赵辉介绍，八里坪遗址考古队与多家科研院所、高校合作，植物考古、动物考古、DNA检测等多 学科专家同步进入考古现场，考古工作者获取的信息能达到80%以上。 央广网北京11月29日消息（总台记者贺威通 山西台记者杜佳梁 晋城台记者李斌）据中央广播电视 总台中国之声《新闻和报纸摘要》报道，党的二十届四中全会提出，要弘扬和践行社会主义核心价值 观，大力繁荣文化事业，加快发展文化产业，提升中华文明传播力影响力。 在山西晋城市沁水县的八里坪遗址，考古工作者应用科技检测与多学科协作等新技术、新模式，探 寻中原地区文明起源，一项项重要考古成果接连涌现。系列报道《四中全会精神在基层》走进山西晋城 八里坪遗址考古发掘现场，本期推出《科技考古破译古文明的密码》。 在山西晋城市沁水县的八里坪遗址2025年度考古发掘现场，工作人员正有序进行文物整理与遗址防 护工作。这里是晋东南地区已知规模最大的新石器时代晚期遗址，距今约4300年，已确认分布面积超一 百万平方米。 在遗址建筑基址发掘现场，山西省考古研究院华夏文明研究所所长、沁水八里坪遗址项目负责人赵 辉正和同事们采集浮选土样，为还原远古时期的社会生活图景寻找佐证。 赵辉：这个灰坑里边 ...

Core Insights - The integration of culture and economy is driving rural revitalization, transforming traditional rural areas into vibrant cultural and economic hubs [1][4][5] - The rise of digital technology and media is reshaping the perception and engagement with rural areas, making them more visible and attractive to a broader audience [2][3] Group 1: Cultural Influence on Rural Development - Cultural elements are being digitized and modernized, such as the digitization of traditional embroidery and the use of live streaming for cultural events, which enhances the economic viability of rural areas [1][3] - The concept of "cultural confidence" is crucial, as it fosters a deeper connection to rural heritage and encourages local communities to engage with their cultural roots [2][4] Group 2: Economic Transformation through Cultural Engagement - The blending of culture and economy has led to significant economic benefits, exemplified by the increase in average annual income in rural areas, such as the rise from 3,500 yuan to 56,000 yuan in a specific village [3][4] - New cultural practices and events, such as rural tourism and agricultural festivals, are creating diverse economic opportunities and attracting visitors, thereby enhancing the local economy [2][3] Group 3: The Role of Technology in Cultural Promotion - Digital platforms are redefining rural engagement, with live streaming becoming a new form of agricultural activity, allowing for greater visibility and interaction with rural products and culture [2][3] - The use of technology in promoting cultural heritage is essential for creating a modern narrative around rural life, making it appealing to younger generations and tourists alike [1][2]

"望得见山、看得见水、记得住乡愁"，是"城里人"和"村里人"对美好生活的共同愿景。文化是一种最深 沉、最持久的力量，对经济社会发展能够发挥重要的推动作用。费孝通说，中国社会是乡土性的。"乡 土中国"曾意味着一种需要摆脱的"物质匮乏状态"；而在当下，乡土成为社会普遍关注的一种意义象征 和精神归宿，焕发着人文与经济共生共荣、交融激荡的新活力。那么，作为一种软实力，文化是以何种 深沉而看得见的方式推动乡村振兴呢？ 今天的乡村，一幅幅传统与现代交相辉映的文化图景正徐徐展开：湘西苗绣传承人将纹样数字化，通过 3D打印让传统技艺走进现代家居；宜兴紫砂陶艺大师开设云端工坊，让千年窑火在直播间熊熊燃烧； 福建土楼的夯土墙内，响起摇滚音乐节的热闹喧嚣；陕北窑洞的剪纸艺术，登上了巴黎时装周……在这 些图景中，文化与现代数字技术、直播平台或国际范儿相融合、同乡村产业相结合，形成某种具象产品 或发展成果，在生产景观中呈现，推动着各行各业发展，并在文化自信中形成多重的再生产。文化优势 源源不断转化为经济优势、发展优势，让乡村持续焕发勃勃生机。 人不仅是"经济人"，更是文化的人、追求美好生活的人。人文经济学在乡村全面振兴中的生动实践，也 ...

制片人：周锐 秦瑜明 0:00 2022年6月8日，习近平总书记来到四川省眉山市三苏祠，了解当地保护历史文化遗产等情况。总书记驻 足感慨："一滴水可以见太阳，一个三苏祠可以看出我们中华文化的博大精深。我们说要坚定文化自 信，中国有'三苏'，这就是一个重要例证。" 三苏祠位于四川省眉山市，是北宋著名文学家苏洵、苏轼、苏辙父子三人的故居。父子三人不仅文章千 古流传，接力形成的"读书正业、孝慈仁爱、非义不取、为政清廉"家风更是为人世代称道。 出品人：俞岚 胡芳 视觉指导：曹航宇 李尽沙 撰稿：韩飞 赵丽彤 项目统筹：李怡滢 石宇杭 视频编创：张润开 戴溪研 鲁思涵 配音：刘琦 赵德煜 徐劭航 导演：刘羡 白晓晴 策划统筹：孙静波 徐洋 任帅 编审：佟瑶 张弯 英文译审：莫红娥 责编：张靖雯、陈亚楠 ...

当前，中国资本市场正处于从规模扩张向内涵式增长的关键转型期，证券行业面临着由传统通道业务向 综合金融服务升级的时代命题。监管层提出的五个"着力"顶层设计，系统性地描绘出资本市场高质量发 展的实践蓝图与前进方向，为行业文化建设提供了根本指引。 在邹迎光看来，文化是推动高质量发展蓝图落地的核心驱动力，而坚持党的领导、筑牢理念根基，正是 券商文化建设行稳致远的"压舱石"。在行业转型攻坚阶段，构建以"合规、诚信、专业、稳健"为基石， 兼具中国特色与时代精神的金融文化，既是券商稳健前行的保障，更是激发价值创造的"催化剂"。 "金融工作兼具政治性与人民性，唯有坚持党建引领，才能确保文化建设不偏航、不走样。"邹迎光表 示，作为金融改革发展的参与者和见证者，中信证券始终将党的领导作为企业文化建设的"根"与"魂"， 持续传承中信集团的红色基因。公司始终秉持"金融报国、金融为民"理念，将党的政治优势转化为治理 效能，通过强化直接融资"服务商"、资本市场"看门人"、社会财富"管理者"三大核心功能，扎实推进金 融"五篇大文章"，在服务实体经济、助力居民财富增长、维护金融稳定中发挥"排头兵"作用。 谈及公司文化体系，邹迎光认为，中信证 ...

Core Viewpoint - The article discusses the strategic transformation of Chen Li Ji, a 425-year-old traditional Chinese medicine brand, focusing on its integration of Chen Pi (dried tangerine peel) into the health industry, digital transformation, and rural revitalization efforts [1][2][4]. Group 1: Strategic Initiatives - Chen Li Ji launched the Chen Pi Cultural Festival themed "Sailing Against the Wind, Living Forever," marking its 425th anniversary and announcing the "Chen Pi Health" strategic plan [3][4]. - The company aims to leverage Chen Pi as a pivotal element to drive its growth in the health industry, digital transformation, and rural revitalization [5][12][54]. Group 2: Industry Context - The Chen Pi industry is experiencing unprecedented growth opportunities, with the New Hui district reporting a planting area of approximately 143,000 acres and a fresh fruit output of 180,000 tons in 2024 [16][17]. - The total output value of the Chen Pi industry is estimated at 26.018 billion yuan, providing employment and income increases for over 70,000 people, with farmers seeing an average income increase of about 22,000 yuan [18]. Group 3: Policy Support - The Chinese government has issued policies to promote the inheritance and innovation of traditional Chinese medicine, which supports the development of the Chen Pi industry [20][21][28]. - Chen Li Ji's new Chen Pi industrialization planting base was included in the second batch of Guangdong Province's traditional Chinese medicine industrialization base list in 2021, reflecting direct benefits from these policies [28][30]. Group 4: Consumer Trends - There is a notable shift in consumer demographics towards younger generations, with individuals under 35 years old making up 35.9% of the traditional health demand group [33]. - The health service industry is projected to reach a total scale of 16 trillion yuan by 2030, with the health and wellness market already valued at 708.2 billion yuan in 2022 and continuing to grow [34][35]. Group 5: Product Development - Chen Li Ji has expanded its product line from traditional Chinese medicine to include various health products such as aged Chen Pi, Chen Pi tea, and other health foods, catering to modern consumer preferences [54][78]. - The company has established a digital platform for the Chen Pi industry, integrating blockchain technology for traceability and quality assurance, addressing long-standing trust issues in the industry [68][76]. Group 6: Cultural Integration - Chen Li Ji is promoting cultural integration through events like the Chen Pi Cultural Festival and creative cultural projects, transforming traditional Chen Pi culture into appealing elements for younger consumers [80][83]. - The company has created an immersive cultural experience at its museum in Guangzhou, allowing urban consumers to engage with Chen Pi culture in a familiar setting [86][90].

Group 1 - The core viewpoint emphasizes the increasing public participation in cultural creation, driven by improved living standards and technological advancements, leading to a new form of shared cultural expression [1][5]. - The "14th Five-Year Plan" highlights the need to enhance cultural service and product supply capabilities to meet the growing spiritual and cultural demands of the populace [3][5]. - The plan suggests a series of targeted measures to promote cultural development, including improving cultural originality, fostering new forms of mass art under internet conditions, and enhancing public cultural services [5]. Group 2 - The article mentions various cultural activities, such as performances and live broadcasts, showcasing traditional art forms like the Su Bei drum and the Morin Khuur, indicating a revival and promotion of cultural heritage [4][6][7]. - The focus on cultural confidence and self-reliance is underscored, with an emphasis on reforming cultural systems to adapt to new public demands and ensure continuous cultural vitality [5].

Core Viewpoint - Jingdezhen, known as the "Porcelain Capital," is revitalizing its rich ceramic heritage through innovative cultural preservation and development strategies, aiming to enhance its global reputation and economic vitality [2][12]. Group 1: Cultural Heritage Preservation - Jingdezhen is focusing on the authentic protection of its ceramic heritage, with landmarks like the Longzhu Pavilion and the Royal Kiln Factory reflecting its historical significance [3][4]. - The city is utilizing advanced technologies such as big data and artificial intelligence to create a digital system for preserving and studying its vast collection of approximately 20 million ancient ceramic fragments [4]. - The local government emphasizes the importance of protecting and revitalizing historical sites and cultural memories, aiming to create a living cultural textbook for visitors [5][6]. Group 2: Innovation and Modernization - Jingdezhen is integrating traditional ceramic techniques with modern design and market strategies, exemplified by products like the "Fu Ru Yi" tea set, which combines cultural heritage with contemporary aesthetics [6][8]. - The city has established a vibrant creative industry hub, the Taoxichuan Cultural and Creative District, which has attracted over 17,682 merchants and generated a total transaction volume exceeding 20.5 billion yuan [8]. - The number of non-material cultural heritage representatives has increased to over 3,200, showcasing the city's commitment to passing down traditional skills while encouraging innovation [7][12]. Group 3: Economic Development - Jingdezhen's GDP is projected to reach 117.9 billion yuan in 2024, with the total output value of the ceramic industry chain estimated at 93.9 billion yuan [10]. - The city is experiencing a significant increase in tourism, with visitor numbers rising from 44.67 million in 2022 to over 60 million in 2024, and tourism revenue growing from 36.3 billion yuan to 75.3 billion yuan [9][10]. - The local government is focused on transforming cultural tourism into economic growth, enhancing infrastructure, and improving service quality to attract more visitors [13][14].

Core Viewpoint - The article emphasizes the importance of intangible cultural heritage (ICH) in preserving cultural identity, promoting economic development, and facilitating cultural exchange, despite some skepticism regarding its practical value in modern life [1][2][3][4][5][6][7] Group 1: Cultural Significance - ICH serves as a historical memory and a source of cultural recreation, with over 100,000 representative projects in China that encapsulate collective memory and wisdom [2] - Examples such as the Dragon Boat Festival and the Karez irrigation technique illustrate how ICH maintains relevance and contributes to modern practices and engineering solutions [2] Group 2: Economic Impact - There are over 12,900 ICH workshops across 2,138 county-level administrative regions, including 693 poverty-stricken counties, creating employment for over 1.2 million people [3] - ICH not only enriches cultural life but also drives economic growth by integrating traditional crafts into modern markets, thus enhancing both financial and intellectual wealth in rural areas [3] Group 3: Cultural Confidence and Exchange - ICH acts as a universal language for civilization exchange, with symbols like the Luban lock representing Chinese wisdom and fostering international understanding [4] - Many ICH elements, such as dragon and lion dances, serve as cultural symbols for overseas Chinese, reinforcing cultural identity and connections [4] Group 4: Innovative Preservation - The preservation of ICH should focus on creative transformation and innovative development, integrating traditional skills into contemporary life rather than merely preserving them [5][6] - New approaches include reimagining traditional crafts for modern applications, such as using oil paper umbrellas as decorative lampshades and developing eco-friendly materials inspired by traditional lacquer techniques [6] Group 5: Growing Popularity and Future Outlook - The rising interest in cultural heritage, driven by material abundance and cultural awareness, highlights the potential of ICH as a solution database for contemporary needs [7] - The "14th Five-Year Plan" suggests a systematic approach to protecting and promoting traditional culture, indicating a shift in focus from questioning the necessity of ICH to envisioning its future [7]

Core Viewpoint - The "Outstanding Young Calligraphy and Seal Cutting Works Exhibition" opened at the Shandong Art Museum, showcasing 100 high-quality works from 40 young calligraphy and seal cutting artists from Shandong [1][5]. Group 1: Exhibition Details - The exhibition features works from 40 young artists under the age of 40 who have shown promise in national calligraphy and seal cutting competitions [5]. - The event is part of the 2025 Shandong Provincial Federation of Literary and Art Circles' artistic creation support project, aiming to cultivate and promote young talent in the field [5]. - The exhibition will run until December 12 [5]. Group 2: Artist Perspectives - Young artist Zhang Weijie, who has been practicing calligraphy for over 20 years, emphasizes a personal and introspective approach to his work, aiming for a harmonious expression of different styles [3]. - Zhao Yifang, a representative of the participating artists, highlights the rich cultural heritage of Shandong and encourages young calligraphers to explore contemporary expressions while rooted in tradition [3]. Group 3: Institutional Support - The Shandong Provincial Federation of Literary and Art Circles aims to build a talent pool through various measures, including policy support, project funding, and platform development [4]. - The federation encourages young calligraphers to seize opportunities and develop into responsible and passionate artists of the new era [4].