变相降价
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突然,特斯拉放大招!又是“变相降价”?
Mei Ri Shang Bao· 2026-02-26 12:33
Group 1 - The core point of the article highlights Tesla's new financing policy in China, offering low-interest loans for all models until March 31, which is seen as a response to declining sales [1][6] - Tesla's Model 3, Model Y, and Model Y L are available with a 5-year interest-free option, allowing consumers to purchase without any interest payments [1][5] - The financing options include a down payment as low as 79,900 yuan for Model 3, with monthly payments starting at 1,759 yuan, making it affordable for average consumers [5][6] Group 2 - Tesla has launched two rounds of low-interest promotions this year to address sales pressure, indicating a strategy of "indirect price reduction" [5][6] - In 2025, Tesla's wholesale sales in China, including exports, are projected to be 851,700 units, reflecting a year-on-year decline of 7.08% [6] - Globally, Tesla delivered 1.636 million vehicles in 2025, marking an 8.6% decrease year-on-year, and for the first time, its annual electric vehicle sales were surpassed by BYD [7]
特斯拉中国“变相降价”,推五年零息购车方案
Xin Jing Bao· 2026-02-26 03:55
Core Viewpoint - Tesla China has announced a new round of financial incentives for car purchases, offering low-interest loans across all models until March 31, which is interpreted as a strategy to boost sales through effective price reduction [1] Group 1: Financial Incentives - All Tesla models can enjoy a 7-year low-interest loan option, with specific models like Model 3, Model Y, and Model Y L also having the choice of a 5-year interest-free loan [1] - This initiative is seen as a continuation of previous promotional strategies aimed at increasing sales volume [1] Group 2: Sales Performance - In 2025, Tesla China's wholesale sales totaled 851,732 vehicles, which includes both domestic deliveries and overseas exports, reflecting a year-on-year decline of 7.08% [1]
“零公里二手车”实为变相降价
Guang Zhou Ri Bao· 2025-05-28 19:03
Core Insights - The phenomenon of "zero-kilometer used cars" has become a hot topic in the automotive market, with some manufacturers using it as a means to reduce inventory and create attractive sales figures [1][2][3] Group 1: Definition and Sources - "Zero-kilometer used cars" are essentially new cars that have been transferred once but not actually delivered to customers, often used to manipulate sales figures and manage inventory [2] - The two main sources of these cars are: 1) manufacturers selling new cars through used car channels to boost sales and clear stock, and 2) authorized dealers transferring ownership of unpopular vehicles to qualify for manufacturer rebates, then repurchasing them for resale [2][3] Group 2: Market Dynamics - The "zero-kilometer used car" trend has been ongoing for some time, with similar practices observed in foreign markets, but has intensified in China due to price wars and export issues [3] - A significant number of these cars are sold online, with platforms offering them at prices significantly lower than new cars, creating a perception of value for consumers [4] Group 3: Export Trends - The export of "zero-kilometer used cars" has gained traction, especially after policies were introduced to encourage parallel exports, allowing domestic brands to reach international markets [5][6] - The export business has become more regulated, with a notable increase in the volume of used cars exported from China, rising from 0.3 million units in 2019 to 436,000 units in 2024 [7] Group 4: Consumer Considerations - Consumers are advised to be cautious when purchasing "zero-kilometer used cars," as the information can be misleading; it is recommended to verify details through reputable dealerships [8]