"我们选择在旧宫开店，是经过深入调研和慎重考虑的。"盒马华北区域负责人宏柒表示，"旧宫镇及周 边地区人口密集，消费潜力巨大，但高品质的生鲜超市相对稀缺。我们希望通过盒马鲜生旧宫店，为当 地居民带来更便捷、更优质的购物体验，让附近居民在家门口就能体验到新鲜美食。" 北京商报讯（记者 赵述评）12月18日，北京盒马鲜生北京旧宫万科广场店开门迎客，开业首日客流量 突破2万人次。新店填补了周边高品质生鲜超市的空白，迅速成为周围居民的新宠。 盒马鲜生旧宫店位于大兴区旧宫镇万科广场一层，店内面积近3000平米，商品数量超过5000种。旧宫镇 作为亦庄新城的重要组成部分，近年来经济发展迅速，居民生活水平不断提高，对高品质生活的需求也 日益增长。 盒马践行"产地直采+订单农业"模式，在京津冀地区打造多个"盒马村"，将平谷的草莓、张北的燕麦等 优质本地农产品直接送上北京市民的餐桌。这一举措不仅缩短了供应链、保障了产品新鲜度，更有效带 动了农业产业链升级。 开业当天，车厘子专区便成为人气最旺的打卡点之一。2025年冬季，车厘子成为北京市民年货清单上 的"顶流水果"。得益于智利车厘子产量同比增长约50%，叠加12月中旬起大批海运到 ...

Core Insights - The company is actively enhancing its supply chain and logistics to meet the increased demand for fresh produce and seafood during the holiday season [1][2] Group 1: Supply Chain Innovations - The company has implemented a "direct procurement + order agriculture" model, collaborating with over 20 major agricultural production areas to secure a daily supply that is 1.5 times higher than usual [1] - For seasonal fruits like pomegranates and oranges, the company ensures that products are harvested and delivered within 24 hours, improving freshness by 30% compared to previous practices [1] Group 2: Product Offerings and Quality Assurance - The company has prepared various seafood packages featuring local specialties such as Panjin river crabs and grass shrimp, supported by a 70,000 square meter smart cold storage facility that maintains a loss rate of below 5% [2] - A total of 2,000 tons of frozen beef and lamb, along with 3,000 tons of seafood, have been pre-stocked to meet diverse customer needs [2] Group 3: Safety and Pricing Measures - Daily pesticide residue testing is conducted on incoming fruits and vegetables, with immediate removal of any non-compliant products to ensure market safety [2] - The company monitors agricultural product prices in real-time, successfully reducing the prices of essential vegetables like potatoes and cabbages by 5% compared to normal levels [2]