aims to enhance tourism and commercial experiences [3]
幸福花开小河边
Ren Min Wang· 2025-05-03 03:32
Core Insights - The article highlights the transformation of Xiaokebian Village in Yunnan Province through the cultivation of edible roses, leading to significant economic growth for the villagers [3][10][14] Economic Impact - The average annual net income of villagers increased from less than 4,000 yuan to over 60,000 yuan in 12 years due to the rose industry [3][10] - The village currently has over 3,500 acres of edible roses and 30 processing factories, with an expected comprehensive output value of over 100 million yuan in 2024 [5][10] Agricultural Development - The village's rose yield is more than double that of other regions in the province, with the first-year trial yielding two tons per acre and selling for up to 26 yuan per kilogram [7][9] - The establishment of a collective company in 2022 has led to large-scale cultivation and processing of roses, enhancing the village's bargaining power [9][10] Tourism and Community Growth - The village has developed a thriving tourism sector, with over 90,000 visitors during the "520" Rose Festival in 2024, contributing to local economic growth [10][11] - More than 300 former migrant workers and over 10 college graduates have returned to the village for entrepreneurship and employment opportunities [13] Industry Trends - Yunnan Province has a total flower planting area of 1.95 million acres, with a flower agricultural output value of approximately 48 billion yuan, reflecting a 28% year-on-year growth [14]
新华视点|新业态、新场景、新模式点燃消费新引擎
Xin Hua She· 2025-05-02 07:33
Group 1: Coffee Market Growth - The number of coffee shops in Chongqing has expanded to 3,265 in 2024, with a rise in independent and creative coffee shops, driving the "coffee+" trade chain [4] - China's coffee net import volume has increased by 130,800 tons from 2020 to 2024, representing a growth of 6.53 times, with an annual compound growth rate of 65.7% [7] - Currently, China's per capita annual coffee consumption is only 16 cups, significantly lower than the global average of 240 cups, indicating substantial growth potential [7] Group 2: International Coffee Festival - The 2025 Chongqing International Coffee Festival was held in the Yuzhong District, showcasing coffee brands from 18 countries and regions [5][8] - The festival highlighted Colombia as the guest country, known for its high-quality coffee production [9] Group 3: Consumer Trends and Preferences - The rise of new retail coffee brands like Luckin has further popularized coffee consumption, leading to a trend towards premium and experiential coffee offerings [9] - There is a growing consumer interest in high-quality living, reflected in the increasing demand for diverse coffee experiences and products [11]
广东化州 一朵花激活一座城
Jing Ji Ri Bao· 2025-04-30 02:12
Core Insights - The article highlights the development of the "Hua Ju Hong" (化橘红) industry in Huazhou, Guangdong, leveraging its unique climate and agricultural practices to enhance economic growth and brand recognition as a "China Climate Good Product" [2][4]. Group 1: Economic Impact - By the end of 2024, the planting area of Hua Ju Hong in Huazhou is expected to reach 132,600 acres, with an annual fresh fruit production of 75,000 tons, generating a total industry output value exceeding 11.5 billion yuan, benefiting 350,000 farmers [2][3]. - The establishment of a cooperative model has led to over 300 members, with each household earning more than 60,000 yuan annually through the cooperative's support in planting, processing, and marketing [3]. Group 2: Agricultural and Environmental Factors - The unique quality of Hua Ju Hong is attributed to Huazhou's specific soil and climate conditions, including an average annual temperature of 23.1°C, 1,800 hours of sunlight, and 1,600 mm of rainfall, creating an ideal environment for cultivation [4]. - The region's historical cultivation practices, combined with modern agricultural techniques, have contributed to the recognition of Hua Ju Hong as a dual-purpose product in both food and traditional medicine [3][4]. Group 3: Cultural and Tourism Development - The "Hua Ju Hong Flower Appreciation" event in March 2025 attracted numerous visitors, showcasing the integration of agriculture and tourism, and enhancing the local cultural landscape [5]. - New business models, such as "Hua Ju Hong + village broadcasting" and photography competitions, have emerged, promoting local tourism and increasing farmer incomes [5]. Group 4: Future Prospects - Plans are underway to establish a standard trading and storage platform for Hua Ju Hong, along with the development of a comprehensive agricultural and cultural tourism complex [4][6]. - The integration of Hua Ju Hong with local tea industries is seen as a potential strategy to create a billion-yuan industry, emphasizing the importance of cultural and agricultural synergy [6].
假日经济“百花齐放” 来看看五一假期有哪些新玩法
Yang Shi Xin Wen Ke Hu Duan· 2025-04-29 23:30
"五一"假期,旅游流、探亲流集中。对于出门在外的人来说,旅途安全和出行体验都很重要,那么繁忙的铁路网又为保障旅客出行做了哪些工作呢? 乌鲁木齐动车运用所副所长 李若民:按照计划,明天将增开8列动车组,为了保证动车组能够安全正点运行,我们必须加班加点对列车进行检修,相比平 时,假期每天的检修量增长了近40%。 假日期间旅客的出行体验也同样备受关注。新疆铁路部门不断深化"天山雪莲"客运服务品牌,提升客运服务品质,在乌鲁木齐站北广场,铁路部门专门设置 了"网约车候车区",方便旅客等候接驳。在车站的南广场,铁路部门与地方政府共同协商,开辟了一处占地1500平方米的停车场,为团队出行的旅客巴士临 时停靠提供了便利条件。 0:00 今年"五一"假期,新疆铁路部门在启用高峰线的基础上,增开了近450列旅客列车,其中动车组列车124列。动车组列车在白天运行,夜间要及时入库检修, 为次日正常运行做好准备。 假日经济"百花齐放" 打造消费新场景 "五一"假期将至,北京各公园遍地花开,当前正值牡丹盛花期,在漷县镇举行的运河牡丹周,15万株牡丹花姹紫嫣红,吸引了大批市民游客拍照打卡。除了 能欣赏到国色天香的牡丹,各公园还同步举办汉服 ...
超80万亩油菜花海绽放 专业守护有太保
Zheng Quan Ri Bao Zhi Sheng· 2025-04-27 10:15
Group 1 - The core theme of the news is the significant role of the oilseed rape industry in Shayang County, Hubei Province, which is highlighted by the annual oilseed rape flower festival that boosts local tourism and the "flower economy" [1] - Shayang County has a stable oilseed rape planting area of over 700,000 acres, making it one of the top counties in China for high-quality oilseed rape production and industrialization [2] - The implementation of policy-based oilseed rape insurance by China Pacific Insurance (CPIC) has provided substantial risk protection, with a cumulative coverage of 1.9 million acres and nearly 500 million yuan in risk compensation [2] Group 2 - CPIC has introduced a "insurance + futures" model in collaboration with Zhengzhou Commodity Exchange, effectively mitigating market risks for farmers due to price fluctuations [3] - The company has sponsored the Shayang County oilseed rape flower tourism festival for five consecutive years, enhancing its brand recognition and competitiveness in the local insurance market [3] - CPIC aims to deepen cooperation with local governments and businesses to support the entire oilseed rape industry chain, providing financial products that ensure farmers' income and promote high-quality economic development in Shayang [3]