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南京秦淮区发布十项行动计划,全力打造“中国人文旅游第一区”
Yang Zi Wan Bao Wang· 2025-08-28 11:33
Group 1 - The core objective is to establish Qinhuai District as "China's Humanistic Tourism No. 1 District" with ambitious targets for 2028, including over 100 million tourists, over 10 billion in overseas exposure, annual investment exceeding 100 billion, total tourism revenue surpassing 1 trillion, and more than 10,000 new market entities [1][2] - The "Ten Action Plans for Promoting High-Quality Development of the Cultural and Tourism Industry" were released, focusing on transitioning from "traffic economy" to "value economy" and enhancing the overall experience rather than just sightseeing [2][3] - The district has achieved significant tourism milestones, with over 55 million visitors and total revenue exceeding 53 billion in the first half of 2025, ranking first in the city [1] Group 2 - The action plan includes ten systematic actions aimed at enhancing various sectors such as scene improvement, industry aggregation, cultural creation, night economy, food branding, cultural performances, and international outreach [2] - A budget of at least 20 million annually will be allocated to support brand performances, key enterprises, cultural exports, and tourism initiatives, ensuring the effective implementation of the action plan [2] - The establishment of the "Qinhuai Cultural and Tourism Industry Alliance" aims to integrate resources from key areas and provide comprehensive support for cultural and tourism enterprises [1][2]