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SUV、轿车双线发力,别克迎来“双百万辆下线”里程碑
Zhong Guo Jing Ji Wang· 2025-05-27 08:09
Group 1 - SAIC-GM Buick celebrates the milestone of "two million vehicles offline," with the 1.8 millionth Envision family vehicle and the 1.3 millionth LaCrosse model being produced [1][3] - The Envision family has achieved a sales growth of 100,000 units in just six months, reflecting a 10% increase in sales speed since its launch in 2014 [3][5] - Buick's development philosophy of "more 10%" has contributed to the success of the Envision family, which features advanced powertrains and a robust chassis design for enhanced driving comfort [5][7] Group 2 - The LaCrosse model has evolved through four generations since its debut in 2006, incorporating advanced technologies and luxury features to establish itself as a benchmark in its segment [7][9] - Buick LaCrosse has implemented a fixed-price sales model, resulting in a continuous double-digit growth in sales over six months [9] - The LaCrosse also plans to launch a co-creation modification accessory program in 2025, which has received positive feedback from users [9]
昂科威家族/君越再迎里程碑时刻,越级实力获市场认可!
Xin Lang Cai Jing· 2025-05-26 07:45
Core Insights - Buick's Envision family has reached a milestone of 1.8 million units produced, while the LaCrosse has reached 1.3 million units, showcasing the brand's strong market performance and user appeal through technological upgrades and superior experiences [1][5][16] Group 1: Product Performance - The Envision family achieved a remarkable sales performance, with 100,000 units sold in just six months, reflecting a continuous double-digit year-on-year growth [9][10] - The LaCrosse has undergone four generations of innovation since its launch in 2006, consistently setting benchmarks in the market with advanced technologies and luxury features [5][7] Group 2: Customer Engagement and Promotions - To celebrate the success of the Envision family and LaCrosse, Buick launched a promotional campaign offering significant discounts and benefits for customers purchasing these models during the "618" shopping festival [3][9] - Buick plans to implement a fixed-price model for the LaCrosse in 2024, aiming to redefine the value benchmark in the mainstream mid-to-high-end sedan market [9] Group 3: Strategic Development - Buick has committed to a "dual fuel" development strategy, integrating both gasoline and electric vehicle technologies, which has garnered market recognition and user trust [5][16] - The company emphasizes a long-term approach to vehicle manufacturing, focusing on consistent quality and innovation to maintain its competitive edge in the market [5][16] Group 4: Technological Advancements - The Envision models are equipped with advanced powertrains, including a 2.0T variable cylinder engine and a 1.5T high-power engine, providing superior performance and fuel efficiency [12][14] - Both the Envision Plus and Envision S feature high-end interior designs and advanced noise reduction technologies, creating a luxurious and quiet driving experience [14][15] Group 5: Manufacturing Excellence - The production facilities for Buick, particularly the Dongyue base, have received accolades for their manufacturing standards, ensuring consistent product quality and reliability [15][16] - The company leverages advanced manufacturing techniques to maintain a high level of craftsmanship and quality assurance across its vehicle lineup [15]