Investment Rating - The investment rating for the company is "Buy" and is maintained [8] Core Views - The company is expected to achieve a net profit attributable to shareholders of 9.6-9.9 billion yuan in the first half of 2025, representing a year-on-year growth of 57.64%-62.57%. The net profit after deducting non-recurring items is projected to be 8.4-8.7 billion yuan, with a year-on-year increase of 50.71%-56.09% [5][11] - For the second quarter of 2025, the company anticipates a net profit attributable to shareholders of 4.9-5.2 billion yuan, reflecting a year-on-year growth of 55.93%-65.57%, and a net profit after deducting non-recurring items of 4.8-5.1 billion yuan, with a year-on-year increase of 78.79%-89.87% [5][11] Summary by Sections Revenue Growth - The company expects a nearly 25% year-on-year revenue growth in the first half of 2025, with the second quarter projected to see a nearly 40% increase. The sweeping robot segment is benefiting from national subsidies, with the overall industry sales increasing by 45.48% year-on-year [11] - The company's sweeping robot online sales market share reached 26.3%, a year-on-year increase of 1.2 percentage points, with online sales growing by 52.31% year-on-year in the first half of 2025 [11] - The washing machine segment also saw significant growth, with the company maintaining a leading market share of 33.7% in online sales, while the overall industry grew by 40.98% year-on-year [11] Profitability Improvement - The company anticipates a net profit margin of 11.01%-11.35% in the first half of 2025, an increase of 2.28-2.62 percentage points year-on-year. The net profit margin after deducting non-recurring items is expected to be 9.63%-9.98%, up by 1.64-1.99 percentage points [11] - The pricing strategy across various product segments has become more balanced, contributing to improved profitability [11] Investment Outlook - The company is expected to continue benefiting from product matrix enhancements and cost reduction efforts, with projected net profits for 2025-2027 being 19.40 billion, 21.96 billion, and 24.89 billion yuan, respectively. The corresponding price-to-earnings ratios are estimated to be 18.97, 16.76, and 14.79 times [11]