Core Insights - The Sichuan Province has introduced the "Action Plan for Promoting High-Quality Development of the Sichuan Liquor Industry (2025-2027)", outlining a roadmap for the industry's upgrade over the next three years [1] Group 1: Current Development of Chengdu Liquor Industry - Chengdu's liquor industry exhibits strong raw liquor production capabilities, with key areas like Qionglai, Dayi, and Chongzhou recognized for their contributions [3] - Major companies in the region include Shunniu, Yifuchun, and Shu Zhiyuan, with several achieving raw liquor production capacities exceeding 10,000 tons [3] - The city has established a significant brand liquor presence, with 108 brand liquor enterprises generating sales revenue of 8.34 billion yuan, and 14 large-scale enterprises contributing 7.72 billion yuan [3] Group 2: Emerging Trends in Chengdu's Liquor Market - A diverse matrix of trendy alcoholic beverages is forming, led by cocktails and whiskey, supported by fruit wines, honey wines, and rice wines [4] - Chengdu has developed the largest whiskey production base in the country and the first whiskey tourism experience center, with brands like "Laizhou Whiskey" and "Xiling Snow Mountain" emerging [4] - By 2024, there will be 40 trendy beverage companies in the city, with Bacchus leading in cocktail and whiskey production, projecting revenues of 280 million yuan and holding 85% of the national whiskey barrel aging capacity [4] Group 3: Future Development Focus - The next steps for the industry will focus on three key areas: "white liquor, trendy beverages, and scenarios," while strengthening "enterprises and parks" as support [4] - Emphasis will be placed on the integration of agriculture, commerce, culture, tourism, and sports to cultivate competitive leading enterprises and well-known brands [4] - The goal is to achieve a development system characterized by high quality, rich varieties, and concentrated growth in the Chengdu liquor industry [4]