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新疆文旅市场“现象级井喷”,豪华酒店扎堆掘金
Core Insights - The article highlights a significant revaluation of the tourism potential in Xinjiang, China, as capital investments flood into the region, driven by a surge in tourist traffic and economic activity [1][8]. Group 1: Tourism Growth - Xinjiang has seen a remarkable increase in tourism, with 130 million visitors in the first half of the year, representing an 11.15% year-on-year growth, and total spending reaching 142.56 billion yuan, up 11.59% [1]. - The region's tourism infrastructure is under pressure due to the influx of visitors, leading to congestion and longer wait times at popular attractions [3][4]. Group 2: Capital Investment - Major international hotel brands, including Ritz-Carlton, InterContinental, and Marriott, are establishing a presence in Xinjiang, with over 700 new hotel openings planned, reflecting a structural transformation in the hotel market [6][7]. - The total investment in high-end hotel projects in Xinjiang has exceeded 12.6 billion yuan, indicating strong market confidence and growth potential [6][7]. Group 3: Transportation and Infrastructure - The construction of new roads and airports is enhancing accessibility, with the Tianshan International Airport experiencing record passenger volumes, further supporting tourism growth [7][8]. - The development of the Ahe Highway has significantly reduced travel times to key tourist destinations, improving the overall travel experience for visitors [5][6]. Group 4: Market Dynamics - The demand for self-driving tours is rising, with rental car services seeing a nearly 50% increase in orders, driven by the region's vast geography and the popularity of road trips [2][3]. - The integration of cultural events and performances is becoming a new driver of tourism consumption, with events like the China Xinjiang International Dance Festival attracting significant visitor numbers [4][5].
激活全域旅游发展新动能
Ren Min Ri Bao· 2025-08-12 22:29
Core Viewpoint - The development of tourism in China has been significantly emphasized by General Secretary Xi Jinping since the 18th National Congress of the Communist Party, focusing on high-quality development and the integration of culture and tourism [1][2] Group 1: Full-domain Tourism Concept - Full-domain tourism is defined as constructing a complete tourism destination by optimizing public services and promoting industry integration, enhancing the modernity and quality of tourism [1][2] - The core idea of full-domain tourism is "full," which includes comprehensive experiences, spatial expansion, and industry linkage, transforming tourism from a singular industry to a comprehensive one [1][3] Group 2: Resource Optimization - Developing full-domain tourism requires optimizing economic and social resources from a holistic perspective, creating environments that are both livable and touristic [3] - Examples include transforming abandoned industrial sites into creative spaces and enhancing traditional agricultural activities into immersive experiences [3] Group 3: Industry Integration - The tourism industry has strong inter-industry linkages, allowing for the creation of diverse new tourism formats and high-quality products through integration with related industries [4] - Examples of integration include agricultural tourism, traditional crafts revitalization, and the merging of ecological and digital technologies with tourism [4] Group 4: Coordination Mechanism - Establishing a comprehensive coordination mechanism for full-domain tourism development is essential, requiring cross-departmental collaboration and resource integration [5] - The role of the market in resource allocation should be emphasized, alongside government support and public service provision [5] Group 5: Community Involvement - Full-domain tourism should promote community participation, allowing local residents to become service providers and cultural transmitters [6] - This approach aims to enhance local employment and environmental conditions while providing unique cultural experiences for tourists [6]
实现从“旅游+”到“+旅游”的转变 激活全域旅游发展新动能
Ren Min Ri Bao· 2025-08-12 22:22
建立全域旅游综合协调机制。发展全域旅游是一项系统工程。激活全域旅游发展新动能,亟须建立跨层 级、跨部门的全域旅游综合协调机制。要以进一步全面深化改革破除发展梗阻,打破部门壁垒,推动资 源整合与高效利用。充分发挥市场在资源配置中的决定性作用,更好发挥政府作用,将全域旅游纳入地 区整体战略,强化规划引领、政策支持与公共服务供给,同时用好市场的"无形之手",鼓励社会资本参 与建设运营,形成政府引导、市场主导、多方参与的协同发展机制。创新市场监管方式,有效整合文 旅、公安、市场监管等部门力量,建立跨领域、跨区域的旅游综合执法机制,推动常态化联合执法和智 慧平台实时监控,促进监管集约化、治理主动化,更好规范市场秩序、保障游客权益。健全协同联动保 障机制,完善部门联席会议等制度,明确规划、建设、服务等部门的职责边界,形成联动协同工作格 局。引导行业协会自律、企业诚信经营、社区积极参与,共同推动全域旅游发展。 发展全域旅游,既要全域整合资源,更要坚持全民共建共享。旅游地的居民不仅可以成为旅游服务的提 供者,也可以成为当地文化的传承者、历史故事的讲述者和生态环境的守护者。要坚持以文塑旅、以旅 彰文,走独具特色的中国旅游发展之 ...
海韵干年 渔启新篇 2025茂名博贺开渔嘉年华即将启幕
Nan Fang Nong Cun Bao· 2025-08-12 14:00
南海潮涌,千帆 待发。8月15-17 日,广东最大渔 港--茂名博贺港 海韵干年 渔启 新篇 2025茂名 博贺开渔嘉年华 即将启幕_南方 +_南方plus 载着当地渔民世 代相传的海洋敬 畏与生存智慧, 是博贺渔港千年 渔业文明的鲜活 见证。祭海大典 是博贺疍家赶海 习俗的重要组 成,该习俗于 2023年5月入选 第七批市级非物 质文化遗产代表 性项目名录。 追溯过往,祭海 仪式由出巡、祭 海、回巡三个环 节组成,各种形 式的方阵如锣鼓 队,狮子队,渔民 代表队等伴着欢 快的锣鼓声前 进,出巡从妈祖 庙出发到渔港码 头全程约1.3公 里,每经过一个 停留点,队伍就 会驻足表演舞 狮、舞龙等,祭 海大典是博贺镇 渔民开渔前夕举 行的重要仪式, 由德高望重之人 主持祭海仪式, 仪式庄重而肃 将举办开渔嘉年 华活动。这场 以"海韵千年·渔 启新篇"为主题 的盛会,首次 以"三天两晚沉 浸式体验"模式, 串联祭海仪式、 头鲜拍卖、万人 渔市等十大活 动,打造从文化 传承到产业升级 的海洋经济新样 本。 千年渔脉 活化 传承与现代共舞 千百年来,这片 海域总在开渔前 夕被一场古老的 仪式——"祭海 大典"唤醒,它承 ...
丹凤持续拓宽文旅消费市场
Sou Hu Cai Jing· 2025-08-12 05:32
Group 1 - Danfeng County is focusing on enhancing the overall tourism experience by improving various elements such as dining, accommodation, transportation, entertainment, and shopping to stimulate steady growth in cultural and tourism consumption [2][3] - The county has organized a special food competition and evaluations for "famous stores," "famous dishes," and "famous chefs," launching a food map app and promoting 52 unique dishes to attract repeat visitors [2] - A total of 35 distinctive homestays have been established, integrating homestay construction with local industries and promoting various models such as "tourist attractions + homestays" and "cultural customs + homestays" [2] Group 2 - Danfeng County is upgrading scenic spots like Dihua Ancient Town and Taohua Valley, and has introduced four premium tourism routes to enhance visitor experiences [3] - The county is leveraging digital tourism projects using holographic projection and AR technology to create immersive cultural experiences, attracting over 221,800 tourists [3] - A public brand matrix named "Dan Shui Feng Shan New Agricultural Products" has been developed, featuring 31 ecological products and 7 nationally certified green foods, promoting local agricultural products [3]
昌江首批12名旅游推荐官持证上岗
Hai Nan Ri Bao· 2025-08-12 01:18
"昌江的故事资源非常丰富,我们已经拍摄了不少反映昌江创文风貌的短视频。"推荐官高晓晓说, 未来将继续通过镜头和文字,将昌江四季美景呈现给更多游客。 据介绍,昌江还会结合四季特色旅游活动,择期为第二批推荐官授牌,邀请推荐官深度参与。从特 色美食探店、核心景区探访,到精品住宿体验、研学项目打卡,推荐官可通过个性化视角挖掘昌江多元 魅力。此外,推荐官也将参与"走出去"推介活动,以亲历者身份分享真实体验,用更贴近市场的表达提 升昌江旅游吸引力,为当地旅游发展注入新活力。 海南日报讯(海南日报全媒体记者 刘阳秀)日前,昌江黎族自治县旅游推荐官授牌仪式在棋子湾 旅游度假区举行,为首批12名旅游推荐官颁发证书,他们将以全新身份深入挖掘山海黎乡之风情,进一 步扩大昌江全域旅游影响力。 据了解,为强化文旅品牌推广效应,该县旅文局自今年3月起面向全国招募昌江旅游推荐官,经过 层层筛选,最终确定20人入选,此次为首批12人授牌。入选者除获官方认证证书及荣誉称号外,还将接 受旅游知识、摄影技巧等专业培训,任期内可免费深入昌江景区、酒店、饭店等进行全方位体验。 ...
京郊“桃源”微度假
Jing Ji Ri Bao· 2025-08-09 22:04
Core Viewpoint - Wangzuo Town is positioning itself as a benchmark for family tourism micro-vacations in the Beijing suburbs, emphasizing the convenience of nearby natural attractions and cultural experiences [1][5] Group 1: Location and Natural Resources - Wangzuo Town is located 25 kilometers from downtown Beijing, surrounded by rich natural resources including mountains, lakes, and farmland [1] - The town boasts a forest coverage rate of 63%, with 40,000 acres of forest and 4,500 acres of arable land, creating a natural oxygen bar [1][2] Group 2: Tourism Development and Cultural Heritage - Wangzuo Town has completed the protective restoration of significant cultural relics, such as the Wanfo Temple and Sansheng Shrine, to preserve local cultural heritage [1] - The town features one 4A-level scenic area and one 3A-level scenic area, along with nine star-rated leisure agricultural parks [1] Group 3: Integrated Tourism Experience - The town is developing an outdoor education system and leisure agricultural parks, creating a comprehensive consumption loop that includes dining, accommodation, transportation, entertainment, and education [2] - The "Wangzuo All-Region Tourism Town" mini-program has been launched to connect various tourist attractions and services, enhancing visitor experience through real-time data and AI support [3] Group 4: Family-Oriented Activities - The Green Wild Fairyland and Xiangyanghua Community offer family-friendly activities, including nature exploration camps that allow children to engage in farming and outdoor adventures [2][4] - The summer camp programs include themed activities such as "Agricultural Aesthetics Journey" and "Geological Mystery Exploration," catering to children's educational and recreational needs [4][5] Group 5: Future Plans and Events - Wangzuo Town plans to enhance its tourism offerings by integrating agriculture, culture, sports, and commerce, with future events like cycling paths, food festivals, and regional competitions [5] - The town aims to continue promoting itself as a micro-vacation destination for families in the Beijing suburbs, leveraging its diverse resources and smart services [5]
辉煌60载 魅力新西藏丨盐田致富路 古道换新颜
Core Viewpoint - The development of the salt industry in Tsakha Township, Ali Region, marks a significant transformation from traditional practices to modern industrialization, contributing to local economic growth and community prosperity [1][3][9]. Industry Development - The salt mining resource known as "Zhangcang Sanhu" in Tsakha Township has historical significance, with traditional salt transportation using sheep, where each sheep could carry approximately 20 pounds of salt [3]. - In 2018, a salt processing plant was established with an investment of over 3.65 million yuan, initiating the modernization of the salt industry in the region [3][5]. - The salt industry in Tsakha Township has evolved into a complete industrial chain, including salt extraction, processing, and sales, with innovative products like foot therapy salt and hot compress salt enhancing the value of salt [5][7]. Economic Impact - From 2019 to 2024, Tsakha Township sold a total of 870 tons of salt, generating over 4.25 million yuan in sales revenue and achieving a net income of 2.78 million yuan [9]. - The salt industry has created employment for 593 individuals, with total wages amounting to approximately 1.16 million yuan [9]. - Local families have benefited from collective investment in the salt industry, with average annual incomes reaching over 20,000 yuan for some households [9]. Future Prospects - Tsakha Township is planning to further develop the "Salt Sheep Ancient Road" as a cultural tourism project, leveraging local historical and cultural resources to attract visitors [11][13]. - The establishment of tourism facilities, such as a comprehensive service center and cultural experience center, aims to enhance the tourism experience and promote the region's cultural heritage [11].
辉煌60载 魅力新西藏 | 千年“盐羊古道”焕发新生机 “文旅+”再辟乡村振兴路
Yang Shi Wang· 2025-08-09 03:33
Core Viewpoint - The development of the salt industry in Zhakang Township, Ali Region, Tibet, showcases the economic and social achievements of the region, transforming traditional practices into a modern industry while preserving cultural heritage [1][3]. Industry Development - The salt industry in Zhakang Township has transitioned from traditional salt collection to a modernized processing approach, with an investment of over 3.65 million yuan in a coarse salt processing factory established in 2018, creating a complete salt industry chain from collection to sales [3]. - From 2019 to 2024, Zhakang Township has sold a total of 870 tons of salt, generating over 4.25 million yuan in sales revenue and achieving a net income of 2.78 million yuan [7]. Economic Impact - The development of the salt industry has led to increased income for local residents, with over 2,000 villagers benefiting from collective shareholding in the cooperative, resulting in an average annual household income exceeding 20,000 yuan [5]. - Employment opportunities have been created, with 593 individuals working in the salt fields, receiving approximately 1.16 million yuan in wages [7]. Cultural and Tourism Development - Zhakang Township is planning to enhance the "Salt Sheep Ancient Road" tourism development, leveraging local historical and cultural resources to create a new tourism brand, including the establishment of a tourism service center and cultural experience center [10].
河南淅川:“采摘经济”带火乡村游
Zhong Guo Jing Ji Wang· 2025-08-06 02:15
Core Insights - The development of the Bodhi Orchard in Xichuan County showcases the successful integration of "fruit picking live streaming + offline experiences," attracting numerous visitors and enhancing the connection between high-quality agricultural products and consumers [1] - Xichuan County is focusing on ecological fruit industries and comprehensive tourism development, leveraging its status as a key water source area to promote sustainable economic growth and improve local livelihoods [1][2] Group 1: Tourism Development - The county aims to create a comprehensive tourism demonstration zone by enhancing key tourist attractions and infrastructure, establishing a forest landscape pattern that integrates urban and rural areas [2] - Significant investments totaling 1.28 billion yuan have been made to develop 230,000 acres of specialty fruit, creating a year-round ecological landscape [2] Group 2: Economic Impact - In the first half of 2025, Xichuan County received a total of 5.725 million visitors, generating over 4.78 billion yuan in tourism revenue [3]