Core Viewpoint - The establishment of service management standards for food delivery platforms is crucial for the healthy development of the industry and the protection of consumer rights [1][2][3] Industry Overview - The food delivery market in China is projected to exceed 1.27 trillion yuan in 2024, with a year-on-year growth of 6.2%, accounting for 22.8% of the national catering revenue [1] - The peak daily order volume for food delivery has surpassed 200 million as of August this year, doubling compared to 2024 [1] Standardization Efforts - The National Market Supervision Administration has initiated the development of the "Basic Requirements for Food Delivery Platform Services" as a national standard to create a stable policy environment and promote industry norms [1][3] - The urgency of establishing standards is emphasized, particularly in light of recent controversies surrounding pre-prepared food, which highlight the need for clear regulations [3] Food Safety and Compliance - Food safety remains the top priority, with a reported compliance rate of 97.3% in food delivery inspections conducted by the market supervision authority in 2024 [4] - The need for strict enforcement of food safety responsibilities and enhanced management of merchants by delivery platforms is highlighted [4] Labor Rights and Market Dynamics - The food delivery market is expected to reach 1.4 trillion yuan this year, but signs of stagnation in revenue growth are emerging [5] - There are ongoing concerns regarding the protection of delivery workers' rights amid increasing competition among platforms, indicating a need for further improvements in labor protections [5][6]

Core Viewpoint - The article emphasizes the urgent need for establishing service management standards for food delivery platforms to ensure consumer safety and promote healthy industry development [3][9]. Group 1: Market Overview - The food delivery market in China is projected to exceed 1.27 trillion yuan in 2024, with a year-on-year growth of 6.2%, accounting for 22.8% of the national catering revenue [3]. - As of August this year, the daily order peak for food delivery has surpassed 200 million, doubling compared to 2024 [3]. Group 2: Challenges and Requirements - The rapid growth of the food delivery industry has raised higher demands for market competition order, food safety, and the protection of stakeholders' rights [4]. - There is a pressing need to strengthen the construction of delivery standards, as the absence of clear standards has led to controversies, particularly regarding pre-prepared dishes [5][6]. Group 3: Focus Areas for Standard Development - Food safety remains the top priority, with a reported compliance rate of 97.3% in food safety inspections conducted by the market regulatory authority in 2024 [7]. - The article highlights the importance of strict enforcement of food safety responsibilities and the need for platforms to manage merchants effectively, including qualification reviews and food safety training [7]. Group 4: Industry Dynamics - The food delivery market is expected to reach 1.4 trillion yuan this year, but signs of stagnation in growth without revenue increase are emerging [8]. - Labor rights protection for delivery workers is also a critical area, as competition intensifies and existing measures for worker protection still have significant room for improvement [8]. Group 5: Conclusion - The establishment of standards is urgent for the food delivery industry, ensuring food safety and service quality for consumers while providing a stable and predictable policy environment for related enterprises [9].

Core Insights - The establishment of service management standards for food delivery platforms is crucial for ensuring food safety and service quality for consumers, while providing a stable policy environment for related enterprises [1][6] - The Chinese food delivery market is projected to exceed 1.27 trillion yuan in 2024, with a year-on-year growth of 6.2%, accounting for 22.8% of the national catering revenue [1] Group 1: Industry Growth and Challenges - The food delivery industry in China is experiencing strong growth, with daily order peaks surpassing 200 million as of August 2023, doubling compared to 2024 [1] - Despite the growth, there are emerging challenges such as market competition, food safety, and the protection of stakeholders' rights that need to be addressed [2] Group 2: Standardization and Implementation - The rapid development of the food delivery industry necessitates the swift establishment of standards to ensure safety and quality, particularly in light of recent controversies surrounding pre-prepared foods [3] - The implementation of food delivery standards is complex, involving multiple stakeholders including food service providers, delivery platforms, and consumers [3] Group 3: Food Safety and Compliance - The food safety inspection rate for delivery food was reported at 97.3% in 2024, indicating a high compliance level, but the absolute number of non-compliant orders remains significant [4] - The emphasis on strict food safety responsibilities for platforms is highlighted, including the need for thorough merchant qualification and food safety training processes [4] Group 4: Labor Rights and Market Dynamics - The food delivery market is expected to reach 1.4 trillion yuan in 2024, but signs of stagnation in revenue growth are emerging despite increased market size [5] - Labor rights for delivery personnel remain a concern, with existing protections needing further enhancement as competition intensifies [5]