Core Points - The 2025 Journey Carnival successfully concluded, celebrating the 20th anniversary of the Journey IP with players invited to a grand event in Shanghai [1][3] - Chairman Shi Yuzhu emphasized the importance of respecting players and outlined three key principles for the development team: listen to player feedback, prioritize gameplay over revenue, and enhance the fun factor of the games [3][10] - The event featured various interactive activities, including themed games and a competitive tournament, fostering a strong community atmosphere among players and developers [5][6][12] Company and Industry Insights - The Journey IP has a rich history, with Chairman Shi sharing personal anecdotes that resonate with long-time players, highlighting the emotional connection to the brand [3] - The carnival included a significant announcement of a 300 million yuan welfare package and physical gold rewards for players, reinforcing the company's commitment to player engagement and satisfaction [10] - The event showcased collaborations with various brands, enhancing the overall experience and promoting a vibrant community around the Journey IP [8][10]

Core Viewpoint - The chairman of Giant Network, Shi Yuzhu, expressed the ambition for the game "Journey" to thrive for another 20 years, emphasizing the importance of respecting players as the key to achieving this goal [2][3]. Group 1: Player Engagement - The game has been successful for 20 years, largely due to the support from players, creating lasting memories and emotional connections [3]. - Shi Yuzhu highlighted the need for the development team to listen to player feedback, noting significant improvements in this area over the past few years [4]. Group 2: Game Quality Over Revenue - The focus should be on enhancing game quality rather than prioritizing revenue, as player satisfaction is paramount [4]. - The development team has shifted its approach to prioritize gameplay, correcting previous mistakes of overemphasizing income [4]. Group 3: User-Friendly Development - New features must be designed to be enjoyable and accessible for players, with a commitment to ensuring that the game remains engaging [4]. - Shi Yuzhu expressed satisfaction with the current development team's progress in making the game more user-friendly and anticipates further improvements [4].