Core Insights - The article highlights the successful cultivation and marketing of high-quality broccoli in Ningxia's Guyuan City, particularly in the Yuanzhou District, where favorable climatic conditions contribute to superior vegetable quality [1][2]. Group 1: Broccoli Production and Quality - The broccoli produced in Yuanzhou District is characterized by high quality, with soluble sugar, dry matter, and protein content exceeding average reference values by 53.53%, 17.65%, and 25.03% respectively [1]. - The area dedicated to broccoli cultivation has expanded to over 35,600 acres, with an expected yield of 71,200 tons and a market value nearing 100 million yuan [2]. Group 2: Supply Chain and Market Reach - The cooperative model established between local farmers and a professional cooperative from Zhejiang ensures technical guidance and unified purchasing, enhancing the efficiency of production and sales [1]. - Freshly harvested broccoli can reach major markets such as Jiangsu, Zhejiang, Shanghai, and the Guangdong-Hong Kong-Macao Greater Bay Area within 72 hours after processing [2]. Group 3: Broader Vegetable Industry Development - The total area for cool-season vegetable cultivation in Yuanzhou District is stable at 250,000 acres, with a total production capacity of 1,050,000 tons and a total market value exceeding 3 billion yuan [2]. - The district has implemented subsidy policies to enhance the value of the cool-season vegetable industry and is exploring the development of deep processing projects for vegetable by-products [3].