齐声高歌。本报记者 董洁 摄 激昂的鼓点划破天空，一场别开生面的跨年狂欢正式开启。 家宴活动现场。 2026年1月1日，当第一缕晨光穿透云层，洒向冰封的青海湖，圣泉湾畔早已人头攒动。游客迎着寒风，静静等候着新年的第一缕日出。"出来了！出来 了！"伴随着欢呼声，金色的阳光刺破云层，为皑皑白雪镀上一层耀眼的金光，冰封的湖面在阳光下熠熠生辉，蓝冰与晨光交织出绝美的画卷。大家纷纷拿 出手机、相机，记录下这震撼人心的瞬间，心愿墙上很快便贴满书有新年期许的便签，"愿家人平安健康""愿刚察越来越好""愿高原生态永驻"，一句句质朴 的祝福，在晨光中格外温暖。 晨光里，祝福声中，更有浓浓家国情怀在冰雪间升腾。 "没有共产党就没有新中国……"嘹亮的红歌在冰雪天地间响起，现场所有人齐声高歌，激昂的旋律 回荡在圣泉湾上空。歌声里，有对峥嵘岁月的致敬，有对幸福生活的感恩，更有对未来的无限憧憬。红歌过后，瑞狮腾跃登场，扑跌、翻滚、登高，一系列 精彩的动作引得掌声雷动。15匹骏马昂首伫立，身上的马饰精雕细琢，刺绣、彩绘等工艺尽显高原非遗的独特魅力，游人纷纷驻足拍照，感受着马背民族的 豪迈与风情。 赏完美景，听完红歌，一场充满高原风味的家宴 ...

Core Insights - The 26th China Entrepreneurs Forum Annual Meeting will be held from March 17 to 19, 2026, in Yabuli, which is recognized as a leading example of China's ice and snow economy [1] - Yabuli is transitioning from a "single-season ski resort" to a "four-season cultural tourism destination" through a combination of events, IP, vacation offerings, and unique experiences [1][4] Event Economy - Yabuli boasts seven ski resorts with 56 ski trails totaling over 100 kilometers, including trails certified by the International Ski Federation, enabling it to host over 80% of international A-level snow events [3] - Visitor numbers have exceeded 1.1 million and 1.21 million in the past two seasons, making it the first ski resort in China to surpass one million visitors in a single season [3] - For the 2025-2026 season, Yabuli plans to host one international, seven national, and eight provincial-level skiing events, enhancing its international profile and driving tourism-related consumption [3][4] Business Model Upgrade - To address the seasonal dependency of the ice and snow economy, Yabuli initiated a "four-season cultural tourism industry transformation" in 2025, introducing summer events and unique experiences to boost off-season consumption [4] - Summer visitor numbers increased by 19% due to events like stargazing camping festivals and volleyball competitions [4] Smart Empowerment - Yabuli is implementing a "smart scenic area" initiative to enhance visitor experience by monitoring key environmental data and managing visitor flow and parking intelligently [8] - The resort is also focusing on service quality by collaborating with universities to train professional ski instructors and service personnel [8] Regional Synergy - Yabuli's location near Harbin and Mudanjiang allows it to leverage rich surrounding tourism resources, enhancing its appeal as a central hub for ice and snow tourism [9] - The Harbin Ice and Snow World and other attractions are expected to complement Yabuli's offerings, creating a "snow tourism corridor" for resource sharing and customer exchange [9][10] Future Development - The Heilongjiang provincial government is promoting a "China No.1 Ice and Snow Tourism" route, enhancing core products like Yabuli and other key attractions [10] - Yabuli aims to become a world-renowned ice and snow sports tourism destination and an international conference venue, with plans for an airport and high-quality outdoor sports facilities [10][11]