中国传统文化出海

Search documents
梦之蓝手工班全球巡味之旅在泰国曼谷启幕
新华网财经· 2025-07-23 09:27
Core Viewpoint - The article highlights the global debut of the culinary IP "Chinese Banquet," which aims to promote Chinese food culture and enhance international understanding of Chinese traditions through a cultural exchange event in Thailand [1][3][5]. Group 1: Event Overview - The "Chinese Banquet" event was launched in Bangkok, featuring over 50 guests from various sectors, including government, business, and academia, showcasing the rich cultural heritage of Chinese dining [1][7]. - The event included a tasting of Sino-Thai fusion dishes, emphasizing the dialogue between civilizations and the cultural confidence of China [1][3]. Group 2: Cultural Significance - The initiative is part of a broader effort to promote traditional Chinese culture abroad, with a focus on achieving cross-cultural resonance through the "Chinese flavor" [3][5]. - The event coincides with the 50th anniversary of diplomatic relations between China and Thailand, highlighting the vitality of cultural exchanges between the two nations [5][7]. Group 3: Culinary Heritage - Chinese culinary culture is described as a refined civilization developed over 5,000 years, with a strong emphasis on quality and craftsmanship in both food and drink [5][14]. - The "Chinese Banquet" serves as a platform to showcase the non-material cultural heritage of Chinese cooking techniques and customs, fostering cultural integration between China and Thailand [8][14]. Group 4: International Expansion - The article notes that the internationalization of Chinese liquor, particularly Yanghe's "Dream Blue," has become essential, with products now available in over 80 countries across six continents [12]. - The "Dream Blue Handcrafted Class" series has previously held events in various countries, gaining popularity among overseas consumers and enhancing the brand's global presence [12][14].