卓越企业

Search documents
从平凡到非凡:与明日巨头共同成长 ——读《大钱:如何选择成长股》
Shang Hai Zheng Quan Bao· 2025-06-29 19:13
Core Investment Philosophy - The core investment philosophy of Frederick R. Kobrick emphasizes long-term holding of exceptional companies, as illustrated by the story of Anne Johnson discovering her father's investments in Walmart, Home Depot, and Microsoft, which grew to over $2.8 million from an initial investment of $3,000 [4][5]. Identifying Potential Growth Companies - Kobrick argues that investors often chase flashy stories while overlooking true opportunities hidden in the ordinary, highlighting the example of Starbucks, which turned a $10,000 investment in 1975 into over $15 million [6][7]. Business Model Analysis - The focus should be on the business model rather than just the product, with Kobrick using McDonald's as a prime example of a successful business model that ensures consistency across locations [8][9]. Leadership Evaluation - Exceptional companies are often led by outstanding leaders, and Kobrick places significant importance on assessing management quality, as it can differentiate between mediocre investments and extraordinary returns [10][11]. Strategic Vision and Assumptions - Investors must cultivate the ability to foresee a company's strategic trajectory over the long term, as demonstrated by Kodak's failure due to incorrect assumptions about its market position [13][14]. Long-Term Holding Strategy - The key to wealth creation lies in identifying and holding onto companies with replicable success models, as illustrated by the contrasting fates of technology companies over the past decades [18][19]. Market Volatility and Understanding - Market volatility is not the real risk; rather, the true risk stems from a lack of understanding of the invested companies, as evidenced by the contrasting responses to Apple's stock during the 2008 financial crisis [20][21].
百里挑“一”:卓越企业如何驱动经济体生产力增长
麦肯锡· 2025-05-28 09:40
全文阅读时间约为11分钟。 在全球经济承压的当下,生产力增长成为破解资产负债表膨胀、净零转型成本、人口结构挑战的核心钥 匙。企业作为经济的基本单元,其生产力跃升不仅能实现员工薪资、消费者剩余与企业利润的三重增 长,更决定着国家经济的兴衰脉络。麦肯锡全球研究院(McKinsey Global Institute)的近期研究揭示: 少数"卓越企业"以颠覆性战略重塑行业格局,成为经济体生产力增长的核心引擎。 核心发现: "卓越企业"的作用举足轻重 研究团队以劳动生产率(员工人均总实际增加值 GVA)为核心指标,对美、英、德三国零售、汽车、 旅游和物流、计算机和电子四大行业的8300 家大型企业(2011-2019年)展开追踪,揭示从微观企业到 宏观经济的增长密码。 不同于传统"大量企业渐进式改进"的认知,数据表明:生产力增长呈现爆发式特征,少数企业凭借大胆 的战略举措,在特定时期带动行业领域实现快速提升。尤为令人瞩目的是:总样本中为数不到100家 的"卓越企业"共同贡献了约2/3的生产力正增长。 相对的,为数仅55家的"落后企业"则对生产力增长产生了巨大的拖累,占到企业层面总生产力下降的 50%-65%(见图1和图 ...