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为何说除了Tik Tok和小红书之外,我们还需要更多的外宣网络平台?
Sou Hu Cai Jing· 2026-02-12 23:07
Group 1 - The limitations of TikTok and Xiaohongshu in disseminating deeper Chinese narratives necessitate the development of more external communication platforms to fill the gap [2][4] - Current digital content platforms primarily focus on entertainment and lifestyle, which do not adequately convey China's development philosophy and cultural depth [2][4] - A survey by the Chicago Council on Global Affairs indicates that over half of American respondents support cooperative engagement with China, highlighting the need for more comprehensive platforms to enhance understanding of Chinese modernization [2][4] Group 2 - The global information dissemination landscape is dominated by Western platforms, leading to a one-sided interpretation of China, which necessitates the establishment of more diverse external communication platforms [3][4] - The "China and the World" foreign language network communication platform, launched in June 2025, aims to address the shortcomings of existing platforms by providing comprehensive and objective information about China [3][4] - There is a need for specialized platforms targeting different fields and regions to effectively communicate China's voice and break the Western narrative monopoly [4][6] Group 3 - The increasing geopolitical tensions and trade protectionism highlight the risks of relying on a single or few platforms for external communication, as seen in the potential TikTok ban [6] - The resilience of China's digital cultural influence relies on a diverse platform ecosystem that accommodates varying cultural contexts and communication needs [6][8] - Platforms like WebNovel are emerging as new forces in cultural outreach, facilitating the overseas dissemination of Chinese literature and ideas [7][8] Group 4 - The transformation of China from a "world factory" to a "global creative source" calls for more external communication platforms to meet diverse dissemination needs [7][8] - The integration of social media's international influence into China's 14th Five-Year Plan emphasizes the importance of diverse platforms to achieve cultural resonance and soft power [8]