中国短跑名将葛曼棋在活动中谈到她对体育文化的理解："体育文化蕴含的运动之美具备完整性特征， 它不只是记录胜利的瞬间，不仅是运动员站在领奖台上的荣耀，更是在自己突破极限时，听到自己心跳 的那种清醒，这种美比任何的荣耀都更加持久。" 厦门业余马拉松运动员、银行职员黄雪梅说："生活在厦门，我很幸运。这里有美丽的环岛路，有包容 的跑步氛围，我想用自己的脚步告诉大家，只要坚持、只要热爱，每个普通人都能跑出属于自己的高光 时刻。" 新华社厦门1月8日电（记者刘旸、林德韧）"运动之美"——体育文化展示交流活动8日在福建厦门 举办，活动由中央精神文明建设办公室和国家体育总局主办，以歌舞、朗诵、讲述、影视等形式展现我 国体育文化建设成果，以及体育对群众精神文化生活的积极影响。 活动现场分为"幸福奔跑"、"幸福城市"和"幸福未来"三个篇章，包括演唱厦门马拉松主题曲《追光》、 诗歌朗诵《美好的奔跑》、舞蹈《白鹭之舞》等节目。情景讲述融合交响演奏的节目《文明的乐章》以 及歌曲《大厦之门》用艺术的方式展现了城市之美。活动现场还布置了《我们的体育文化故事》等展 板，讲述厦门体育文化历史传承和当前全民健身事业的生动实践。 从奥运冠军转型为 ...

2025年6月，中宣部文明培育局与国家体育总局宣传司、国家广播电视总局传媒机构管理司共同发起体 育公益广告和中华体育故事征集活动，征集到8000余件作品，经过严格公正审核遴选，确定推介《中华 体育精神宣传片|加油中国！》《中国功夫》系列双语微纪录片等120件优秀作品。（记者季芳 人民网记 者杨磊） 本次活动由中宣部文明培育局、国家体育总局宣传司、国家广播电视总局传媒机构管理司联合主办，人 民网、北京体育大学、中国精神文明网承办。中央精神文明建设办公室、国家体育总局、国家广播电视 总局、人民日报社负责同志及地方精神文明建设办公室、体育局、广电局，体育行业机构，主要互联网 平台，高校和媒体等100余位嘉宾出席活动。 人民日报北京12月31日电 12月31日，优秀体育文化作品发布活动在人民日报社新媒体大厦人民网初心 报告厅举行。 ...

Core Insights - The cultural attributes of sports have become more prominent during the "14th Five-Year Plan" period, with a richer cultural function and more significant cultural value being highlighted [1] - The spirit of Chinese sports has been deeply ingrained in a broader range of society, contributing strong spiritual power to the advancement of Chinese-style modernization [1] Summary by Categories - **Cultural Development in Sports** - The cultural aspects of sports have been increasingly emphasized, showcasing a more vivid cultural identity [1] - The functions of sports culture have expanded, indicating a diversification in its roles and impacts [1] - **Impact on Society** - The promotion of the Chinese sports spirit has reached a wider audience, enhancing its influence and acceptance within society [1] - The positive energy derived from sports is seen as a vital force in supporting the modernization efforts in China [1]

Core Viewpoint - The 10th China Sports Art Exhibition and the "Chinese Sports Spirit Ode" cultural exhibition are launched in conjunction with the 15th National Games, showcasing the integration of sports and art while celebrating the development of Chinese sports culture [1][2]. Group 1: Exhibition Details - The main venue in Guangzhou features approximately 150 pieces from the China Sports Museum and the China Artists Association, themed "The Poetics of Strength and Beauty," highlighting the original power of the human body and the spirit of sports [1]. - The Shenzhen venue displays 59 pieces from the China Sports Museum, illustrating the magnificent development of Chinese sports and exploring the deep integration of sports and art [1]. - The "Chinese Sports Spirit Ode" exhibition includes over 260 valuable cultural relics from the China Sports Museum, tracing the evolution of Chinese sports culture and narrating the stories of perseverance among Chinese athletes since modern times [1]. Group 2: Cultural Significance - The exhibitions reflect the achievements in sports culture construction during the 14th Five-Year Plan period and embody the spirit of the 20th National Congress of the Communist Party of China, enhancing the cultural depth of the 15th National Games [2]. - Notable contributions include donations from former athletes and artisans, such as historical artifacts and crafted artworks, to the China Sports Museum, emphasizing the importance of preserving sports history [2]. Group 3: Duration - The exhibitions will run until December 5 [3].

Core Points - The 15th National Games is set to open, accompanied by the 10th China Sports Art Exhibition and the "Chinese Sports Spirit" cultural exhibition in Guangdong [1][2] - The main exhibition in Guangzhou features approximately 150 pieces showcasing the integration of sports and art, celebrating the universal values inherent in sports [1] - The Shenzhen exhibition displays 59 pieces from the China Sports Museum, illustrating the development of Chinese sports and exploring the potential of sports and art integration [1] - The "Chinese Sports Spirit" exhibition features over 260 valuable artifacts, tracing the evolution of Chinese sports culture and highlighting the stories of perseverance among Chinese athletes [1][2] Industry Insights - The exhibitions reflect the significant achievements in sports culture construction during the 14th Five-Year Plan period, demonstrating the interplay between sports and culture [2] - A special retrospective of the National Games since its inception in 1959 showcases the development of China's sports industry [2] - The events aim to enhance public engagement with the National Games and promote a shared cultural experience in the Bay Area [2]

Core Points - The Guangdong Sports Museum officially opened on November 3, showcasing the evolution of sports culture in Guangdong from ancient to modern times [1] - The museum covers a total area of 7318.79 square meters and features collections that highlight the historical foundation and achievements of Guangdong as a strong sports province [1] Summary by Sections Museum Overview - The museum is located at the Guangdong People's Sports Ground, known as a "living fossil of Lingnan sports culture" [1] - It presents a comprehensive development timeline of sports in Guangdong, including ancient martial sports, folk sports, modern competitive sports, mass sports, and the sports industry [1] Exhibits and Themes - The main exhibition theme is "Dare to be the First, Always Compete for the Best," focusing on the history and development of sports in Guangdong [1] - The museum consists of a main hall and a secondary hall, with the latter serving as a cultural and temporary exhibition area [1] Notable Artifacts - A highlighted exhibit is the "Provincial-Hong Kong Cup" trophy, symbolizing the first local international sports event approved by the central government of China [2] - The trophy is handcrafted from pure silver, featuring two silver dragons and a silver bead, representing the competitive spirit between Guangdong and Hong Kong football teams [2] Artistic Features - The main sculpture at the museum entrance features eight athletes representing traditional sports strengths in Guangdong, becoming a popular photo spot [2] - The central artistic space combines a sculpture, a red ribbon inspired by the Möbius strip, and a starry sky lighting effect, showcasing over a hundred "firsts" in Guangdong sports history [2]

Core Insights - The Beijing Marathon, known as "North Marathon," is a prestigious event that symbolizes the historical and cultural significance of Beijing, attracting over 30,000 participants this year [1][4]. Group 1: Event Significance - The marathon route starts from Tiananmen Square, providing participants with a unique sense of running through the "heart of the nation" [2]. - The event has evolved over 40 years, adapting its route to reflect urban development and cultural heritage, connecting historical landmarks with modern vitality [2][3]. - The marathon serves as a platform for promoting sports culture and community engagement, with increasing participation reflecting the growing popularity of running [4][5]. Group 2: Urban and Economic Impact - The marathon contributes to the city's image and economic development, with the potential to attract tourism and enhance local businesses through events like the marathon [8]. - The integration of running events with cultural tourism allows participants to explore the city beyond the race, fostering a deeper connection with Beijing's heritage [7][8]. - The event is part of a broader strategy to enhance Beijing's sports event portfolio, aiming to increase public participation and promote athletic culture [8].

21世纪经济报道记者周慧 北京报道 10月24日，中央广播电视总台"菁英绘萃——第十五届全运会艺术展"在北京启动，以丹青笔墨描绘体育 之魂，用艺术语言讲述全运之美。总台十五运会报道标识同日发布。 （原标题："菁英绘萃——第十五届全运会艺术展"启动 用艺术讲述全运之美） 广东省广州市委常委、宣传部部长杜新山在致辞中表示，广东美术界始终秉持与时俱进的精神，肩负 起"为时代画像"的神圣使命。此次"菁英绘萃——第十五届全运会艺术展"汇聚百余件艺术精品，刻画赛 场内外那些激动人心的瞬间，相信将为广大观众带来不一样的视觉享受和心灵震撼。作为本届全运会和 残特奥会的主转播机构，中央广播电视总台为赛事的宣传和转播做了大量工作，倒计时100天、火种采 集仪式等活动的宣传都取得热烈反响。目前距十五运会开幕还有16天，各项工作已准备就绪，广东赛区 将密切配合总台做好服务保障，为全体观众献上一场精美的视听盛宴。 图：活动现场 拍摄：周慧 全国政协委员、中国国家画院院长、中国美术家协会副主席刘万鸣，中国美术家协会副主席、广东省美 术家协会主席、广州美术学院党委书记林蓝，广州画院院长宋陆京，中国国家画院国画艺委会副主任、 中国艺术研究院 ...

Core Viewpoint - The expansion of the sports consumption group in China is crucial for enhancing the quality of life and driving high-quality development in the sports industry, as highlighted by recent government policies aimed at increasing sports participation and consumption [1][2]. Economic Impact - The growth of the sports consumption group is expected to directly stimulate consumption in areas such as sports equipment, training services, and events, acting as a new engine for domestic demand [1]. - The increase in sports consumption will also promote the development of related industries, contributing to both economic and social benefits [1]. Social Development - A larger sports consumption group indicates greater public engagement in sports, which can effectively improve the overall physical fitness of the population [1]. Industry Development - The diverse demands of the expanding consumption group will drive continuous research and development of products and services, facilitating faster high-quality growth in the sports industry [1]. Public Service Improvement - To expand the sports consumption group, it is essential to enhance the public service system, particularly by improving fitness facilities in rural and community areas and promoting public access to sports venues [2]. - Engaging sports stars and teachers as social sports instructors can provide scientific fitness guidance, encouraging broader participation in sports [2]. Cultural Promotion - The cultivation and dissemination of sports culture are vital for creating a strong atmosphere for participation, including activities that promote the spirit of sportsmanship and the creation of engaging sports content [2]. - Initiatives like "Follow the Champion to Fitness" can leverage the influence of champions to inspire public enthusiasm for sports [2]. Focus on Youth - The youth demographic is identified as a key target for expanding sports consumption, as they represent the foundational strength for long-term development in sports [3]. - Enhancing the quality of physical education in schools and providing platforms for youth competitions can help instill a habit of sports participation among young people [3].

Core Viewpoint - The 2025 China Sports Culture Expo and China Sports Tourism Expo is being held from September 12 to 14 at the Suzhou International Expo Center, showcasing the rich sports culture and tourism resources of Shandong Province, which is the guest province for this year [1] Group 1 - The theme of the event is "Good Luck Shandong, Vitality Qilu," highlighting the province's deep sports culture and high-quality development in the sports industry [1] - The expo aims to present the achievements of Shandong's sports industry and promote its tourism resources [1]