Group 1 - The article highlights the trend of merchants using exaggerated marketing tactics to attract consumers, exemplified by the "exploding peach" which is marketed as being five times sweeter than regular peaches despite being a flawed product [2] - It points out that many so-called "new products" in the online agricultural market are actually just rebranded flawed items, with merchants using creative names and claims to boost sales [2] - The article warns that misleading advertising practices, such as misrepresenting product quality and origin, could lead to accusations of false advertising and consumer deception [2] Group 2 - Consumers are urged to adopt a rational approach to purchasing and to be aware of the potential pitfalls of marketing gimmicks, while merchants are cautioned against substandard practices and false advertising [3] - The article emphasizes that merchants should focus on product quality rather than relying on marketing hype, as genuine quality and service are what ultimately retain consumer loyalty [3] - It concludes that fleeting online popularity will not sustain a product in the market, and consumer attention will shift to new offerings once the novelty wears off [3]

进入7月，在中国(西部)冷凉蔬菜之乡——宁夏固原市原州区的各大种植基地，冷凉蔬菜中的"当家花 旦"西蓝花迎来大面积上市。菜农穿梭在田间，手起刀落间，饱满紧实的西蓝花进入背篼。 "我们这里气候温差大、光照足、无污染，所种的西蓝花品质高，鲜嫩翠绿，价格虽比其他地方贵，但 订单式的销售依然供不应求。"在原州区头营镇杨庄村万亩西蓝花基地，负责人陈建平拨开层层叶片， 展示着成熟的西蓝花，"经专业机构检测，我们所种西蓝花含可溶性糖、干物质、蛋白质分别比参照样 本平均值高53.53%、17.65%、25.03%，优异的品质得到全国市场广泛认可。" 据了解，该基地通过与浙江临海市康生果蔬粮食专业合作社达成合作协议，形成了"技术指导+统一收 购"的产销模式，不仅为农户提供田间管理技术，还统一组织收购和销售，并带动周边37户村民参与种 植西蓝花700亩。 不只是西蓝花走俏全国，5月以来，原州区7000余亩菜心、甘蓝陆续进入采收期，每天采摘的130余吨鲜 嫩冷凉蔬菜，经全程冷链运输，就能从田间地头直供全国市民餐桌。 目前，原州区拥有6个万亩、16个千亩绿色蔬菜标准化生产基地，冷凉蔬菜种植总面积稳定在25万亩， 总产量可达105万吨 ...