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M7收视创纪录,中国电竞再破圈
Huan Qiu Shi Bao· 2026-02-02 22:53
Group 1 - The seventh edition of the "Mobile Legends: Bang Bang" (MLBB) World Championship (M7) concluded successfully in Jakarta, Indonesia, with the Philippine team Aurora PH winning against the Indonesian team Alter Ego with a score of 4:0 [1] - The event achieved a peak global viewership of 5.68 million, being recognized by multiple foreign media as a new bridge for Chinese digital culture to go global [1] - MLBB, launched globally in 2016, has accumulated over 1.5 billion registered users and over 110 million monthly active users, making it one of the most influential mobile esports IPs worldwide [1] Group 2 - The M7 event not only positioned Indonesia at the center of the global esports stage but also enhanced cultural exchange between Indonesia and China through an "esports + cultural tourism" model [2] - Data from Esports Charts indicated that topics related to Chinese elements on social media platforms like TikTok garnered over 300 million views, highlighting the event as a popular medium for cultural exchange [2] - The 2025 China Game Industry Report projects that overseas revenue from self-developed Chinese games will exceed 100 billion yuan for six consecutive years, reaching 20.455 billion USD by 2025, showcasing the "ecological outbound" model of Chinese esports [2]