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万亿“它经济”催生消费新场景 广州首个人宠共融生态空间开业
Core Insights - The pet economy in China is projected to exceed 811.4 billion yuan by 2025, with Guangzhou emerging as a key city in the Greater Bay Area for pet industry innovation [1][3] - The opening of the "New Times Luohasi Pet Paradise" marks a significant shift from basic supply to quality upgrades in the pet economy, providing a high-quality space for pet-human interaction [1][4] Industry Growth - China's pet economy has experienced a rapid growth rate of 25.4% CAGR, increasing from 97.8 billion yuan in 2015 to 592.8 billion yuan in 2023, with the younger generation (post-90s and post-00s) accounting for over 66% of pet owners [3][4] - In the Greater Bay Area, the pet ownership penetration rate is 23.5%, with an average annual spending of over 4,000 yuan per pet, and high-end services and cross-industry integrations growing at an impressive rate of 92% [3] Consumer Trends - The "humanization" trend among young pet owners is driving consumption beyond basic needs like food and medical care, extending into social entertainment, emotional companionship, and fashion experiences [3][4] - The integration of AI technology with pet services and cross-industry collaborations is becoming a new engine for high-quality development in the pet economy [3] New Business Model - The New Times Luohasi Pet Paradise spans approximately 1,000 square meters and features a theme of "Loving Pets for a Lifetime," creating an immersive ecosystem that includes pet social areas, themed commercial stores, and supporting service clusters [4] - The park integrates various business models such as pet recreation, light dining, grooming, and interactive experiences, while also hosting unique events like art exhibitions and pet fashion weeks [4] Social Responsibility - The park has been awarded the title of "Community Caring for Stray Animals" by the Guangzhou Pet Industry Association and will regularly conduct public welfare activities such as free clinics and adoptions, aligning with modern consumer values of social responsibility [4] Future Outlook - The establishment of such integrated pet-friendly spaces is expected to become a new hotspot for urban commercial upgrades, contributing to Guangzhou's goal of becoming an international consumption center and enhancing the emerging consumer market [4]