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五粮液亮相2025服贸会多维场景展现中国白酒文化魅力
Xin Lang Cai Jing· 2025-09-13 10:38
Group 1 - The core idea of the article highlights Wuliangye's innovative exhibition strategy at the Service Trade Fair, showcasing its brand history and cultural heritage through dual exhibition spaces [2][4][9] - Wuliangye has set up six themed check-in points that connect indoor and outdoor areas, each uniquely presenting the charm of "Great Nation's Strong Aroma" [4][6] - The outdoor area incorporates local Yibin cultural elements, offering visitors a taste experience with Wuliangye cocktails paired with local delicacies like Yibin burning noodles and ice powder [6][8] Group 2 - The Service Trade Fair serves as a significant platform for China's openness and cooperation, featuring nearly 2,000 exhibitors, including around 500 Fortune 500 companies [9][11] - Wuliangye participates as a "global partner" and "designated wine" to showcase the cultural depth and unique appeal of Chinese liquor to the world [9][11] - The company emphasizes its commitment to enhancing global influence through participation in international exhibitions, thereby promoting traditional Chinese culture and modern display methods [11][13]
古井贡酒连续三届亮相RCEP(黄山)论坛 持续赋能区域合作
Group 1 - The 2025 RCEP Local Government and Friendship City Cooperation Forum was held in Huangshan, Anhui Province, showcasing the deep charm of Chinese liquor culture through the strategic partnership of Gujing Gongjiu [1][13] - Gujing Gongjiu introduced the "Gujing Gongjiu Year Original Ancient 20 Osaka Expo China Pavilion Official Partner Commemorative Wine" at the forum, utilizing live streaming and holographic projection to enhance audience engagement [3][5] - A cooperation agreement was signed between Gujing Gongjiu and the Korea Anhui Industrial Development Co., Ltd. to expand sales in the Korean market and enhance brand international recognition [4][7] Group 2 - Gujing Gongjiu's international department director presented a promotion titled "Let Chinese Liquor Become the Language of the World," emphasizing the integration of liquor with the health industry [7] - The company has participated as the official partner of the China Pavilion at five consecutive expos, promoting Chinese liquor culture and local cultural characteristics globally [7] - Gujing Gongjiu has entered over 30 countries and regions worldwide, leveraging its unique brewing process and rich historical culture [7]