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钟馗接棒黑神话,游戏科学不走回头路
3 6 Ke· 2025-08-20 07:33
Core Insights - The article discusses the success of the Chinese 3A game "Black Myth: Wukong" and the announcement of a new project titled "Black Myth: Zhong Kui" during the Cologne Game Show, marking the first anniversary of "Black Myth: Wukong" [1][3] Sales Performance - "Black Myth: Wukong" achieved remarkable sales, with 20 million copies sold in the first month and over 30 million copies in the first year, setting records for both China's buyout game sales and global annual sales [3][6] - The game generated significant player engagement, with related content on Bilibili reaching nearly 700 million views and tickets for its themed concerts selling out quickly [7] IP Commercialization - The game has seen a surge in IP commercial value, with collaborations such as the "Tengyun Americano" from Luckin Coffee becoming popular, and merchandise selling out rapidly [8] - A collaboration with Chow Tai Fook Jewelry generated retail sales exceeding 150 million RMB since its launch in January [8] Cultural Impact - "Black Myth: Wukong" has revitalized the domestic single-player game market and increased confidence among Chinese game developers regarding console games [11] - The game has also contributed to tourism, with significant increases in visitor numbers to cultural sites featured in the game, such as a 46.9% increase in visitors to key scenic spots in Shanxi Province during the 2024 National Day holiday [11] New Project Development - The development of "Black Myth: Zhong Kui" is in its early stages, with the team focusing on creating a new narrative and gameplay experience, moving away from the DLC for "Wukong" [5][18] - The new game will draw from the widely recognized Zhong Kui mythology, indicating a shift in thematic focus while maintaining ties to Chinese cultural elements [15][16] Future Outlook - The company aims to explore new gameplay mechanics, visual styles, and storytelling techniques in "Black Myth: Zhong Kui," with a commitment to innovation and creativity [16][18] - The transition from "Wukong" to "Zhong Kui" signifies a strategic move to expand the "Black Myth" universe, potentially leading to further developments in the franchise [19]
《黑神话:钟馗》,有消息
Core Viewpoint - Game Science announced its latest project "Black Myth: Zhong Kui" during the International Games Expo in Cologne, Germany, indicating that the game is still in the planning stage [1] Group 1: Project Development - "Black Myth: Zhong Kui" is currently in the project initiation phase, with no playable content available for demonstration at this time [1] - The company previously registered trademarks for "Black Myth: Zhong Kui" and "Black Myth: Jiang Ziya," suggesting a potential strategy to create a "Black Myth Universe" [1] Group 2: Future Plans - Game Science's Art Director Yang Qi mentioned that the story of "Wukong" is not over, and the company is waiting for the right moment and more partners to continue the narrative [1]