Group 1 - The gaming sector is experiencing strong momentum, with the gaming ETF (159869) rising over 1% and recording a net inflow of 1.332 billion yuan over the past seven trading days, bringing its total scale to 12.529 billion yuan as of December 29 [1] - Kullo Games' flagship mobile game "Mingchao" has launched a nationwide collaboration with the retail brand Lawson, featuring 27 themed stores in major cities and exclusive products that have generated significant consumer interest [1] - The collaboration exemplifies a successful model of "game IP + physical consumption," enhancing user loyalty and driving more cross-industry partnerships in the anime and gaming sector [1] Group 2 - The emotional economy market in China is projected to reach 23,077.67 billion yuan in 2024, reflecting an 18.5% growth from 2023, with expectations to exceed 45 trillion yuan by 2029 [2] - The actual sales revenue of China's gaming market is expected to reach 325.783 billion yuan in 2024, marking a year-on-year increase of 7.53%, while overseas sales of domestically developed games are projected to hit 18.557 billion USD, up 13.4% [2] - Game companies are advised to focus on high-value users and efficient operations, leveraging high-quality content and global expansion to seek excess returns beyond the saturated domestic market [2]

Group 1 - The gaming sector is experiencing strong performance, with the gaming ETF (159869) rising nearly 3% in the afternoon session on September 25, following a net inflow of 1.062 billion yuan over the past 10 trading days, indicating significant investor interest [1] - On September 24, the National Press and Publication Administration announced the approval of 145 domestic online games and 11 imported games, reflecting a positive regulatory environment for the gaming industry [1] - According to Open Source Securities, the gaming industry is expected to maintain high prosperity due to strong demand driven by emotional consumption needs, with new product supply continuously being released, suggesting that the current cycle may exceed market expectations [1] Group 2 - The gaming sector is catalyzed by multiple factors including AI, content, and commercialization model transformations, with the gaming ETF (159869) tracking the CSI Animation and Gaming Index, which reflects the overall performance of A-share listed companies in the animation and gaming industry [1]