2021年，北汽制造厂在汽车车身上印制"北京"商标并在宣传中使用相关标识，北汽集团以商标侵权将其诉至公堂，案件至今未果。2024年6月，北汽制造厂 发布全新212越野车品牌及首款车型，北汽集团声明二者无关。2025年国庆期间，一场汽车赛事翻车事故更是将这场纷争推向高潮。在2025中国汽车城市攀 爬巡回赛上，一辆标注"212"的汽车翻车，因标识问题，很多人误以为是北汽集团产品并质疑其技术安全，北汽集团紧急澄清涉事车辆属北汽制造厂，与己 无关。 近日，北汽集团发布声明称，收到人民法院就某汽车企业不正当竞争案件作出的一审胜诉判决。法院认定，涉事企业使用"北汽"及含"北汽"字样的标识，损 害北汽集团竞争利益，构成不正当竞争。判决其立即停止使用含"北汽"字样的企业简称，公开登报消除不良影响，并向北汽集团支付经济损失赔偿及维权合 理开支。 目前，北汽集团一审胜诉，但不排除北京汽车制造厂进一步上诉的可能。此事件后续会如何发展，GPLP犀牛财经也将继续关注。 判决书明确指出，北汽集团长期在各类商业活动中持续、广泛使用"北汽""北汽集团"作为企业简称，且持有多项相关商标。经过数十年发展，"北汽""北汽 集团"企业简称已在公众中 ...

Core Viewpoint - Beijing Chuyuan Dairy Technology Co., Ltd. was fined 100,000 yuan for misleading labeling of its "Niumaijia High Calcium Milk Compound Protein Drink," which falsely advertised itself as high calcium milk despite being a plant-based protein drink with over 50% plant protein content [1][6]. Group 1: Administrative Penalty - The product in question was labeled as "High Calcium Milk Compound Protein Drink," but it does not meet the standards for milk products, which require a minimum of 80% milk content [5][6]. - The company has acknowledged the penalty and stated that the product has been removed from the market and corrective actions have been taken, but it disputes the penalty and has filed a lawsuit [2][7]. Group 2: Product Details - The drink is classified as a "compound protein drink (low sugar)" with ingredients including water, soybean paste, full-fat milk powder, and calcium carbonate, but lacks sufficient milk content to be classified as milk [3][5]. - The packaging prominently features "High Calcium Milk," which misleads consumers regarding the product's true nature [4][5]. Group 3: Trademark Issues - Beijing Chuyuan Dairy has faced multiple trademark disputes, with several of its registered trademarks being declared invalid or not registered due to similarities with existing trademarks [9][11]. - The company has a history of registering names that closely resemble well-known brands, raising concerns about potential trademark infringement and market confusion [15][16]. Group 4: Company Background - Established in 2016, Beijing Chuyuan Dairy has undergone significant changes in registered capital, reducing from 9.8 million yuan to 1 million yuan over the years [8]. - The company's shareholders have been linked to multiple companies with names similar to established brands, indicating a pattern of "brand squatting" [15][16].