变相降价
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突然,特斯拉放大招!又是“变相降价”?
Mei Ri Shang Bao· 2026-02-26 12:33
汽车市场的降价步伐仍未停歇。近期打算入手特斯拉的消费者,或许能捡到实惠。 2月26日,特斯拉中国官宣新一轮购车金融政策:3月31日前下单,全系车型可享7年超低息贷款。其中,Model 3、Model Y及Model Y L三款主力车型还提供 5年0息方案,用户购车无需支付任何利息。 1月6日,特斯拉官微发布消息称,特斯拉Model 3/Y/Y L推出7年超低息购车方案。其中,Model 3/Y首付7.99万元起,月供可低至1918元;Model Y L首付 9.99万元起,月供可低至2947元。特斯拉还表示,Model Y L首次推出5年0息,首付9.99万元起,月供可低至3985元。 明明没官宣降价,却推出门槛极低的贷款方案,此举被业内解读为新一轮"变相降价",核心逻辑在于应对销量增长压力。 数据显示,特斯拉中国2025年批发销量(含出口)为85.17万辆,同比下降7.08%。 今年2月初,针对特斯拉在华市场销量下滑的现状,特斯拉全球副总裁陶琳对外回应称,这主要是由于产品迭代导致的阶段性产能受限。 来源:新浪微博 今年连推两波超低息促销 应对销量下滑的"变相降价"? 具体来看,Model 3首付低至7.99 ...
特斯拉中国“变相降价”,推五年零息购车方案
Xin Jing Bao· 2026-02-26 03:55
新京报贝壳财经讯(记者白昊天)2月26日,特斯拉中国官宣新一轮购车金融优惠政策,在3月31日前下 单,全系车型均可享受7年超低息贷款。其中Model3、Model Y及Model Y L三款主力车型,可额外选择 5年0息方案,贷款购车无需支付任何利息,此举被业内普遍解读为又一轮"变相降价",旨在进一步提振 终端销量。 2026年1月,特斯拉中国就曾发布类似促销方案,当时活动期限至1月31日。 数据显示,特斯拉中国2025年批发销量总计851732辆(包含国内交付和海外出口),同比下降7.08%。 ...
“零公里二手车”实为变相降价
Guang Zhou Ri Bao· 2025-05-28 19:03
Core Insights - The phenomenon of "zero-kilometer used cars" has become a hot topic in the automotive market, with some manufacturers using it as a means to reduce inventory and create attractive sales figures [1][2][3] Group 1: Definition and Sources - "Zero-kilometer used cars" are essentially new cars that have been transferred once but not actually delivered to customers, often used to manipulate sales figures and manage inventory [2] - The two main sources of these cars are: 1) manufacturers selling new cars through used car channels to boost sales and clear stock, and 2) authorized dealers transferring ownership of unpopular vehicles to qualify for manufacturer rebates, then repurchasing them for resale [2][3] Group 2: Market Dynamics - The "zero-kilometer used car" trend has been ongoing for some time, with similar practices observed in foreign markets, but has intensified in China due to price wars and export issues [3] - A significant number of these cars are sold online, with platforms offering them at prices significantly lower than new cars, creating a perception of value for consumers [4] Group 3: Export Trends - The export of "zero-kilometer used cars" has gained traction, especially after policies were introduced to encourage parallel exports, allowing domestic brands to reach international markets [5][6] - The export business has become more regulated, with a notable increase in the volume of used cars exported from China, rising from 0.3 million units in 2019 to 436,000 units in 2024 [7] Group 4: Consumer Considerations - Consumers are advised to be cautious when purchasing "zero-kilometer used cars," as the information can be misleading; it is recommended to verify details through reputable dealerships [8]