别克君越

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至境L7上市 16.99万起能否撑起别克转型大旗?
Guo Ji Jin Rong Bao· 2025-09-29 17:24
Group 1 - The Buick Zhijing L7 was officially launched on September 28, with five models priced between 173,900 to 219,900 yuan, and a limited-time price of 169,900 to 215,900 yuan until October 31 [2] - The Zhijing L7 features dimensions of 5032mm in length, 1952mm in width, and 1500mm in height, with a wheelbase of 3000mm, surpassing the current Buick Regal [3] - The vehicle is equipped with the SA8775P chip, offering an NPU computing power of 72 TOPS, and introduces the Buick "Xiaoyao Zhixing" assisted driving system, utilizing the Momenta R6 flywheel model [3] Group 2 - The Zhijing L7 is powered by the "Zhenlong" range extension system, which includes a dedicated 1.5T hybrid engine, a rear-mounted permanent magnet synchronous motor, and a high-performance battery [3] - The 1.5T hybrid engine has a maximum output of 115kW and a maximum torque of 230Nm, achieving a fuel consumption of 0.5L per 100km, while the rear motor delivers a maximum power of 252kW [3] - The Zhijing L7 offers a pure electric range of 302km and a comprehensive range exceeding 1400km, with a 0-100 km/h acceleration time of 5.9 seconds and a top speed of 200 km/h [3] Group 3 - Buick is currently facing challenges in the new energy era, with sales figures showing a decline in the GL8 model from 126,800 units in 2022 to 64,700 units in 2024 [4] - In August 2025, Buick's sales reached 35,500 units, with the GL8 family contributing 10,500 units, accounting for nearly 30% of total sales [4] - The company aims to accelerate its transformation in response to the rising demand for new energy vehicles, as evidenced by the 52.2% market share of new energy vehicles in China as of August 2025 [4]
“抄底”购车正当时!别克豪掷60亿超级红包,补贴接力限时回馈
Qi Lu Wan Bao· 2025-09-25 03:03
Group 1 - Buick brand launches a "60 billion super red envelope" subsidy event to provide consumers with a limited-time purchasing opportunity [1][3] - The event runs from now until September 30, offering various models significant discounts, including "1,000 yuan offset 5,000 yuan" purchase bonuses and up to 25,000 yuan in trade-in subsidies [1][10] - The promotion includes a strong lineup of Buick models, featuring both popular and newly launched vehicles, allowing consumers to enjoy both new model experiences and attractive purchase deals [3][10] Group 2 - The Envision Plus SUV showcases a "10% more" manufacturing philosophy, excelling in performance, comfort, smart features, and safety, setting a benchmark in its segment [3][6] - The refreshed LaCrosse model has won over 1.3 million users, now equipped with luxury features as standard, enhancing the overall driving experience [4][10] - The Regal model is recognized as a representative of "super value" in the B-segment market, offering exceptional driving experiences and quality [5][9] Group 3 - The new Buick electric E5 is built on the Ultium platform, emphasizing safety, quality, and practicality, aligning with consumer expectations for the fourth generation of electric vehicles [7]
【联合发布】一周新车快讯(2025年9月13日-9月19日)
乘联分会· 2025-09-19 08:34
Core Viewpoint - The article provides an overview of new vehicle models set to launch in September 2025, detailing specifications, market segments, and pricing strategies for various manufacturers in the automotive industry. Group 1: New Vehicle Launches - BYD Auto is set to launch the Yangwang U8L on September 12, 2025, categorized as a D SUV with a starting MSRP of 1.28 million yuan [6] - Ronglan Auto will introduce the Ronglan Blue Balloon on September 13, 2025, classified as an A00 HB with a price range of 46,900 to 50,900 yuan [14] - FAW Car will release the Benteng Yueyi 03 on September 15, 2025, an A SUV priced at 88,800 yuan [22] - Dongfeng Motor will launch the Lantu Dreamer on September 15, 2025, a C MPV with prices ranging from 329,900 to 439,900 yuan [30] - Great Wall Motors will debut the Haval Big Dog PLUS on September 15, 2025, a B SUV with a price range of 135,800 to 186,800 yuan [38] Group 2: Specifications and Features - The Yangwang U8L features a 2.0T range extender engine, EVT transmission, and offers a pure electric range of 180 km [6] - The Ronglan Blue Balloon is powered by a pure electric engine with a battery capacity of 17.03 kWh, providing a range of 210 km [14] - The Benteng Yueyi 03 is equipped with a pure electric engine and has a battery capacity of 61.47 kWh, allowing for a range of 565 km [22] - The Lantu Dreamer offers both pure electric and plug-in hybrid options, with a pure electric range of 700 km [30] - The Haval Big Dog PLUS includes a 1.5T engine and offers various configurations, including a plug-in hybrid version with a range of 105 to 150 km [38] Group 3: Market Segmentation and Pricing Strategy - The new models span various market segments, including A00 HB, A SUV, B SUV, C MPV, and D SUV, indicating a broad strategy to capture different consumer preferences [2][4] - Pricing strategies vary significantly, with entry-level models like the Ronglan Blue Balloon starting at 46,900 yuan, while premium models like the Lantu Dreamer can reach up to 439,900 yuan [14][30] - The article highlights the competitive landscape as manufacturers aim to differentiate their offerings through technology, performance, and pricing [2][4]
昂科威11周年庆、11亿红包加码回馈,别克携手“与辉同行”共阅山河9月启程
Zhong Guo Qi Che Bao Wang· 2025-08-29 00:51
Group 1 - Buick brand celebrates the 11th anniversary of the Envision family with an 11 billion yuan red envelope reward and exclusive benefits for customers [1] - From now until September 30, customers purchasing the Buick Envision Plus can enjoy a 10,000 yuan brand replacement subsidy and up to 15,000 yuan in national subsidies [1] - The Envision family will launch the V5.0 version of the vehicle's OTA system upgrade in the fourth quarter of this year, enhancing the smart interaction experience [1][6] Group 2 - Buick's "Huanying China" cultural experience platform has traveled over 50,000 kilometers across more than 120 cities in China, promoting traditional culture [2] - The Envision family will serve as the main vehicle for the 2025 "Huanying China" cultural exploration journey, collaborating with "Yuhui Tongxing" [2] - The Envision Plus will feature a special "Huanying Edition" kit, including unique decals and accessories [2] Group 3 - The Envision Plus is positioned as a leading fuel SUV, focusing on high-quality family user needs with a powerful 2.0T engine and 9-speed transmission [4] - The vehicle features enhanced comfort and quietness, comparable to luxury models, with advanced noise reduction technologies [4][5] - As of August 28, the Envision family has sold over 100,000 units in 2023, with the Envision Plus achieving over 10,000 monthly deliveries, a year-on-year increase of over 200% [5][7] Group 4 - The upcoming OTA V5.0 upgrade will optimize core functionalities, including support for the latest CarPlay iOS and new scene modes for enhanced user experience [6][9] - The new system will incorporate an AI model for improved information retrieval and user interaction, enhancing the overall driving experience [6][8] - The Envision family continues to evolve with ongoing OTA upgrades, maintaining a commitment to providing a smart and user-friendly experience [8]
昂科威11周年庆送11亿红包,别克携手与辉同行共阅山河启程
Qi Lu Wan Bao· 2025-08-28 09:16
Core Viewpoint - Buick brand announces a new season of "Reading Mountains and Rivers" in collaboration with "With Glory Together," showcasing unique geographical landscapes, cultural history, and traditional arts, while celebrating the 11th anniversary of the Envision family with significant promotional offers [1][4]. Group 1: Anniversary Celebration and Promotions - Buick is offering an 11 billion yuan red envelope as part of the anniversary celebration, providing exclusive benefits for the Envision family, including a 10,000 yuan brand replacement subsidy and up to 15,000 yuan in national subsidies for purchasing the Envision Plus [1][9]. - A limited-time offer allows customers to purchase models like the Envision Plus and enjoy a 999 yuan discount on commercial insurance until August 31 [1]. Group 2: Cultural Exploration Initiative - The "Reading Mountains and Rivers" initiative aims to explore and promote Chinese traditional culture, with the Envision family serving as the main vehicle for this journey, emphasizing the brand's commitment to cultural heritage [4][10]. - The collaboration between Buick and "With Glory Together" reflects a shared goal of understanding and disseminating Chinese culture through travel and exploration [4][12]. Group 3: Product Features and Upgrades - The Envision Plus is highlighted for its superior quality, featuring a 2.0T variable cylinder turbo engine and a 9-speed intelligent transmission, providing a balance of power, smoothness, and fuel efficiency [6][9]. - The upcoming OTA upgrade to the V5.0 version of the vehicle's system will enhance user experience with new features, including improved CarPlay integration, new scene modes, and an AI model for better interaction [10][12]. - The Envision family has achieved over 100,000 units sold from January to August 2025, with the Envision Plus averaging over 10,000 monthly deliveries, marking a year-on-year growth of over 200% [9][10].
止住“内卷式”价格战:价值竞争重塑汽车产业新生态
Jing Ji Guan Cha Wang· 2025-06-12 13:38
Core Insights - The automotive industry is experiencing a severe price war, leading to a detrimental cycle of competition that threatens the stability of the entire supply chain [1][3][4] - The number of discounted models in the domestic car market has surged, with over 200 models in 2024 and more than 60 in the first four months of 2025, indicating a worsening situation [2][3] - Industry profits have plummeted, with profit margins dropping to below 4%, a significant decline from the previous 6%-7% range [3][5] Industry Dynamics - The price war has resulted in a paradox where increased sales do not translate into higher profits, creating a scenario of "increased volume without increased revenue" [2][3] - The Chinese Automobile Industry Association has highlighted that chaotic price competition is a major factor in declining industry efficiency [3][6] - Experts warn that the ongoing price war could lead to quality issues as suppliers are pressured to cut costs, potentially compromising product safety and reliability [5][6] Supply Chain Impact - The price war has extended its impact to the supply chain, with automakers pushing suppliers to lower prices, which may lead to reduced quality and even supplier bankruptcies [4][5] - Many suppliers are facing extended payment cycles, with reports indicating that some are waiting nearly a year for payments, exacerbating their financial difficulties [4][6] Calls for Change - Industry leaders are advocating for a shift from price competition to value competition, emphasizing the need for innovation and long-term strategies [1][7] - Regulatory bodies are pushing for measures to curb "involution-style" competition and promote healthier market practices [6][7] - Companies are beginning to respond to regulatory pressures by committing to shorter payment terms for suppliers, indicating a potential shift in industry practices [6][7]
自主、合资品牌“激战” 车企花式冲刺“6·18”
Zhong Guo Jing Ying Bao· 2025-06-05 04:23
Core Insights - The automotive market is experiencing a promotional surge ahead of the "6.18" shopping festival, with numerous brands announcing price cuts and promotional offers [1][3] - The China Automobile Industry Association has issued a statement advocating for fair competition and opposing reckless price wars, which are seen as detrimental to the industry's health [1][5] - Companies like SAIC-GM are focusing on profitability and sustainable business practices, rejecting the notion of engaging in price wars [4][6] Group 1: Promotional Activities - Multiple automotive brands, including SAIC-GM, Geely, Chery, and others, have announced significant price reductions and promotional offers since mid-May [1] - Chery has launched limited-time discounts on over 30 models, with some vehicles being offered at substantial reductions [3] - Cadillac has introduced a "one-price" sales model for its new XT4 SUV, which has led to a significant increase in sales [2] Group 2: Industry Response to Price Wars - The China Automobile Industry Association has highlighted the negative impact of price wars on normal business operations and the supply chain [5] - The Ministry of Industry and Information Technology has expressed support for the Association's stance, emphasizing the need for innovation and quality over price competition [5] - Executives from various companies, including SAIC-GM and Dongfeng Honda, have reiterated the importance of maintaining profitability and avoiding unsustainable practices [6]
中国汽车市场一周行业信息快报——2025年5月第5期
Zhong Guo Zhi Liang Xin Wen Wang· 2025-06-03 08:56
Group 1: Buick Milestones - Buick brand achieved a milestone with the 1.8 millionth Envision and the 1.3 millionth LaCrosse rolling off the production line [2] - The Envision family has seen a sales increase of 100,000 units in just six months, reflecting a 10% improvement in product experience [4] - The 2025 LaCrosse features a new design and advanced VCS intelligent cockpit, emphasizing luxury and comfort [4] Group 2: Xiaomi Automotive Performance - Xiaomi's automotive division reported a revenue of 18.1 billion yuan in Q1 2025, with 75,869 vehicles delivered [5] - The gross margin for Xiaomi's automotive business increased from 15.4% to 23.2% over the past year, while operating losses narrowed to 500 million yuan [7] - The new luxury SUV YU7 is set to launch in July, expanding Xiaomi's product lineup [7] Group 3: Lantu Free+ Launch - Lantu Free+ was officially launched with the HarmonySpace 5 cockpit, enhancing the smart experience for users [8] - The vehicle features a 15.6-inch 2K screen and supports multi-device interaction, showcasing advanced technology integration [10] Group 4: NIO Battery Swap Stations - NIO Energy announced the completion of 56 battery swap stations in Tianjin, covering all 16 districts [11] - Nationwide, NIO has built 3,337 battery swap stations, achieving county-level coverage in major cities [13] Group 5: Li Auto Financial Results - Li Auto reported a net profit of 646.6 million yuan in Q1 2025, marking ten consecutive quarters of profitability [14] - The company delivered 92,864 vehicles in the same quarter, reflecting a 15.5% year-on-year increase [16] - Li Auto expects Q2 2025 deliveries to range from 123,000 to 128,000 vehicles, indicating continued growth [16] Group 6: ZunJie S800 Launch - The ZunJie S800 was launched with a starting price of 708,000 yuan, with mass deliveries expected in August [17] - The vehicle features advanced design elements and technology, including HUAWEI ADS 4 and Harmony ALPS cockpit [19] Group 7: Dongfeng Warrior M817 Details - Dongfeng Warrior showcased the M817 at the 2025 Guangdong-Hong Kong-Macao Auto Show, revealing its interior design and dimensions [20] - The vehicle features a robust design with high-quality materials and advanced smart driving capabilities [22]
一线调查 | 帝豪2.99万、瑞虎3.49万!车市价格战“硝烟”再起 是真优惠还是玩套路?
Mei Ri Jing Ji Xin Wen· 2025-05-30 10:47
Group 1 - The automotive market is experiencing a new round of price wars, with significant price reductions on various models, such as the Geely Emgrand at 29,900 yuan and the Chery Tiggo 3X at 34,900 yuan [1][2] - Following BYD's promotional campaign on May 23, other brands like Geely and Chery quickly adopted similar strategies, but the discounts often involve repackaging existing subsidies rather than genuine price cuts [2][3] - Sales personnel from various companies indicate that the current price reductions are primarily aimed at clearing inventory and boosting sales, rather than reflecting a true decrease in vehicle prices [2][8] Group 2 - Geely's recent "Million Welfare" campaign offers subsidies ranging from 5,000 to 20,000 yuan, with the Geely Star Wish priced at 59,800 yuan, positioning it competitively against BYD's models [5] - Chery has also launched a "100 Billion Factory Subsidy" initiative, with the Tiggo 3X starting at 34,900 yuan, indicating that price reductions are often tied to subsidies [5][8] - The pressure to meet sales targets is evident, with reports of single vehicle profits being as low as 2,000 yuan, as manufacturers strive to improve sales figures before the end of the first half of the year [8][12] Group 3 - The automotive industry is seeing a decline in the number of models experiencing price cuts, with only 14 models reduced in April compared to 41 in the previous year, suggesting a cooling of the price-cutting trend [13] - Despite the price reductions, consumer sentiment is mixed, with some potential buyers expressing concern over the quality of vehicles due to fears of further price drops [15] - Industry experts suggest that while price promotions can temporarily boost sales, they are not sustainable long-term and may hinder overall industry growth [16][17]
两款产品迎来里程碑 别克如何赢得消费者信赖
Zhong Guo Qing Nian Bao· 2025-05-29 02:47
Core Insights - Buick has achieved significant production milestones with the 1.8 millionth Envision SUV and the 1.3 millionth LaCrosse sedan rolling off the assembly lines, highlighting the brand's strong market presence in the mainstream joint venture segment [2][3] Group 1: Product Development and Innovation - The Buick LaCrosse has evolved through four generations since its inception in 2006, incorporating advanced technologies such as variable cylinder engine technology and continuous variable damping suspension, setting new benchmarks in the luxury segment [2] - The Envision family has undergone three generations of product innovation since its launch in 2014, achieving a sales milestone of 100,000 units in just six months, reflecting a robust growth trajectory [3] Group 2: Market Strategy and Consumer Engagement - Starting in 2024, the Buick LaCrosse will adopt a fixed pricing model, aiming for a "B-class price with C-class experience," which has contributed to double-digit year-on-year sales growth for six consecutive months [3] - Buick plans to launch a co-creation modification accessory program for LaCrosse owners in 2025, introducing popular accessories that have received positive feedback from consumers [3] Group 3: Future Directions and Market Trends - Buick is committed to enhancing its product offerings through smart, connected, and high-end upgrades, aiming to provide an "oil-electric intelligence" experience in response to the rising trend of smart and new energy vehicles [4]