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茅台这波操作,把打工人看傻了:7000块一瓶秒光,黄牛转手卖一万?
Sou Hu Cai Jing· 2025-08-09 08:12
但话说回来,这疯狂劲儿也让人捏把汗。前几年炒球鞋、炒盲盒的,多少人高位接盘最后砸手里?酒这东西更悬,万一哪天市场降温,万元茅台砸在手里, 哭都找不到调。就像邻居大爷说的:"酒是用来喝的,不是用来炒的。真要那么好喝,咋不见谁天天顿顿喝?" 反正对咱普通人来说,7000和10000区别不大——都是买不起。不如揣着工资条,买点平价小酒,配着花生米慢慢喝。毕竟喝酒图的是舒坦,不是喝出一 身"我很有钱"的压力,您说对吧? 更绝的是黄牛的反应。前脚官方渠道刚卖完,后脚二手平台就冒出一堆"现货秒发"。有个截图在朋友圈传疯了:某黄牛晒出一箱酒,配文"刚从仓库提的, 7000进10000出,今天又赚了个买菜钱"。底下评论区炸了锅,有人酸溜溜地说:"我搬砖一个月挣的,还不够人家转手赚的零头",还有人调侃:"建议茅台 直接改名叫'茅股',炒股都没这差价来得快"。 这事儿最逗的是买酒的人群画像。真喝这酒的人,大概率不差钱,可能根本不知道抢酒的苦;抢酒的人呢,十有八九不是为了喝,而是为了倒手。就跟春运 抢火车票似的,有人抢票是为了回家,有人抢票是为了加价卖给回家的人。只不过火车票溢价顶多翻倍,这茅台直接坐地起价五成,堪称"液体黄金"的 ...
农夫山泉回应红色尖叫被炒至88元一瓶
第一财经· 2025-07-21 13:44
Core Viewpoint - The article discusses the recent surge in the resale price of the "Red Scream" beverage from Nongfu Spring, highlighting its limited availability and the consumer perception of it being a collectible item despite negative taste reviews [1][2]. Group 1: Product Pricing and Market Behavior - The "Red Scream" beverage, originally priced at 5 yuan per bottle, is now being resold for prices ranging from 48 yuan to 128 yuan, representing a markup of over 9 times the original price [1]. - A seller on a second-hand platform claims to have two complete boxes of "Red Scream" but is only willing to sell one at a price of 1000 yuan, indicating its status as a "limited edition collectible" [1]. Group 2: Production and Availability - The "Red Scream" beverage was produced to celebrate the 20th anniversary of the brand and was available for a limited time, with 10,000 boxes sold out within three days [1]. - Nongfu Spring has confirmed that the "Red Scream" is no longer in production, and the beverage contains ginseng as an added ingredient [1]. Group 3: Trademark and Legal Issues - Nongfu Spring has applied for multiple trademarks related to "Scream" and "尖叫," covering categories such as beer beverages and pharmaceuticals, with some trademarks already successfully registered [2]. - The company has been involved in multiple legal disputes concerning trademark rights and infringement [2].