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专用车市场变革:从“散小乱”到“高跃升”
Zhong Guo Jing Ying Bao· 2025-05-19 07:48
Core Viewpoint - The specialized vehicle industry is undergoing a significant transformation, moving towards high value, high growth, and high technology, driven by innovation and the need to redefine traditional perceptions of the industry [1][2]. Group 1: Industry Transformation - The specialized vehicle sector is experiencing a leap in development, shifting from a fragmented and chaotic industry to one characterized by innovation and competitiveness [1]. - The dual drivers of green and intelligent technology are pivotal for the transformation of the specialized vehicle industry [2]. - By the end of the 14th Five-Year Plan, it is predicted that the penetration rate of electric specialized vehicles in urban logistics and public sectors will reach nearly 30% [2]. Group 2: Market Opportunities - The market for overseas production and sales of Chinese vehicles is expected to exceed 10 million units by 2030, presenting a strategic opportunity for the internationalization of commercial and specialized vehicles [3]. - The transition from fuel-based products to new energy intelligent products is essential for breaking domestic market competition and linking with global markets [3]. Group 3: Value Addition - The traditional view of specialized vehicles as mere modifications of commercial vehicle chassis is outdated; the focus should shift to adding value through advanced technologies and functionalities [4]. - Companies that capture specific scenarios and niche markets will emerge as industry leaders, leveraging intelligent technology to elevate specialized vehicles to a high-tech industry [4]. Group 4: Functional Evolution - The functional attributes of specialized vehicles are evolving from traditional tools to multifunctional high-end equipment, indicating a significant industry trend [5]. - The concept of integrated development of vehicle functions is gaining traction, moving away from the separation of commercial and specialized vehicles [5]. Group 5: Industrial Thinking - The specialized vehicle industry must adopt a large-scale industrial mindset to overcome fragmentation and enhance integration and scalability [6][7]. - Implementing automotive industrial thinking can lead to cost-effective production and the development of high-end products [7]. Group 6: Business Model Shift - The automotive industry is transitioning from a product-centric model to a lifecycle-oriented value operation model, particularly suitable for the specialized vehicle sector [8]. - Companies are encouraged to shift from merely selling vehicles to providing value-added services throughout the vehicle's lifecycle [8].
从“商用车-”到“商用车+” 专用车产业正在孕育一场大变革
Zhong Guo Qi Che Bao Wang· 2025-05-16 01:39
Core Viewpoint - The specialized vehicle industry is undergoing a significant transformation, shifting from a fragmented "commercial vehicle-" model to a more integrated "commercial vehicle+" approach, driven by innovation, technology, and diverse market demands [3][5][14]. Group 1: Industry Transformation - The specialized vehicle sector is experiencing a major leap, evolving from being perceived as disorganized to a high-value industry with competitive products [3]. - The transition involves redefining the functionality of specialized vehicles, moving from traditional tools to high-end equipment, with a focus on integrated systems [3][7]. - The demand for specialized vehicles is becoming more diversified, personalized, and professional, necessitating continuous product innovation [3][6]. Group 2: Technological Trends - Green and intelligent technologies are emerging as the core drivers of innovation within the specialized vehicle industry [6]. - The market for new energy specialized vehicles is expected to see significant growth, with sales projected to exceed 300,000 units in 2024, marking a nearly 50% increase and a penetration rate approaching 30% [6][7]. - The integration of electric and intelligent features is becoming essential, with specialized vehicles needing to adapt to specific operational scenarios for effective implementation [9]. Group 3: Export Opportunities - Exporting specialized vehicles is becoming a crucial growth avenue, with projections indicating that by 2030, China's overseas production and sales could reach 10 million units, primarily driven by new energy and intelligent products [10][12]. - The global specialized vehicle market is expected to grow from $82.3 billion to $99 billion by 2030, with a compound annual growth rate of 3.3% [12]. - Companies are encouraged to target high-end markets in Europe and the U.S. and to overcome trade barriers to capture a larger share of the international market [12]. Group 4: Ecosystem Development - A robust industrial ecosystem is essential for the healthy development of the specialized vehicle sector, moving from a fragmented model to a more integrated and large-scale approach [14][16]. - The industry must evolve from traditional manufacturing to a service-oriented model, focusing on lifecycle management and comprehensive solutions tailored to specific scenarios [16]. - Establishing modern management systems and technical standards is crucial for fostering competitive enterprises and enhancing the industry's global image [16].