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“十五五”开好局 起好步丨看木偶戏、逛文创市集 传统古城消费场景上新
Yang Shi Xin Wen· 2026-01-16 09:04
Core Viewpoint - The article highlights the initiatives taken by Zhangzhou to enhance service consumption and create new consumption scenarios, leveraging its rich cultural and tourism resources, including traditional performances and local businesses [1][2][3]. Group 1: Cultural Heritage and Performance - Zhangzhou is promoting traditional performances such as glove puppetry and local operas to attract visitors, with shows like "Wu Song Fights the Tiger" gaining popularity [1]. - The city has focused on creating a conducive environment for cultural performances by providing facilities like ancient-style corridors and stages, fostering collaboration between local businesses and performance troupes [1]. Group 2: Open and Shared Business Environment - Zhangzhou Ancient City has established a creative market for individual entrepreneurs, allowing them to rent shared stalls for less than 500 yuan per week, facilitating business opportunities [2]. - The city encourages shops to utilize public spaces for outdoor operations, enhancing the vibrancy of the area while ensuring compliance with safety regulations [2]. - A star-rating system for businesses has been implemented, promoting those that demonstrate integrity and quality, thereby increasing foot traffic and encouraging a positive business atmosphere [2]. Group 3: Economic Growth and Visitor Engagement - In the past year, Zhangzhou Ancient City saw over 37 million visitors, a year-on-year increase of over 30%, contributing to more than 2 billion yuan in consumption [3]. - The city plans to further improve its business environment through regulatory enhancements and AI-driven government services, aiming for a market-oriented and internationalized economy [3].
“多点发力”打造“消费新场景+特色文旅名片” 古城焕发新活力更具“烟火气”
Yang Shi Wang· 2026-01-16 05:14
Core Viewpoint - The article emphasizes the efforts of Zhangzhou City in Fujian Province to enhance service consumption by creating new consumption scenarios, leveraging its rich cultural and tourism resources, including intangible cultural heritage and traditional architecture [1] Group 1: Cultural and Tourism Development - Zhangzhou City is focusing on revitalizing traditional performances such as glove puppetry, which attracts tourists and enhances local cultural identity [2] - The city is implementing a model of "inheritance" and "win-win" by supporting traditional theater troupes through infrastructure improvements and collaborations with local businesses, thereby enriching the cultural atmosphere and increasing the visibility of these troupes [4] Group 2: Business Environment and Opportunities - The city has introduced shared stalls in the ancient city center for individual entrepreneurs, allowing them to operate at a low cost of under 500 yuan per week, thus promoting entrepreneurship and enhancing the vibrancy of the area [7] - A star rating system for businesses has been established in collaboration with local departments to encourage high-quality development and promote successful shops through various media channels, thereby increasing foot traffic [9] Group 3: Economic Impact - In the past year, the ancient city of Zhangzhou has seen over 37 million visitors, a year-on-year increase of over 30%, which has generated more than 2 billion yuan in consumption [11] - Zhangzhou City plans to further improve its business environment through regulatory enhancements and AI government services, aiming to create a market-oriented, legal, international, and convenient business atmosphere [14]