中国传统文化出海
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梦之蓝手工班全球巡味之旅新加坡站启幕,以“宴”为媒续写文化交融新篇
新华网财经· 2025-10-30 10:11
Core Viewpoint - The article highlights the launch of the "China Feast" event in Singapore, showcasing Chinese culinary culture and the integration of traditional Chinese liquor with food, emphasizing cultural exchange and the promotion of Chinese heritage abroad [1][3][13]. Group 1: Event Overview - The "China Feast" event, a collaboration between Xinhua News and Yanghe Brewery, has commenced its global tour in Singapore, featuring immersive experiences of Chinese banquet aesthetics [1]. - The event aims to illustrate the deep-rooted culinary traditions of China, focusing on the craftsmanship of the "Dream Blue Handcrafted Class" liquor, which embodies the spirit of true craftsmanship [3][15]. Group 2: Cultural Significance - Singapore's multicultural environment provides a fertile ground for the "China Feast" to take root, allowing for a vivid representation of China's millennia-old dining culture [3]. - The event serves as a platform for cultural dialogue, enabling attendees to experience the essence of Chinese culture through food and drink, thereby fostering mutual understanding between China and Singapore [10][13]. Group 3: Key Remarks - Chen Jun, Vice President of Yanghe Brewery, emphasized the romantic essence of Chinese liquor, which reflects hospitality and nostalgia for one's homeland [5]. - Li Xuemin, Vice President of the Singapore Chinese Chamber of Commerce, noted that liquor has been an integral part of Chinese civilization, symbolizing friendship and celebration [8]. - Shen Liguo, Director of the Jiangsu Provincial Commerce Department in Singapore, expressed hopes that the event would deepen Singaporeans' appreciation of Chinese liquor and culture [10]. Group 4: Future Prospects - The "Dream Blue Handcrafted Class" aims to continue using liquor as a medium to connect cultures globally, promoting the essence of traditional Chinese brewing techniques [15].
梦之蓝手工班全球巡味之旅在泰国曼谷启幕
新华网财经· 2025-07-23 09:27
Core Viewpoint - The article highlights the global debut of the culinary IP "Chinese Banquet," which aims to promote Chinese food culture and enhance international understanding of Chinese traditions through a cultural exchange event in Thailand [1][3][5]. Group 1: Event Overview - The "Chinese Banquet" event was launched in Bangkok, featuring over 50 guests from various sectors, including government, business, and academia, showcasing the rich cultural heritage of Chinese dining [1][7]. - The event included a tasting of Sino-Thai fusion dishes, emphasizing the dialogue between civilizations and the cultural confidence of China [1][3]. Group 2: Cultural Significance - The initiative is part of a broader effort to promote traditional Chinese culture abroad, with a focus on achieving cross-cultural resonance through the "Chinese flavor" [3][5]. - The event coincides with the 50th anniversary of diplomatic relations between China and Thailand, highlighting the vitality of cultural exchanges between the two nations [5][7]. Group 3: Culinary Heritage - Chinese culinary culture is described as a refined civilization developed over 5,000 years, with a strong emphasis on quality and craftsmanship in both food and drink [5][14]. - The "Chinese Banquet" serves as a platform to showcase the non-material cultural heritage of Chinese cooking techniques and customs, fostering cultural integration between China and Thailand [8][14]. Group 4: International Expansion - The article notes that the internationalization of Chinese liquor, particularly Yanghe's "Dream Blue," has become essential, with products now available in over 80 countries across six continents [12]. - The "Dream Blue Handcrafted Class" series has previously held events in various countries, gaining popularity among overseas consumers and enhancing the brand's global presence [12][14].