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共生共赢 变革创新——潍柴后市场产业化发展开启全球服务新版图
Sou Hu Cai Jing· 2025-07-28 07:11
Core Viewpoint - The after-market services in the equipment manufacturing industry are crucial for enhancing core competitiveness and achieving sustainable development, with significant growth potential as the industry transitions from "passive maintenance" to "active service" and from "single product" to "ecosystem integration" [1] Group 1: Company Development and Strategy - Weichai Group has established a comprehensive service network across the country, leveraging digitalization to upgrade services and create unique advantages in after-market services [1][3] - The company aims to achieve a target of 10 billion yuan in after-market revenue by 2025, marking it as a key strategic transformation task [1][5] - Weichai has been actively innovating in after-market services for 20 years, evolving from a traditional model to a more integrated and digital approach [3][4] Group 2: Historical Milestones - Weichai began its after-market business in 2005, marking the start of a diversified strategic development [3] - From 2006 to 2011, the company transitioned to a regional dealer model and expanded into remanufacturing and oil technology [3][4] - Between 2012 and 2015, Weichai introduced specialized store models and unified branding for distributors, enhancing its service channel support system [4] Group 3: Service Network and Customer Engagement - Weichai has built the largest and densest service network in the industry, with over 5,000 service stations nationwide [4] - The company has established a rapid service system with response times of 5 minutes for customer interactions and on-site service within 2 to 12 hours depending on location [4] - Weichai's digital initiatives include the launch of the "Weichai Together" app and the establishment of the W-TCO club, focusing on providing optimal solutions for the entire lifecycle of engines [4][5] Group 4: Future Outlook and Market Expansion - Weichai plans to further activate the domestic market while expanding into overseas markets, with a current engine ownership of 1 million units abroad, indicating significant growth potential [12] - The company aims to enhance its brand influence in international markets by establishing overseas oil production bases and sales channels [12] - Weichai is committed to continuous technological innovation and service quality improvement to create greater value for global customers [12]
公司零距离 • 新经济 新动能 | 潍柴动力:“三箭齐发”驰骋动力赛道
Zheng Quan Ri Bao· 2025-04-18 16:48
本报记者 王僖 发力新能源动力市场 对于潍柴动力来说,2025年3月28日是一个足以载入公司发展史册的日子。 当天,由山东重工集团有限公司旗下潍柴控股集团有限公司与比亚迪股份有限公司联袂打造的新能源动力基地——潍柴弗 迪(烟台)新能源动力产业园正式启航,首台搭载最新技术的动力电池产品正式下线。 踏入该产业园,一幅充满未来感的工业图景展现在记者眼前:长达百米的自动化生产线上,机械臂抓取银灰色刀片电池电 芯,组装进电池包中,精准且高效。 "这是专为商用车设计的'能量铠甲',采用2.0工艺,能量密度较上一代提升15%,循环寿命突破4500次。"在电芯叠片车 间,现场技术人员指着厚度仅13.5毫米的刀片电池电芯对《证券日报》记者介绍,"轻量化设计让这个匹配重卡的400kWh系统 电池包减重110公斤,如此就能提升车辆续航时间和载重能力。" 从柴油动力"一家独大",到清洁能源动力"奋起逆袭",近年来国内重卡市场发生了翻天覆地的变化。在这场政策驱动与技 术革新交织的转型浪潮中,有一个身影一直牢牢稳坐重卡商用车动力市场的头把交椅,它就是潍柴动力股份有限公司(以下简 称"潍柴动力")。潍柴动力是见证者,更是引领者——从柴油发 ...