商业综合体运营
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“湾里”今日正式营业,停车资源扩容
Xin Lang Cai Jing· 2025-12-25 23:32
在北京城市副中心,与环球影城主题公园一路之隔的"湾里",将于今天正式启幕。记者了解到,相比试 营业,这座国际商业娱乐综合体将在交通、优惠、业态三方面带给顾客更多优质体验。 转自:北京日报客户端 试营业期间,湾里·王府井Well-Town是整个项目人气最高的区域。"这个购物中心是不是奥莱?"试营业 以来,一些顾客问。 环汇置业公司相关负责人表示,湾里·王 府 井 WellTown是"非 标 奥莱"——以奥莱品牌矩阵为核心引 擎,聚焦奥莱高性价比的业态优势,坚守"大品牌、小价格"的消费理念,引入了蔻驰等多个品牌的奥莱 店;与此同时,这里又有大约四成空间属于餐饮娱乐品牌,聚合烟火餐饮、娱乐体验等多元业态,还有 很多特色主理人品牌,以策展式零售模式打造前沿消费目的地。 位于城市 副中心,与北京环球影城一路之隔的"湾里",12月26日正式启幕。北京日报记者 白继开摄 西侧增临时停车场 "湾里"分为湾里·王府井Well-Town、湾里·汀云小镇、湾里·诺岚酒店三大板块。12月19日开始试营业 后,三大板块前3天累计客流量突破40万人次,销售突破3000万元。 面对如此大的客流,如何让交通更加有序?"湾里"运营方北京环汇置 ...
北京城市副中心“湾里”商业综合体周五正式开业
Xin Lang Cai Jing· 2025-12-21 20:41
(来源:千龙网) 北京城市副中心再添一处新地标。上周五(19日),与北京环球影城一路之隔的湾里国际商业娱乐综合体 开启试运营。记者了解到,试运营短短三天,湾里·王府井WellTown共迎来42万名顾客。本周五,湾里 商业综合体将正式开业,届时将有上百场精彩活动邀市民游客前来尝鲜、体验。 400余家品牌店齐亮相 湾里项目共有三大主营业态,其中诺岚酒店此前已率先开启试运营,此次启动试运营的为王府井 WellTown和汀云小镇。 12月19日上午9时30分,北青报记者在王府井WellTown看到,不少顾客在商场门口排起长队。"我家离 这儿走路不到10分钟,每天遛弯儿时都会过来看看。今天终于试营业了,以后全家聚会、日常购物都可 以来这里,太开心了!"家住花庄地铁站附近的李女士兴奋地说。 城市首店比例达六成 城市首店和通州首店云集,也是湾里的亮点之一。北青报记者了解到,王府井WellTown中的城市首店 比例达到六成。汀云小镇则汇聚50余家优质品牌,含10余家全国及城市首店、20余家通州首店,全方位 满足多元消费需求。12月27日,与王府井WellTown配套的湾里当代艺术中心也将迎来首展,未来将持 续推出展览、音乐、 ...
解码广州宝业路改造:精致的烟火气和被重塑的利益格局
Nan Fang Du Shi Bao· 2025-12-17 02:02
广州有名的"宵夜一条街"改头换面回来了。12月12日,从海珠宝业路"宵夜一条街"改造而来的宝悦坊正 式开业,一改过去街头大排档式的面貌,成为设计精美的多层商业综合体。 宝悦坊外景。主办方供图 街头露天大排档搬进了楼宇中后,宝悦坊运营方希望能够延续宝业路原有的烟火气,提出了"精致"的新 概念。那么,宝业路原有的烟火气代表着什么,"精致"又代表什么? 在宵夜市场依然具有活力的宝业路"宵夜一条街",新建一个宝悦坊,原有的利益格局被新空间重塑。究 其原因,除了根治油烟噪音扰民等显眼的民生问题外,还有哪些方面值得被看见? 从街头大排档到多层综合体 宝悦坊延续和改变了什么? 12月12日早上,广州海珠宝业路宝悦坊项目现场,人流如织。周边街坊听闻开业的消息后,纷纷前来现 场一探究竟。开业仪式在英歌舞表演中拉开序幕,锣鼓喧天。随后表演团队巡场,让整个商场都热闹了 起来。 从2023年2月底启动租户清退工作到开业,历经两年半多,在原宝业路"宵夜一条街"的位置上,一个横 跨道路两侧的三层商业综合体宝悦坊落成了。 在宝悦坊修建过程中,甚至于开业当日,网络上既有期待的声音,也有质疑的声音。在这些质疑声中, 最受关注的是:新修建的宝悦 ...
打卡深圳新场景
Jing Ji Ri Bao· 2025-11-30 00:50
Group 1: Cultural Consumption and Events - Shenzhen is actively promoting the integration of cultural technology and tourism consumption, enhancing the consumer experience through various events and performances [1] - The original immersive physical drama "Transaction Life" premiered on the "Minghua Wheel," attracting over 3,000 viewers, with 35% being cross-city and cross-border audiences [2] - The "Minghua Wheel" has been transformed into a cultural tourism complex, featuring diverse experiences and serving as a new landmark for cultural tourism in the Guangdong-Hong Kong-Macao Greater Bay Area [2][3] Group 2: Retail and Consumer Experience - The Honor Alpha Global Flagship Store in Shenzhen Bay Vientiane City showcases over 200 AI consumer products, providing an interactive experience for customers [4] - The store attracted an average of over 4,500 visitors daily during the recent holiday period, indicating strong consumer interest and sales performance [4] - Shenzhen Bay Vientiane City, as a major commercial complex, houses over 300 new brands, enhancing the shopping experience and contributing to the local economy [5][6] Group 3: Tax Refund Policies and Cross-Border Consumption - Shenzhen is the city with the most tax refund ports in China, and the "immediate refund" policy starting December 2023 will facilitate cross-border shopping for international travelers [6] - During the recent holiday, Shenzhen Customs processed 2,203 tax refund applications, amounting to 29.12 million yuan, a year-on-year increase of 397% [6] Group 4: Sports and Event-Driven Consumption - The hosting of the 15th National Games has increased sports consumption in Shenzhen, with various outdoor activities and events driving consumer engagement [7] - The Shenzhen Universiade Center is set to host 93 large-scale events in 2024, with significant consumer traffic and revenue generated from surrounding commercial areas [7][8] - The "ticket economy" is effectively converting event attendance into economic growth, with local businesses benefiting from increased foot traffic and sales during major events [8]
“上场运动、下场消费”成为消费新选择 老厂房向“新”向“智”催生新场景
Yang Shi Wang· 2025-11-16 02:25
Core Insights - The transformation of old factory areas in Shijiazhuang into vibrant urban landmarks highlights a trend in urban renewal and adaptive reuse of industrial spaces [1][8] - The newly renovated smart sports venue has become a popular destination, operating 24/7 and featuring advanced facilities that cater to diverse consumer needs [12][14] Group 1: Venue Features - The smart sports venue occupies a renovated 12,000 square meter space, previously a coal machinery factory, now housing 20 sports courts [8][10] - The venue includes dedicated areas for children and offers a variety of sports such as badminton, basketball, and football, attracting a wide range of users [6][4] - Advanced technology allows users to book courts via a WeChat mini-program, with automated lighting and other smart features enhancing the user experience [12][14] Group 2: Popularity and Usage - Since October, over 33,000 visits have been recorded at the venue, with a single-day peak of over 5,000 visitors, indicating high demand [14] - The venue's success has led to an influx of sports-related businesses setting up nearby, further enhancing the area's appeal [16] Group 3: Broader Urban Development - The renovation of this sports venue is part of a larger initiative in Shijiazhuang, where three additional old factory sites are being transformed into comprehensive commercial centers that integrate sports, entertainment, and dining [23][18] - The overall trend reflects a growing interest in "sports + consumption" models, creating new urban experiences for residents [23]
北京号最精彩 | 配套教育、医疗、商业!通州这个棚改安置房项目最新进展抢先看
Bei Jing Ri Bao Ke Hu Duan· 2025-11-04 09:07
Group 1 - The Zhangjiakou Bay Town "Six Small Villages" housing project has made significant progress, laying a foundation for the smooth advancement of this livelihood project [4] - The Jiayuan Pharmaceutical Factory, established in 2002, has been idle since its relocation in 2019. The Fengtai District government has decided to upgrade the site to improve the utilization of low-efficiency industrial space and release high-quality industrial space [6] - The Beijing Development and Reform Commission has approved funding for the Jiuzhoutong (Fengtai Park) urban renewal project, which aims to create an integrated industrial service platform leveraging surrounding innovation resources [6] Group 2 - The "Bayli" international commercial and entertainment complex project is set to officially open on December 26, with online bookings for the Nuo Lan Hotel already initiated [11] - The Beijing South Station area is undergoing renovations to create over 1,000 square meters of new non-motorized vehicle parking space, addressing the lack of designated parking in the area [13] - The newly renovated Xia Dalu road in Xiaguzhuang Town spans 6.988 kilometers, enhancing transportation convenience and connecting visitors to a rural experience [21]
北京将上线全市统一旅游预约平台
Bei Jing Ri Bao Ke Hu Duan· 2025-10-27 06:58
Core Insights - Beijing will launch a unified tourism reservation platform in Q4, integrating resources across transportation, accommodation, dining, attractions, and experiential scenarios [1][2] Group 1: Key Actions and Developments - The city will implement six major special actions, focusing on activating consumer potential and enhancing the tourism experience [1] - The development plan for the Olympic Center area will be introduced, including the renovation of the Olympic Tower and the creation of themed activities related to ice and snow [1][2] - New commercial complexes such as Bayli and Zhongguancun ARTPARK will commence operations, contributing to the local economy [1][2] Group 2: Enhancements in Consumer Experience - In the first three quarters, the city improved the consumer environment by enhancing service offerings at 304 cultural and tourism venues, including dining services [1] - Public libraries and museums extended their service hours during the summer, responding to consumer demands for better access [1]
2025年(三亚)合作发展对接会(深圳站)举办
Hai Nan Ri Bao· 2025-10-21 01:41
Core Insights - The event "Qiongbay Linked to the Future: Free Trade Empowerment for New Chapters" was held in Sanya, focusing on cooperation between Sanya and the Guangdong-Hong Kong-Macao Greater Bay Area [1] - Approximately 260 representatives from government, banks, and enterprises participated, leading to the signing of multiple strategic cooperation agreements [1][2] - The event aimed to transform core policies of Hainan Free Trade Port into tangible business opportunities for enterprises [1] Group 1 - The Sanya Central Business District Management Bureau signed cooperation agreements with Zhuhai Huafa Group and China Communications Construction Company, focusing on commercial complex operations and marine engineering, respectively [1] - Collaborations were established with various organizations, including the Guangdong-Hong Kong-Macao Greater Bay Area Entrepreneurs Alliance and Hong Kong Xinhua Group, covering sectors such as high-end services, digital economy, artificial intelligence, and technology manufacturing [1] - The event was supported by multiple organizations, including the Hainan International Economic Development Bureau and the Hong Kong General Chamber of Commerce [2] Group 2 - Notable companies represented at the event included China Tourism Group, Overseas Chinese Town Group, Tencent, Huawei, and JD.com, indicating strong interest from major players in the region [2] - The event featured thematic promotions, keynote speeches, and a high-level forum to outline a clear blueprint for cooperation between the two regions [1]
“非标商业”释放“别样”消费 重庆两江新区产业园区商业综合体焕新“求变”
Zhong Guo Xin Wen Wang· 2025-09-17 07:13
Core Insights - The article discusses the transformation of the Chongqing Liangjiang New Area's commercial complex, Xinghui Liangjiang Art Commercial Center, through the concept of "non-standard commercial" which emphasizes personalized and differentiated business practices [3][5]. Group 1: Project Overview - Xinghui Liangjiang Art Commercial Center is a multi-functional complex that integrates commercial, artistic, and office spaces, operational since 2016 [3]. - The center previously experienced a stark contrast between busy office hours and quiet non-office hours, prompting a need for revitalization [3]. Group 2: Non-Standard Commercial Concept - "Non-standard commercial" breaks traditional business models, focusing on individuality and innovation across various dimensions such as spatial form, scene creation, and operational models [3][5]. - The rise of non-standard commercial projects has been notable across the country, with examples in Chongqing like C33 Liangjiang Cultural and Creative Park [5]. Group 3: Strategic Logic - The revitalization strategy for the commercial center is based on three key logics: industrial logic, community logic, and design-driven logic [5]. - Industrial logic involves leveraging the support of over 5,000 enterprises and nearly 120,000 talents in the surrounding area [5]. - Community logic enhances operational capabilities and private traffic through cooperation between state-owned and private enterprises [5]. - Design-driven logic emphasizes originality to stimulate word-of-mouth marketing and weekend foot traffic [5]. Group 4: Consumer Experience - The center aims to create a cultural consumption experience, with offerings like themed games and "tipsy" economy activities to enhance consumer interaction [6]. - The integration of industry and commerce is highlighted as a unique feature of the center, making it difficult for other non-standard commercial projects to replicate [6]. Group 5: Business Model - The business model focuses on retaining quality existing merchants and discovering new independent brands, essential for the transition from traditional to non-standard commercial [7]. - The proposed dynamic business model includes 30% first-store brands, 40% themed experience stores, and 30% quality regular stores, aiming to create a composite space for interests, socializing, and lifestyle [7].
青岛站口商业综合体“畅享汇”解码城市“微更新”方程式
Zhong Guo Jin Rong Xin Xi Wang· 2025-09-12 12:36
Core Insights - The "Changxianghui·Haixin Bridge Neighborhood Festival" is a community engagement initiative that started in late August and will continue until the end of September, showcasing a series of activities aimed at enhancing community connections and services [1] - The "Changxianghui" product line, operated by Qingdao Metro, transforms station spaces into small, community-oriented commercial complexes, representing a new paradigm for urban community commerce [1][2] Group 1: Project Overview - The Haixin Bridge station is strategically located in a densely populated urban area, surrounded by residential communities, commercial parks, and schools, allowing for the development of a small commercial complex that serves local residents [2] - The project covers an area of approximately 11,000 square meters, which is about one-tenth the size of a traditional shopping center, yet it includes a comprehensive range of community services from fresh supermarkets to educational training and dining options [3] Group 2: Business Model and Performance - The "Changxianghui" product line focuses on small-scale commercial development, emphasizing the importance of serving the "last mile" of community needs rather than pursuing large-scale projects, achieving a 100% occupancy rate [3] - The project has successfully established itself at multiple metro stations, including Qingdao Station, Tuandao, Taidong, and Haixin Bridge, with overall positive operational performance [3] Group 3: Community Impact and Future Plans - The initiative aims to create a "third living space" for consumers outside their homes, enhancing the urban living experience by integrating transportation and commercial services [6] - Future plans include innovative business models and diverse brand partnerships to further develop metro commercial areas into new consumer hotspots and landmarks within the city [3][6]