基于其在响应国家反内卷导向、坚守行业底线、推动技术落地并构建全球化质量体系等方面的综合表 现，长城汽车被写入《2025汽车行业影响力年鉴》，作为年度高质量发展路径中具有代表意义的典范企 业之一。 2025年，随着"反内卷"成为产业政策和监管层反复强调的关键词，中国汽车产业对"高质量发展"的理解 开始从速度与规模，转向效率、秩序与长期能力建设。在价格战持续蔓延、部分竞争手段不断突破合理 边界的背景下，是否能够主动约束短期行为、守住制造业底线，成为衡量一家企业发展质量的重要标 尺。 正是在这一背景下，长城汽车在行业中的角色逐渐清晰。围绕"零公里二手车"等扰乱市场秩序的现象， 董事长魏建军率先公开发声，直指其对行业信用体系和制造业根基的潜在冲击。这种并不回避矛盾的表 态，与国家层面强调遏制无序竞争、推动高质量发展的方向形成呼应，也使长城成为少数主动为行业底 线发声的企业之一。 在产品和技术层面，长城并未停留在立场表达上，而是继续把重心放在"把技术真正交付给用户"上。 2025年，长城将VLA大模型能力与Hi4电混体系进一步结合，围绕真实用车场景持续优化产品体验，使 智能化与节能不再只是概念堆叠，而是体现在驾驶顺畅度 ...

新车秒变二手，价格直接打骨折！你以为"天降馅饼"了？ 你看，有些车膜没撕、座椅套还在，一台几十万的全新电车，"上牌"转身就以"二手车"身份打了七折甚至更多。 表面看，这简直是消费者捡了个大便宜。但这背后，连着的是一张横跨国内外、搅乱整个行业的灰色巨网。而就在2025年即将翻篇之时，一场行业等待已 久的"清算"，终于拉开序幕。 本期《车市物语》年终特别篇，我们就来聊一聊"零公里二手车"——这笔汽车行业里持续多年的"糊涂账"。 反向"挂羊头卖狗肉" 首先，到底什么是"零公里二手车"？中国汽车流通协会专家给我们科普过，说白了就是新车子，出厂后根本就没跑过路，或者只跑了数百公里内的都算， 可以是上过牌，也可以是没上牌的，只是手续不一样。 这就引出了一个灵魂拷问：既然是新车，为啥非要绕这么大个弯子，当二手车卖？答案就一个字：卷。 当前中国汽车市场，总产能已远超实际需求，"淘汰赛"的枪声早已响彻天际，为了活下去，为了消化库存、回笼资金，一些厂商和经销商便想出了这 个"变形计"。 对内，它能消化库存，给新车打个临牌，走个过户流程，就能以"二手车"名义，用低于4S店报价3%-8%，甚至更夸张的折扣快速出货。有二手车商透露， ...

（原标题：二手车出口新政出鞘：半数中小外贸车商将被淘汰） "现在很多二手车资源商想在12月31日之前买一批车，再做登记转让出口的手续。"河北的二手车商王斌 说，因为在明年1月1日前，已经做完登记手续的车辆，还可以正常申领出口许可证。 一半二手车出口商将被淘汰 "明年开始的二手车出口新政，会让行业重新洗牌，仅《售后维修服务确认书》就堵死了90%的人。"王 斌说，还有人觉得可以走改装的路子，但文件里的附件二"改装真实性要求"，要求真正去搞改装，像奔 驰改巴博斯的玩法。《通知》主要分为三大部分：一是进一步严格二手车出口管理。其中最主要的是严 控新车以二手车名义出口，自明年起，对申请出口距离注册登记日期不满180天（含180天）的车辆，各 地商务主管部门指导本地企业补充提交该车辆生产企业出具的《售后维修服务确认书》。 二是进一步加强合规审查，严格以改装车名义出口车辆的许可证申领条件。改装车出口企业需填写车辆 底盘品牌、改装车品牌、车辆型号等信息，提交改装真实性证明材料。对无法证明改装真实性，同类改 装车产品未列入《道路机动车辆生产企业及产品公告》、不具备有效的国家强制性产品认证的产品，不 予发放出口许可证。 二手车商 ...

Core Viewpoint - The new policy for second-hand car exports is not merely a tightening but an "upgrade and a change of lane," positioning China to potentially become the largest second-hand car exporter to Africa, replacing Japan [1][14]. Summary by Sections Policy Changes - The new regulations, effective from January 1, 2025, will strictly control the export of new cars under the guise of second-hand vehicles, requiring a "Post-Sale Maintenance Service Confirmation" for vehicles registered less than 180 days [2][5]. - The policy aims to eliminate the "zero-kilometer second-hand cars" that have dominated exports, which have caused market confusion and regulatory evasion [5][11]. Market Impact - The number of second-hand car exporters is expected to halve, with around 3,000 current exporters facing significant challenges due to the new regulations [6][9]. - The export volume of second-hand cars has surged from under 3,000 units in 2019 to an estimated 436,000 units in 2024, a growth of over 145 times, but this may face a downturn due to the new policy [9][10]. Future Outlook - Despite short-term pain, the long-term outlook for second-hand car exports remains positive, with expectations of reaching over 600,000 units by 2025, particularly driven by demand in Southeast Asia and Africa [9][10]. - The policy encourages a shift towards high-quality exports, emphasizing service and supply chain integration, which is crucial for maintaining competitiveness in international markets [13][14]. Strategic Intent - The dual strategic intent of the policy includes preventing a repeat of past mistakes in the automotive export sector and addressing domestic market saturation by promoting overseas sales of second-hand vehicles [14].

此次《通知》打出"180天注册期+售后确认书"组合拳，从源头遏制"新车二手化"出口套利。同时， 《通知》还提出建立动态管理与退出机制、支持海外售后体系建设、推广"一站式"出口服务等，既截断 违规路径，又为合规企业铺路，助力提升出口质量与服务水平，增强中国汽车的国际竞争力。 新政的落地实施，短期内可能引发行业阵痛，大量缺乏车企合作授权和售后支持的中小型二手车出 口商将面临严峻的生存考验。但从长远看，新政将有效优化海外市场供需结构，推动行业从低价竞争转 向品质竞争，让中国汽车出海之路走得更稳、更远。(本文来源：经济日报 作者：林紫晓) 在汽车市场竞争白热化的当下，部分车企为处理库存或老款车型，以较低价格将车辆批量出售给二 手车出口企业，加速资金回笼。其中，新能源车企因电池衰减问题，处理库存压力更大。还有一些经销 商为完成销售目标，不得不将未售出的新车提前上牌，转为二手车低价售卖。更有甚者，利用二手车出 口关税优惠，套取不正当利益。 "零公里二手车"的无序出口，不仅损害中国汽车的国际声誉，也制约了二手车出口业务的可持续发 展。一方面，这类车辆大多缺乏完善的售后保障体系，一旦出现质量问题，海外车主往往维权无门，易 引 ...

"挤水分"？反内卷？大洗牌？记者采访多位一线从业者及专家发现，新规落地后，二手车出口生意的逻辑也要变了。 出口二手车江湖迎来新规，"零公里二手车"生意做不下去了。 近日商务部等四部门联合印发新规，开门见山第一条，便是"严控新车以二手车名义出口"。新规想堵住什么口子？ 今年夏天长城汽车董事长魏建军公开炮轰"零公里二手车"，由此走入公众视野，实际上，"零公里二手车"出口由来时间已久。新规即将生效，出 口二手车企业体感如何？ 新规明年起执行， 想堵住什么口子？ 近日，商务部、工业和信息化部、公安部、海关总署联合印发《关于进一步加强二手车出口管理工作的通知》，将于2026年1月1日起正式实 施。 新规想堵住什么口子？ 新规开门见山第一条，便是"严控新车以二手车名义出口"。这一强制要求，被视为对引发热议的"零公里二手车"这一操作的精准围堵。 《通知》明确，对申请出口距注册登记日期不满180天（含180天）的车辆，出口企业需补充提交车辆生产企业出具的《售后维修服务确认 书》，否则不予发放出口许可证。 来源：商务部网站 如何解读？直白一点来说，申请出口距注册登记日期不满180天的车辆，出口企业需要获得汽车制造商（后文也称" ...

Core Viewpoint - The recent regulatory measures by Chinese authorities aim to address the "zero-kilometer used car" phenomenon, ensuring that used car exports return to their original purpose and enhancing the integrity of the export process [1][3]. Group 1: Regulatory Changes - The Ministry of Commerce, along with other departments, issued a notification to strictly control the export of new cars under the guise of used cars, requiring additional documentation for vehicles registered less than 180 days prior to export starting January 1, 2026 [1][3]. - The notification provides a buffer period of approximately one and a half months for businesses to comply with the new regulations [1]. Group 2: Industry Context - The "zero-kilometer used car" issue has been criticized for allowing new cars to be exported as used vehicles, which undermines market order and can lead to warranty and ownership risks [1][2]. - The used car export volume in China has seen explosive growth, with projections of reaching 500,000 to 600,000 units in 2025, a significant increase from less than 3,000 units in 2019, reflecting a compound annual growth rate exceeding 100% [2][3]. Group 3: Market Integrity - The rapid growth of used car exports has been accompanied by some dishonest practices among a minority of companies, which disrupt market order and tarnish the overall image of Chinese used car exports [2][3]. - The regulatory framework aims not only to impose restrictions but also to guide the industry towards healthier development by establishing clear rules and encouraging self-regulation among businesses [3].

Core Viewpoint - The new regulations issued by four government departments aim to strengthen the management of used car exports, specifically targeting the issue of "zero-kilometer used cars" which are vehicles that have been registered but have minimal or no actual usage [1] Group 1: Regulatory Changes - Starting from January 1, 2026, vehicles that are less than 180 days from their registration date will require a "Post-Sales Service Confirmation" from the manufacturer to obtain an export license [1] - Vehicles that cannot provide the required documentation will not be granted export permits, tightening the control over the export of nearly new vehicles [1] Group 2: Market Trends - The proportion of vehicles in the used car market that are registered for less than three months and have a mileage of less than 50 kilometers has surged to 12.7% in 2024, indicating a significant trend towards the trading of nearly new cars [1] - This statistic suggests that one in every eight used cars is essentially a "new car" that has just been registered and quickly resold [1]

Core Viewpoint - The article discusses new regulations issued by Chinese authorities to strengthen the management of second-hand car exports, particularly targeting the issue of "zero-kilometer second-hand cars" that are essentially new vehicles being sold as used [3][4]. Group 1: Regulatory Changes - Starting from January 1, 2026, vehicles registered for less than 180 days must submit a "Post-Sales Service Confirmation" from the manufacturer to obtain an export license [3][4]. - The new regulations aim to curb the practice of exporting nearly new cars as second-hand vehicles, which has been a growing trend in the market [4][5]. Group 2: Market Impact - In 2024, 12.7% of the second-hand car market consisted of vehicles registered for less than three months and with mileage under 50 kilometers, indicating a significant presence of "just registered" cars in the market [4]. - The regulations are expected to prevent low-price arbitrage and chaotic competition, thereby stabilizing the overseas pricing system for vehicles [5]. Group 3: Industry Transformation - The new rules will compel companies to enhance their service offerings, including improving overseas maintenance networks and parts supply, shifting the industry focus from price competition to quality and service [5]. - The regulations are anticipated to create a more orderly global competitive environment for Chinese automotive exports, supporting the goal of surpassing ten million units in exports [5][6].

Core Insights - The phenomenon of "zero-kilometer used cars" is prevalent in the automotive industry, with 12.7% of the 19.61 million used cars traded in 2024 falling into this category, particularly dominated by new energy vehicles [1][2] - "Zero-kilometer used cars" are defined as vehicles that have not been used by individuals but are classified as used due to registration, including "resource cars," "volume cars," and "return cars" [2] - The practice of selling zero-kilometer used cars is driven by manufacturers and dealers to inflate sales figures, deceive consumers, and exploit subsidies [3][4] Industry Dynamics - The automotive market is experiencing intense competition, leading manufacturers to create a facade of high sales by selling zero-kilometer used cars at prices close to new cars [3] - The inventory warning index for car dealers reached 54.5% in September, indicating that many dealers are struggling to meet sales targets, with over 70% failing to achieve their goals [4] - The practice of using zero-kilometer used cars to claim subsidies and export tax refunds is widespread, with 80% of the 440,000 used cars exported last year being zero-kilometer vehicles [5] Consumer Implications - Consumers purchasing zero-kilometer used cars may face risks such as loss of warranty and lower resale value, despite the initial appearance of buying a new vehicle [6] - The current market dynamics threaten the integrity of the automotive pricing system and the used car market, necessitating regulatory intervention and industry self-reflection to restore healthy development [6]