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假期8天揽客200万 电广传媒成湖南文旅“实力担当”
Zhong Guo Jin Rong Xin Xi Wang· 2025-10-11 06:35
Group 1 - The core viewpoint of the articles highlights the significant growth in Hunan's cultural tourism market during the National Day holiday, with nearly 40 million visitors and a total expenditure of 50.206 billion yuan, marking a year-on-year increase of 19.35% and 25.96% respectively [1] - The company Electric Broad Media and its subsidiary Mango Cultural Tourism played a crucial role in this growth, receiving over 2 million visitors and generating approximately 30 million yuan in revenue during the holiday period [1] - The "Three Xiang Star Action" initiative by Electric Broad Media has successfully established 10 projects across 8 cities in Hunan, enhancing the company's product matrix in the cultural tourism sector [1] Group 2 - Changsha World Park has entered its 3.0 era, launching new attractions including the largest ocean dome cinema in the country, which cost 30 million yuan, and hosted a theme event that attracted around 80,000 visitors and generated over 12 million yuan in revenue during the holiday [2] - The Saint Jue Fei Si Hotel achieved a high occupancy rate of 73% during the holiday, marking its best performance in three years [2] - The Huaihua Yushuwan Youth Square became a new cultural tourism landmark, attracting 650,000 visitors and generating approximately 6 million yuan in revenue during its first National Day holiday [3] Group 3 - Various cultural tourism projects in Hunan, such as the Xiangtan Mango Youth Wharf and Hengyang Youth Dongzhou Island, reported significant visitor numbers and successful themed events during the holiday [3][4] - The Mango Morning Dawn Inn in Nanyue achieved full occupancy for three days during the holiday, showcasing the popularity of immersive tourism experiences [4] - The media's role in promoting cultural tourism through engaging content has effectively increased brand exposure and visitor traffic to various attractions [5] Group 4 - The Mango Study program has expanded its offerings by hosting the first China (Yuanling) Poetry Conference, integrating education with cultural tourism and technology [6]